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PPA Today: July 2016 Archives

July 2016 Archives

by James Yates
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It was one hot month! Have you been checking theLoop while inside in your A/C? Cool off and have some of your potential photography concerns alleviated with the top posts culled from theLoop over the month of July.
 
It may seem off topic, but this post about favorite dishes to share proved pretty popular (yeah, yeah, it WAS tied to a Giveaway). If you're planning a late-summer pool or dinner party, check out what your peers are cooking up!

Is "wiping" your memory card periodically necessary to avoid corruption? One Looper wants to know and around 30 of you have an opinion! 

A Looper wants some advice on how to remove intrusive background detail on an intimate family moment. Several tips here on how to edit images if you're not necessarily the most experienced Photoshopper!

What books or study guides should one use if preparing to take the CPP exam? Tons of good, supportive ideas here from Loopers who want to help elevate their peers and profession. 

This Looper has been experiencing major issues while processing files in Lightroom and Photoshop since upgrading to Windows 10. Fellow Loopers are ON IT, offering lots of ideas for solutions. Check in to see if the problem gets solved.

A Looper working as a second-shooter for someone posted her own pics (similar in style but from a different shoot) and may have offended the photographer she was working with. Several fantastic and heartwarming responses on here about owning one's mistakes, making amends, and learning/teaching based on our similar experiences.
 
It's the age-old question: Who do you use to print your business cards?

One Looper asks, "Does anyone have a good filter they can recommend to help reduce the window glow that can be produced from some angles when shooting inside a home?"

Now that PPA has officially launched the Print Movement, Loopers are already comparing stories and offering advice on how to incorporate the selling of prints into one's business. Be on the lookout for resources and help from PPA in the coming months! (October is Print Movement month, btw!)

Remember to check out theLoop, a safe and protected online community where PPA members can discuss a range of photography topics. Not a PPA member? Join here!


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James Yates is an Atlanta-based writer/actor and the Communications Specialist at Professional Photographers of America (PPA). A graduate of Georgia State University, James has worked in the non-profit sector his whole life and is proud to be able to help artists achieve their goals. In his spare time he can be found walking his dogs on the Beltline or partaking in the nightly theater and comedy scene in the ATL.

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By Chris Homer

It's Friday - so you guessed it - time for a blog roundup! Take a look at this week's stories
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 below. From portrait photography to some photography history, there's something for every photographer! 

BOUDOIR PHOTOGRAPHY: The majority of boudoir photographers tend to be women, but there are many men in the field as well! Find out how this industry operates differently if you're a male photographer, as well as some advice for how you can break into it as a man, in this post from Fstoppers.

PHOTOGRAPHY TIPS/REFRESHER: All photographers want to take better photographs, and this post from WizardNote provides some good tips to keep in mind. These may seem kind of simple, but it's always useful to get a refresher on the basics of what make a good photograph!

PHOTOGRAPHY TIPS: If you do street photography or enjoy capturing candid photos of people, check out this article from Digital Photography School. You'll get some advice for how you can get great candid photos of people that tell a story as well.

INSPIRATION: Check out the unique Photoshop work of artist Matt Barnes, a pioneer in the 'dark art movement', as well as an interview with him on DIY Photography. You may get some ideas for your next Photoshop project from this post, especially if you're looking to make something creepy!

PHOTOSHOP: Do you use Photoshop plug-ins? If so, you'll want to check out this post from Fstoppers. In it, one photographer discusses if plug-ins are still relevant, as well as what some of the top plug-ins are. Do you agree? Start a discussion about it on theLoop!
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PPA is always looking for ways to get you to Imaging USA and help start your year off right each January with six days of photography fun. We are pleased to announce that, for the third year, four lucky PPA photographers will win Imaging USA scholarships and the opportunity to soak in all the fresh, new ideas available at Imaging USA 2017. They'll get full access to every session, all of the after parties and events and can freely browse the massive expo tradeshow floor. The scholarship also includes the choice of a pre-convention class that happens the Thursday, Friday or Saturday leading up to the show. 

No matter where you are in your career, there's a class for you. Pre-convention programs range from multiple-day workshops to half- and all-day classes on topics like fashion portraiture, post-processing workflow, certification process, the business of senior photography, and more! 

Plus, there are also Hands-On pre-convention classes, which take you on a photo shoot with the instructor and practice the skills you are taught with your camera right there on the spot! These classes are designed so you can attend multiple sessions during the day and get all the hands-on practice you want.

The Kickstart scholarship includes: Choice of a pre-convention class and a full Imaging USA registration all for FREE. Travel, meals, and lodging are not included. Visit ImagingUSA.org for more information on hotels, travel and more. 

To apply for the scholarship, you must be an active PPA member and you can't have previously received an Imaging USA Kickstart Scholarship. Applications for the 2017 Imaging USA Kickstart Scholarship open August 1!  Applications are due by November 11, 2016. Recipients will be announced November 23 and notified via phone. 

What are you waiting for? PPA is making it SO EASY for you to attend Imaging USA 2017 in San Antonio and begin next year with the knowledge and connections you need to Be More! 

