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PPA Today: January 2011 Archives

January 2011 Archives

PPA's International Photographic Competition (IPC) is the gold standard for photography competitions and features the best of the best photographs from around the world in an exhibition every year. Having an image "go Loan"--chosen for inclusion in the world's most prestigious photo exhibit--is an achievement professional photographers cherish.

Since the photographs are judged and critiqued by industry pros with years of experience, doing well in this competition is a message to clients that your work has reached a level of excellence achieved by very few. Plus, when images are accepted in either the General Collection or Loan Collection of IPC, you earn exhibition merits. These merits are the foundation of the PPA master's degrees. Each merit earned puts you one step closer to this career milestone.

PPAScoring.jpgWant to reach this level of excellence? You can start with your PPA District Photographic Competition or go directly to the IPC itself. Whatever your choice, knowing the latest changes only improves your chances (and entering both competitions doubles your opportunity for a merit!).

Why District?
"We all should be taking advantage of competing at the district level," adds Dennis Craft, M.Photog.Cr.Hon.M.Photog., CPP, API, F-ASP,  chairman of PPA's Photographic Exhibitions Committee (PEC).

Entering at the district level is a great way to test-run your images. Plus, if your image scores an 80 or above (out of 100), it will be awarded a PPA Seal of Approval. When that "sealed" image is entered into the next IPC, it will automatically become part of the PPA General Collection, which is exhibited at Imaging USA. You'll also receive an automatic exhibition merit, and that image could be elevated to the Loan Collection during the IPC judging, which nets you an additional merit!

What's your district? Every PPA member is assigned to a district based on where they live (or the address in their PPA member record), and a map is available here:

Competition Changes & Improvements
Over the last few years, some key revisions have been made to modernize the competitions' procedures and make them more entrant-friendly:

  • Size (Almost) Doesn't Matter - The restrictions on the size of the prints have been eased. All photographers will be able to submit different sizes of print images (80 to 480 square inches total, no more than 24 inches on any side).
  • New Categories Encourage Everyday Client Work - The Photographic Open category has been split in two. The new Portrait category is for portraits, wedding images and other work for clients. The new Illustrative category is for landscapes, architectural images, creative composites and other scenic images.
  • Files or Prints, You Decide - Photographers can now submit high-resolution digital versions of their images for judging in every category. "No longer will PPA tell you what format you must submit," says Craft. "Print or decide what's best for your image." 

Congratulations again to everyone who was honored at the Grand Imaging Awards and Photographer of the Year Celebration at Imaging USA in San Antonio.

Images from that event are now available online. If you would like to browse or download images, go to the Grand Imaging Awards photo set on

If you download the images for PR purposes or re-post the images online, please credit ©Chris Hanoch.

ProDPI_Fusion1.jpgDigtal Precision Imaging, Inc. (ProDPI) annouces their new product release, Fusion Cover Press Books. Merging beautiful and unique fabrics with branding and images - these Fusion Covers are bound to be a hit with clients!

All Fusion Covers are press printed on 100% recycled paper making these covers a great environmentally friendly alternative. Fusion Covers are available with any of the ProDPI fabric materials. Images can be on both sides of the book or just placed on the front with fabric covering the rest.

Fusion Covers are available on all books, including Eco Press Proof Books. The Fusion Cover product joins an extensive size and cover option list including full fabric, Luster Photo Covers, and Pearl Photo Covers. ProDPI provides a wide selection of paper types including hinged layflat papers, recycled papers, and magazine style text weight papers.

For more information view the ProDPI website at

Dear PPA Member,

I've lived a fair number of places since my childhood. I started out in New England, made my way to Canada, ventured to Florida, spent a few years in Europe, and now call Atlanta "home." That adds up to a lot of change and a lot of planning. Each time I moved, I would have to change my driver's license, update billing addresses, switch cable providers and much more (including washing dishes in the bathtub while waiting five weeks for my kitchen to be installed in Germany, but that's another story...). I'm not planning on moving anytime soon, but I know what to expect when I need to make a big change.

While your clients may not be dealing with a cross-country (or international) move, they may second-guess or want to change their order with you. In order to be prepared for these potential changes, some photographers establish an "order change" policy to help assure their clients are happy with the final product. Just like some cable providers may allow a customer to transfer service to a new location, you have the ability to decide on your exchange or refund policy. This week's Vital Signs addresses these change policies, why they are important and how they can impact your business.

Christel Aprigliano
Director of Member Value & Experience

PPA salutes the photographers that met the requirements to earn their degrees in 2010! The degrees were conferred by PPA Council on January 17, 2011 and the degree recipients were honored at the PPA Award & Degree ceremony in San Antonio, TX on January 18, 2011.
woods.jpgAre you tired of doing way too many weddings? Take a page out of Julia