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By Chris Homer

The FAA's recent updates to the regulations for flying a drone have paved the way for photographers to begin using them in their business (read the new regulations here), however, aerial drone photography has a whole host of unique issues you need to be aware of before you begin offering this type of service! 

If you want to become an aerial drone photographer, join PPA on August 19 at 2pm ET for the "Aerial Drone Photography: Where Do I Begin?" webinar! During the webinar, drone photography industry insiders Randy Braun and Stacy Garlington will respond to some of the most frequently asked questions about drone photography, like 'What equipment do I need?', 'How do I learn?', 'What are the rules?' and more! Join them live on August 19 and get the answers you need to start off in drone photography! 

Don't forget to visit PPA.com/Drones for all the latest information on regulations, registering your drone, becoming a drone pilot and more. You can also access past webinars on drone photography to continue your education on this exciting new field of photography!


ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.



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By Bethany Clark

Take a peek at some of merited images featured in PPMag's gallery! See the full gallery and learn more about each image and the photographer who captured it on PPMag.com/Gallery/Merited.

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By Chris Homer

Photographers who belong to Photographers of America (PPA) are a very diverse group of people, but one common thread is their passion for the support that their peers provide. PPA's YouTube video series, Behind The Camera, features professional photographers who share their trials and tribulations, and their relationship within the PPA community. Today it's Pete Rezac, CPP, who pitches in!

None of these interviews are scripted or paid for. These are real photographers, members of PPA, who value and share the power of their PPA community.

The world of professional photography spreads far and wide, which makes it easy to feel that you have to "go at it alone". PPA's goal is to link professional photographers together, providing a support system and business backbone that helps photographers grow, sustainably. 

In the video below, Pete shares how becoming a Certified Professional Photographer (CPP) through PPA has helped him grow as a photographer and impacted his business positively!

 
Help your photography friends and share this video. The power of being involved and deeply connected goes beyond professional development. It's a support system no one should be left without. You can also view a full playlist of the Behind The Camera Video series on PPA's YouTube channel and learn more about the CPP program here.


ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.



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By Bethany Clark

Being a member of PPA gives you 24-hour access to tools, tips, and resources that are solely designed to help your photography business be the best it can be. See The Difference is PPA's online, print, and social media awareness campaign that aims to help consumers "see the difference" when evaluating photographers, and realize the importance of hiring a professional. The campaign also gives PPA photographers FREE marketing tools to help with their sales processes and justify their costs, quality, and expertise.

Take a look at this See The Difference video to learn how to create side-by-side comparisons that can help your expert photography skills stand out from the amateur competition - and win more business!


Simple efforts like this (and the many more you'll find in the See The Difference playlist on PPA's YouTube channel) can help your business stand out!

Bethany Clark manages all things social media for PPA. When she's not living on the internet, she loves writing, sewing, travel, yoga, and of course photography.

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By Bethany Clark

theloop_networking.jpgLoopers know that the best way to find answers to your photography business questions is to ask it on theLoop, PPA's official, members-only social network. The discussions on theLoop are always productive and helpful, so dive right in!

Here's a recent example of a question and the first couple of responses. 

Question: 

Hi, I just opened my photography business a year ago and am looking for good business books. Any recommendations? Thanks!

Answer:
  • Be Your Own Sales Manager: Strategies And Tactics For Managing Your Accounts, Your Territory, And Yourself by Tony Alessandra Ph.D., Jim Cathcart, & John Monoky Ph.D. 
  • Best Business Practices for Photographers (second edition) by John Harrington 
  • The Complete Photography Careers Handbook (second edition) by George Gilbert 
  • The Obstacle is the Way by Ryan Holiday 
  • Go for No! by Richard Fenton & Andrea Waltz
  • The Photographer's MBA, Everything You Need to Know for Your Photography Business by Sal Cincotta
  • Start with Why by Simon Sinek 
  • The E-Myth by Michael Gerber 
  • Youtility by Jay Baer 
  • Worth Every Penny by Michael Port 
  • Book Yourself Solid by Michael Port 
  • Rework by Jason Fried & David Heinemeier Hansson

Check in at theLoop.PPA.com to see more tips, discussions, recommendations, and to ask your peers questions you need answered! And find even more Quick Tips from your fellow Loopers here!
By Autumn Rice

We're in the full swing of summer and the temperatures are burning. Grab a cold glass of water (and find an air conditioned room) and beat the heat with our top blog posts from July 18-22!

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EXPLORATION: Photographers are always looking for the perfect location to shoot. They even seek help from their peers to find hot spots. This photographer says even if you think you've photographed every location there is, you should look again. Check out how to find great locations to photograph in this blog post.

COUNTERINTUITIVE APPROACH: As children we're all encouraged to follow our passion. So why is this blogger saying you shouldn't? This argument on how following your passion could make you bound to fail is thought-provoking. See what nugget you could take away to keep YOUR passion alive.

DRONES: The wait is over and the regulations are finally here! The FAA has released the new business regulations for flying UAS (Unmanned Aircraft Systems) and PPA has read all 600 pages to help YOU better understand how to (legally) incorporate drones into your business. Before you fly your drone be more prepared by reading PPA's summary of the regulations.

ASTROPHOTOGRAPHY TIPS:  DSLR astrophotography is a great way to get started capturing with capturing the wonders of the sky. Read this blog about all you need to become a pro on DSLR astrophotography. 

SOCIAL MEDIA: Instagram has surpassed its 500 million monthly user's benchmark, and has over 300 million daily users. If you're still one of the few photographers or creatives on planet earth not on Instagram, why does this matter to you? Read all about social media's uses for photographers and why Instagram is such a big deal in this article.

CURRENT EVENTS: Photographers get shots of political events all the time, so why are they bringing war zone protective gear to photograph this year's Republican National Convention? Find out the method behind the photographer's madness in this blog post.

ONLINE MARKETING: SEO is a great channel for generating traffic, and converting that traffic into regular sales. This article explains the best SEO practices for artists, and the best way to setup SEO on an Art Storefront site.

CAMERA ANGLES: We all know there is no limit to what photographers will do to get "the shot", but it's possible that these photographers reached new heights. Check out the crazy things these guys did to capture car chase scenes at the perfect angle.

SALES: The internet is a powerful tool when it comes to sales for artists. It opens up a whole new world of clients and revenue. But what makes selling online effective? Check out the 20 tips this article gives for selling your visual art online.

EDITING TRICK: Editing with Photoshop can get tricky, so listen to this tip to crack the code on it! By using a little-known and almost never-used blend mode in Photoshop, you can align two things perfectly every single time. Watch this video to see what tools to use and how to use them.

There you have 'em, our weekly blog post roundup! What photography blogs or podcasts do YOU follow? Post your favorites on theLoop or email them to us at OnlineContentCommittee @PPA.com.

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By Bethany Clark

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Share your inspiration from the new PPMag.com on Pinterest for your chance to win fabulous prizes:
  • A Loktah 8x8 Signature Flush Mount Albums ($180 value)
  • WHCC Wall Display Product (up to $270 value)

Contest Rules:
  1. Create a Pinterest Board named "PPmag.com Inspiration" 
  2. Pin images, articles, and content you love from the new PPmag.com
  3. Complete the entry form found at PPmag.com/PinToWin with a link to your board 
  4. Follow Professional Photographer Magazine on Pinterest to see who wins!
  5. Contest ends on 8/10/2016 and one randomly selected winner will be notified by email. 

So pin to your heart's content from July 21 to August 10, 2016! Get all the details at PPmag.com/PinToWin.

Bethany Clark manages all things social media for PPA. When she's not living on the internet, she loves writing, sewing, travel, yoga, and of course photography.

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By Autumn Rice

Brooklyn-based portrait photographer Joey L has a portfolio full of celebrities including Robert De Niro, Jennifer Lawrence, and John Legend. And that expertise is exactly what Joey L has brought to coverage of the Syrian war. The end result is a series of unique portraits that tell individual stories of the conflict. 

 
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This has been a HUGE week for Drones! The FAA finally released their new regulations covering UAS (Unmanned Aircraft Systems) and PPA has read all 600 pages to help YOU better understand how to (legally) incorporate drones into your business. 

You can head over to www.faa.gov/uas/ to get all the latest information, but we've got a summary for you to get you started and answer your most basic questions.

So...You Want to Be a Small Drone Pilot...

To become a pilot you must: 

Be at least 16 years old
Be able to read, speak, write and understand English (exceptions may be made if the person is unable to meet this requirement for a medical reason, such as hearing impairment)
Be in a physical and mental condition to safely operate a small UAS
Pass the initial aeronautical knowledge exam at an FAA-approved knowledge testing center

How Do I Apply for a Remote Pilot Certificate?

1. Schedule an appointment with a Knowledge Testing Center (there are over 700 locations in the U.S).
2. Pass the Aeronautical Knowledge Test. 
3. Complete FAA Form 8710-13 for a Remote Pilot Certificate.
4. Pass the TSA security background check. You will then receive a confirmation email containing instructions for printing a temporary remote pilot certificate from IACRA (Integrated Airman Certification and Rating Application). 
5. Receive a permanent remote pilot certificate via mail once all other FAA-internal processing is complete. 

Once certified, your certification must be easily accessible by the remote pilot during all UAS operations. It is valid for two years, after which you must pass a recurrent knowledge test to renew your certification.


By Autumn Rice

There are already a bajillion reasons to register to attend Imaging USA 2017, but how about we make it a bajillion and one! Is that even possible?

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Mel Robbins is one of the most sought-after motivational speakers in the world. Her life experiences have helped her craft speeches that deliver business-expanding, life-changing, interactive advice to inspire change, challenge thinking and accelerate personal and professional growth. Her book, "Stop Saying You're Fine" is a best seller that has been translated into four different languages, and her TEDx Talk "How to Stop Screwing Yourself Over" has over 10 million views across 37 countries. Mel Robbins is a CNN host, commentator and legal analyst, criminal defense attorney, and now she can add Imaging USA Keynote Speaker to her host of talents. 

That's right folks; Mel Robbins is coming to Imaging USA! She will give a keynote presentation on the morning of Sunday, January 8th.

Imaging USA 2017 will be held at the Henry B. Gonzalez Convention Center in San Antonio, Texas on January 8-10. And don't forget Pre-Con classes run from January 5-7! If you're a professional photographer, you don't want to miss this event. The three day convention is filled with over 10,000 professional photographers ready to share information, inspire, and connect with you! 

Need some help finding a hotel? We have you covered!

Imaging USA has reserved hotel rooms at discounted rates for its attendees to take advantage of. And don't worry about transportation! The official ImagingUSA hotels are conveniently located within walking distance of the convention center. 

So what are you waiting for? Imaging USA is the only place to be in January 2017! Go to ImagingUSA.org/Register to reserve your hotel and complete your registration to officially be a part of all that Imaging USA 2017 has to offer.

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By Bethany Clark

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Today is not only the mid-point in the month, but also an important legislative day - the final day that the U.S. House of Representatives is in session before a six-week summer recess. This means that July 15 has been the preferred deadline to get a copyright small claims bill introduced, and luckily a bill was indeed introduced yesterday. Read all about what this means for the photography community (as well as the bill itself) in today's roundup, along with several other top blog posts from the week of July 11-15, 2016.

THE FIGHT FOR COPYRIGHTS:  PPA was on Capitol Hill this week as Congressman Jeffries (D-NY) and Congressman Marino (R-PA) introduced a bipartisan small claims bill to the House. 

EDUCATION: As a professional photographer, you're probably always on the lookout for photography courses that can help improve your skills as an artist and business owner. If you're a PPA member, you have unlimited access to PhotoVision and PPAedu for free! 

GETTING THE SHOT: Professionals have no qualms about doing whatever it takes to get that peeerfect shot, amiright?

TECH TALK: Have you got your eye on this camera? Let's talk specs. 

KEYNOTE SPEAKER: Mel Robbins has worn many hats: criminal defense attorney, entrepreneur, life coach, CNN host... Now she's wearing her 10-gallon hat and joining us in Texas for Imaging USA 2017's Keynote Speech.

TIPS & TRICKS: Check out this handy tutorial on capturing perfect starbursts and sun flares.

IPC: Now that all the entries are in, save the date for August 1-4, 2016 and watch all the IPC action!

STORAGE WARS: Don't let the pile-up of photos and files get you down. Compress.

RIGHTS: What are the rules for taking photos in public places in the UK?

ABOUT FACE: This photo series visits famous landmarks... but doesn't include them in the shots!

TECH TALK: Learn how to use just a DSLR and a few accessories to digitize your negatives!

Bethany Clark manages all things social media for PPA. When she's not living on the internet, she loves writing, sewing, travel, yoga, and of course photography.
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PPA is back on Capitol Hill this week, and we have some updates on the progress of copyright small claims legislation.

Currently, there are two copyright small claims bills being worked on by members of the U.S. House of Representatives - one bill is being produced by Congresswoman Chu (D-CA) and the other by Congressman Jeffries (D-NY).  Due to recent world events, other issues have been at the forefront of Capitol Hill discussions over the past several weeks.  Consequently, the introduction of Congresswoman Chu's (D-CA) small claims legislation has been delayed, but only slightly. This slight delay is not all bad news - the more issues that can be worked out among stakeholders on the front-end, the more likely the legislation will be successful.  

We are pleased to announce that Congressman Jeffries (D-NY) and Congressman Marino (R-PA) introduced a bipartisan small claims bill today. Congresswoman Chu's bill will be introduced when Congress reconvenes after its upcoming six-week recess. The House of Representatives will be on recess from July 15th until September 6th.  PPA continues to give input as this process unfolds, and we continue to work especially closely alongside Congresswoman Chu's office as they finalize legislative language.

After both bills are introduced, PPA will review the legislation and direct members of the Grassroots Action Team to take action. Your first call to action will be to ask your representative to co-sponsor the small claims bill that we believe is most favorable for professional photographers.  This call to action will most likely begin in September.

Let's take advantage of this unexpected little bit of extra time and focus on getting more photographers and visual artists to join the Grassroots Action Team!  We are encouraged by the number of participants so far, but we still have a long way to go.  We need to be prepared to make a very loud statement on Capitol Hill.  Additional delays are always possible - especially during an election year - but that shouldn't stop us from mobilizing now.  Please continue to encourage every photographer, as well as other creators that you know to sign up at PPA.com/Grassroots.  Remember, you do not have to be a PPA member to join - this needs to be an industry-wide effort.

PPA's government affairs team will be attending important, small claims-related meetings on the Hill this week.  Be sure to stay tuned to PPA Today for updates from D.C.! 

copyrightoffice-thumb-350x466-2726.jpg5:30pm: 
We had a wonderful meeting with the Register of Copyrights, Maria Pallante, and the Copyright Office's Director of Policy, Karyn Claggett. We thanked the Register for her tireless support for small creators in creating her plans for a modernized copyright office and testifying to Congress as an expert in the policy area. This meeting provided a great opportunity for us to explain the registration-related difficulties photographers face and how that effects their ability to enforce copyright. We were extremely encouraged by listening to some aspects of her vision for registration reforms which include creating a process that is not one-size-fits-all for all classes of creations. In the coming months, we will be working closely with the Office by giving input on much-needed registration improvements. The Copyright Office (at the request of Congress) has produced and published an extensive plan for modernizing their systems and processes. This plan is dependent on the policy and appropriation decisions of Congress, so PPA plans to continue to be involved in the discussion on the Hill.

We also met with a representative of the American Bar Association to discuss the progress of small claims legislation. The ABA has generally been supportive of the ideas. We will continue to be in contact as the copyright review process evolves.

Headed back to Atlanta!


1:30pm: We are pleased to announce that Congressman Jeffries (D-NY) and Congressman Marino (R-PA) introduced a bipartisan small claims bill today. We appreciate Congressman Jeffries' and Congressman Marino's support on this important small business issue. We look forward to reviewing this bill and Congresswoman Chu's bill and working with these offices and others as well as important stakeholders to make copyright small claims a reality. 


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10:00am: We are at the US Chamber of Commerce for our first meeting of the day. Here we will pitch the idea of copyright small claims to the chamber, explaining why it is such an important small business issue. We hope to have their support on this issue as the process unfolds.



By Chris Homer

As a professional photographer, you're probably always on the lookout for photography courses that can help improve your skills as an artist and business owner. Well, if you're a PPA member, your PhotoVision member benefit is a great way to stay on top of all the latest photography tips!

PhotoVision provides 800+ photography tutorials on techniques, inspiration and best business practices that you can stream on demand! The best part - it's included for FREE with your PPA membership! If you're a PPA member, all you have to do is log-in to the PhotoVision site with your PPA account info, and then you can begin streaming all of the great photography courses. And don't forget about the videos on PPAedu as well. When you add those in you have access to a learning library of more than 1,100 videos, all for free! 

Check out the PhotoVision course "Bride at the Ready" below:



Join PPA today and get access to the PhotoVision and PPAedu videos so you'll always have access to great photography tutorials! If you're already a member, start streaming and learning through PhotoVision and PPAedu - we think you'll find them to be comprehensive resources for all your education needs. 


ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.



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4:30pm: We're walking from our meeting with Zach Whiting in the office of Congressman Steve King (R-IA) to the office of Congresswoman Zoe Lofgren (D-CA) for our next meeting. Our meeting with Zach was great. He seemed very interested in our message and asked great questions about how to create an effective small claims process for small-business creators. We brought him up to speed on the forthcoming bills. He is looking forward to reviewing the legislation. Hopefully, the Congressman will choose to get involved with this issue as the copyright review enters the legislative phase. 
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3:30pm: Good meeting with Congressman Cohen's(D-TN) staff. We brought them up to speed on the progress of small claims legislation. They were very receptive of our message and plan to connect with the offices sponsoring these bills and review the language. We are asking all of these offices to consider co-sponsoring small claims legislation upon introduction.

We have are headed into our last two (back-to-back) meetings with Congressman Steve King's (R-IA) office and Congresswoman Zoe Lofgren's (D-CA) office. 


2:45pm: As always, we had a very productive meeting with Linda Shim, Congresswoman Chu's (D-CA) Chief of Staff. We are working through final details of the bills. At this point, we are facilitating discussions on smaller, technical details between congressional offices and stakeholders. Linda is working closely with the copyright office and counsel to finalize legislative language. We expect that Congresswoman Chu's bill will be introduced in early September when Congress reconvenes from the upcoming recess (which starts this weekend).

10:15am: 
PPA is back in our nation's capital for the last week of the House's current session before their recess. There is a LOT happening with our top priority: a Small Claims Copyright bill. We hope the bill is introduced this week (rather than being held until the next session in September). Stay tuned here as we will update the blog throughout today and tomorrow with all the latest news on this front. 








Keynote Speaker: Mel Robbins
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Mel Robbins has worn many hats: criminal defense attorney, entrepreneur, life coach, CNN host...Now she's wearing her 10-gallon hat and joining us in Texas for Imaging USA 2017's Keynote Speech. Mel has picked up valuable life-lessons from her experiences and crafted a dynamic way to share them with an audience. She's the author of Stop Saying You're Fine and has a top-viewed TedTalk, "How to Stop Screwing Yourself Over". Mel's going to jumpstart Imaging USA 2017 in her signature, pants-kicking way Sunday morning, January 8, in San Antonio.  


Other Imaging USA Speakers Include:
 

By James Yates

PPA photographers are a very diverse group of people, but one common thread is their passion for the support that their peers provide. PPA's YouTube video series, Behind The Camera, features professional photographers who share their trials and tribulations, and their relationship with their PPA community. Today it's Trish Logan, Cr.Photog, who pitches in!

None of these interviews are scripted or paid for. These are real photographers, members of PPA, who value and share the power of their PPA community.

The world of professional photography spreads far and wide, which makes it easy to feel that you have to "go at it alone". PPA's goal is to link professional photographers together, providing a support system and business backbone that helps photographers grow, sustainably. 

In the video below, Trish talks about how she became interested in photography and why she loves shooting portraits, as well as the important role PPA's See The Difference® campaign plays in showing her clients why they should choose her over cheaper, hobbyist photographers.



Help your photography friends and share this video. The power of being involved and deeply connected goes beyond professional development. It's a support system no one should be left without. You can also view a full playlist of the Behind The Camera Video series on PPA's YouTube channel and learn more about the See The Difference campaign here.

Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for James.JPGJames Yates is an Atlanta-based writer/actor and the Communications Specialist at Professional Photographers of America (PPA). A graduate of Georgia State University, James has worked in the non-profit sector his whole life and is proud to be able to help artists achieve their goals. In his spare time he can be found walking his dogs on the Beltline or partaking in the nightly theater and comedy scene in the ATL. Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for pvblogfooter0716.jpg
By Autumn Rice

Consumers want your digital files. But they also find great value and meaning in printed portraits,
and that creates business opportunities for you. Learn how three different studios are cashing--and creating loyal clients--by selling photographic prints.


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By Autumn Rice

The entries are in, now let the judging begin! 

For the third consecutive year, the International Photographic Competition judging will be streamed live on Stream.theIPC.org. Save the date for July 31- August 4, 2016 and be a part of all the IPC action!

The live stream is a great opportunity for competitors and spectators to immerse themselves in the world of PPA competition, and follow the judges as they critique images and even decide scores. During streaming, viewers will get the chance to see exactly what the judges are looking for, what they like and don't like, and understand the method behind the 12 Elements of a Merit Image. And if you entered, you might get to see your own image being judged! Gather your friends to watch and cheer together.

Also returning this year will be the IPC Live broadcast hosted by renowned Florida wedding photographer and co-host of The Photobomb Podcast, Booray Perry, Cr.Photog., CPP. Each day at 10:15 am and 2:15 pm EST, IPC Live will feature live critiques, interviews with the judges, and live Q&A sessions.


All you have to do is go to Stream.theIPC.org, sign in on your computer with your PPA account, or simply register with your email if you're not a PPA photographer - it's free either way! Once signed in, you can select which judging room you'd like to watch (portrait, illustrative, and event and non-event album). Don't worry, you can switch between rooms at any time. 

Here is the full schedule (all times are Eastern Standard): 

IPC Judging Live Stream
  • Sunday, July 31, 4:30 pm-6:30 pm EST
  • Monday, Aug. 1, 8:00 am-6:00 pm  EST
  • Tuesday, Aug. 2, 8:00 am-6:00 pm  EST
  • Wednesday, Aug. 3, 8:00 am-6:00 pm  EST
  • Thursday, Aug. 4, 8:00 am-6:00 pm  EST
  IPC Live broadcast hosted by Booray Perry 
  • Monday, Aug. 1, 10:15 am & 2:15 pm EST
  • Tuesday, Aug. 2, 10:15 am & 2:15 pm EST
  • Wednesday, Aug. 3, 10:15 am & 2:15 pm EST
  • Thursday, Aug. 4, 10:15 am & 2:15 pm EST

You can also attend IPC in person! Come to Gwinnett Technical College, Building 100, 5150 Sugarloaf Pkwy, Lawrenceville, GA 30043. There will be signs directing you to IPC.

So save the dates, July 31-August 4, and bookmark Stream.theIPC.org, so you'll be ready for the IPC Judging Live Stream and IPC Live Broadcast hosted by Booray Perry. 

Tune in to Be More Competitive! 

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By James Yates
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Did you enjoy your short week? PPA Today did, but we're gearing up for an action-packed mid-July with potential copyright legislation forthcoming, brand-new drone regulations and more...good thing the days are longer! As you prepare for your own mid-summer dreams, take a minute to look over our top blog posts from the week of July 4-8, 2016. 

SUMMER TRAVEL: Building rapport with a client is crucial. Inc.com has a list of podcasts you can listen to on those summer drives that will give you the content you need to chat up anyone (including the kids!)

ADVOCACY: Professional Photographer has a fantastic article on how and why you should join the Grassroots Action Team. Get inspired and fired up to make your voice heard soon, when a small claims copyright bill is introduced in the House. 

EDUCATION: PPA's Director of Education penned an open letter about the Business Challenge.  A must-read for members weighing their business education options. 

BONDING: One of the most important aspects of being a photographer is being comfortable and outgoing around your clients. FStoppers made our list again with 8 tips on how to do rapport-building right. 

CREATIVITY: Prepare ahead of time and give your clients something truly unique! Popular Photography on how to prepare a stylized wedding shoot. 

WATCH THIS: Want a tutorial on lighting? Popular Photography has a video on grids, strips, diffusers, and every other soft box mod you can imagine.  

INSIDER INFO: On this episode of the Photobomb Photography Podcast, Booray and Gary discuss streaming services, managing client expectations, and the intricacies of PPA's International Photographic Competition. 

PATRIOTISM: The Daily Signal spoke with PPA to get information on this article about copyright law in the U.S. Do your duty as an American artist and check it out! 

IMAGING USA: PPA's Events Team was recently in San Antonio, scouting locations and preparing for January's Imaging USA convention and expo. They came back with a list of amazing destinations to add to your "I want to go to there" list.  

ANTI-THEFT: The editorial board of the Star Telegram gets it: they've written this article to encourage their readers NOT to lift Facebook photos that aren't their own. 

There you have 'em, our weekly blog post roundup! What photography blogs or podcasts do YOU follow? Post your favorites on theLoop or email them to us at OnlineContentCommittee @PPA.com.

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James Yates is an Atlanta-based writer/actor and the Communications Specialist at Professional Photographers of America (PPA). A graduate of Georgia State University, James has worked in the non-profit sector his whole life and is proud to be able to help artists achieve their goals. In his spare time he can be found walking his dogs on the Beltline or partaking in the nightly theater and comedy scene in the ATL.
By Bethany Clark

Each month, one PPAedu video is unlocked for everyone to enjoy, because we believe in spreading the wealth of education that PPA members have at their fingertips! The PPAedu library is full of tools to help you sharpen your photography techniques, marketing strategies, sales techniques, and business operations. These tutorials and educational videos are available 24/7 at no cost, as a benefit to PPA members. Between PPAedu and PhotoVision, you can tap into close to a thousand programs to help you Be More! If you haven't checked out PhotoVision, take a look. There's a new website with a slew of new episodes!

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For the month of July, the full video "Inspiration: Emphasizing the Creative Process" with PPA Instructor Joel Grimes Cr.Photog. has been unlocked. In this video, Joel first takes you down an interesting path, discussing how art and artists are often defined. Rather than focusing on terms like "genius" and "brilliant," Joel emphasizes the hard work, motivation and passion that go into creating something worthwhile. Examine and explore the many ways an artist can express ideas, so that your work truly is a manifestation of you. You'll also discuss the concept of the final product - how what you produce is ultimately subject to someone else's opinion and expectation, and how beauty is truly in the eyes of the beholder. After all, perception really is reality.

If you already belong to PPA, just log in anytime to watch the video. This video is unlocked for non-members, this month only, at PPA.com/TryEdu. For full access to PPAedu and PhotoVision programs, join PPA today!


Bethany Clark manages all things social media for PPA. When she's not living on the internet, she loves writing, sewing, travel, yoga, and of course photography.

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How and Why the Business Challenge started.
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In 2015, PPA had an idea for a case study. A group of five photography mentors and I took on the challenge of working with two studio owners to help them transform their businesses. We not only wanted to help these two entrepreneurs, we also wanted to learn from them by documenting the challenges they faced, the changes they underwent and how both they and their businesses thrived. The "Studio Makeover" was initiated and our goal was to take all the information we were using to help our makeover participants and bring it to PPA members to learn from as well. 

We did this through the entire year of 2015 with live webinars, blog posts and even personal video updates. Then, at Imaging USA 2016, all eight of us took the stage and revealed each studio's final numbers, shared their biggest "a-ha" moments and discussed their transformation from both a business and personal perspective.  

Leading up to Imaging USA, as I was putting together the program for the rest of the team, I had my own "a-ha" moment. We were about to share some extraordinary moments and information as both studios made amazing leaps forward...but we didn't have anything in place for the attendees who might want to do their own "studio makeover." 

Well, I shouldn't say we didn't have anything because PPA has a plethora of educational tools available to members: the Benchmark Study, PPAedu's online education platform with more than 350 video classes, PhotoVision with over 800 episodes, Square One, downloads, Professional Photographer magazine, specialty courses for CPP and IPC, etc. As you can see, we have quite a lot of knowledge to offer and perhaps that works against us a bit. It can be a little overwhelming. Which brings me to my point...we didn't have anything/anyone tying it all together, giving it to photographers in an order that could easily be digested, and helping you as you needed it. 

So the idea for the Business Challenge was born.

Literally, right before Imaging USA, at our busiest time of the year, I was asking other departments to help me implement a brand new concept. And everyone here jumped in to help make it a reality, so that by Imaging USA itself we were able to let people know they could sign up for their very own studio makeover through PPA's Business Challenge. (Huge thank you's to our Marketing, Membership and I.T. teams for all of their hard work.)

I had an idea. I had the recently completed PPA Business Guide to use as an outline. I had the Square One tool to share. I had amazing friends and mentors who were willing to be part of this project. I had (and have) a strong desire to help photographers as entrepreneurs learn how to build profitable and sustainable businesses so they can live their dream. That was it. 

I didn't have a long syllabus. I didn't have a very exact plan for how to execute all of it. I was still learning how best to use theLoop platform as our means of communication. But I knew that if I waited to put it all together first, things would be missing anyway. You would be missing. All that I've learned from you, each and every group, would not have happened. And your questions and ideas and support are the actions that propel the Business Challenge forward.

PPA's Business Challenge is, by design, a living thing. 

No two groups are alike. The February 2016 group is very different from the June 2016 group. The curriculum, while similar, is not identical because conversations sway the topics and move them in a variety of directions. Questions are asked and answered. Friendships are born. Mentors are invited who generously share their experience and knowledge. While the foundation of knowledge of the Business Challenge is all the same, and it is scalable to a large group, the unique experience of each group is shaped by those who are involved.

I've written in a few different places that it's important to show up and be present in the conversations that take place in this 12-month program. It was not intended to simply be a place where information and assignments are posted. It can be, if that's what you want, but I want to give you so much more. I want you to feel part of something bigger; I want to give you accountability; I want you to meet and be inspired by some of the smartest people out there; I want to give you the opportunity to share your knowledge; I want you to remember why YOU are doing all this hard work in the first place; and I want you to build a body of knowledge that will propel you so much further.


I'm so glad you're here,
Angela


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Angela Kurkian is PPA's Director of Education







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By Autumn Rice

The new FAA regulations for drone usage have been released, and PPA wants to talk about it! Although the new regulations lift some of the restrictions on flying drones for professional use, there is still some information that photographers need to know. 
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These regulations apply to the use of unmanned aircraft systems (UAS) weighing less than 55 pounds for most reasons other than for hobby or recreational purposes. These regulations will go into effect in August 2016. 

Join PPA's Manager of Government Affairs, Lindsey Forson, and a special guest from the FAA, on Tuesday July 12, 2016 at 2pm as they review the new regulations and break down what this means for photographers. If you are interested in using drones in your business, you do not want to miss this event. 

Stay up-to-date and register for this event to ensure you are flying legally and safely!

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By Chris Homer

Be sure to enter your images to the International Photographic Competition (IPC) by July 7 by 5pm EST! July 7 will be your last chance to enter this year's IPC!

If you've never entered the IPC before, you'll be surprised to learn that past entrants say entering the competition is one of the best ways to improve your skills as a photographer. That's because images are judged by PPA jurors based on the 12 Elements of a Merit Image. The 12 Elements define what makes an excellent, professional image, so learning how to create while keeping these elements in mind is sure to help you improve as a photographer! And remember, if you aren't continuously improving your skills - you're falling behind other photographers! 

The feedback you can get on the images you enter to the IPC becomes even more valuable if you choose to order critiques on your entries. You'll receive a recording of an IPC Judge giving you dedicated feedback and explaining to you how the elements are present and impact YOUR image. Check out a critique from last year's competition. 

Once you've entered your images, make plans to attend the judging July 31- August 4, 2016 at Gwinnett Technical College in Lawrenceville, GA. Judging is open to the public and free to attend, so come and adsorb all the judges' comments on the entries - you never know what you might learn! And if you can't attend the judging in-person, you can also stream it all online via Stream.theIPC.org

So, get those images entered by July 7 by 5pm EST and see first-hand how entering the IPC can help your photography! Enter today and see how competition can help you Be More Skillful!


ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.



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By Autumn Rice

Before you fire up the barbecue and see a few great firework shows, take some time to enjoy our favorite blog posts of the week of June 27!

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Copyright Small Claims Court: Not Just a Dream

SMALL CLAIMS: PPA's CEO David Trust shares his take on small claims copyright legislations, why it's so important, and how to take action. Read the article here.

What Bill Cunningham Taught Us About Ethical Journalism

PHOTOGRAPHY COMMUNITY: The photography community is extremely saddened by the passing of legendary fashion photographer Bill Cunningham. Check out this recap of his work, and the mark he left on the photography community.

Who Owns Your Photo Once It's Posted On Facebook? Copyright Cheat Sheet Download

COPYRIGHT: Did you ever stop and think if Facebook takes ownership of your photo once you post it? I don't think many people answer yes. Check out what this article says about copyrights on Facebook!

How To Use The Face-Aware Liquify In Photoshop

BEST PRACTICE: Here is a great Photoshop hack for photographers. Learn how to use the Face-Aware Liquify feature to improve photo editing. Check it out!

13 Things To Know Before You're Drone-Ready

DRONES: We have new drone regulations that benefit the use of drones in photography. But before you head out and put your drone to work be sure to check out this article about the 13 things you need to know before you're drone ready.

Fstoppers Writers Reveal Their Biggest Mistakes in Photography

MISTAKES: We all make mistakes; it's pretty much inevitable. But the key is to learn from them. Check out what the photographers in this article say their biggest mistakes are and how they learned from them.

How To Read A Photograph: Left To Right Or Right To Left?

INTERESTING TAKE: Have you ever taken the time to think about how you read a picture? For photographers, knowing what part of the photograph attracts attention first affects the composition of a picture. See how this article says we read photos! 

Spectacular Drone Photos Capture the Beauty of Australia's Landscape

LANDSCAPE: Drones often get a bad reputation for being dangerous, but in the hands of a responsible professional, they capture some really amazing moments. Check out these spectacular photos of Australia's beautiful landscape, all captured by drones. 

4 Lost Masterpieces Recreated Using Only Stock Photos

CREATIVITY: Adobe asked a few artists to recreate 4 lost masterpieces to show off the potential behind their stock photography collection. Check out these impressive recreations using only Adobe Stock Imagery!

Tips for Shooting Fireworks!

ADVICE: The Fourth of July is almost here and we know you want to get some great shots of fireworks. Here's an article that offers advice on how to get the best possible shots this Fourth of July.


 



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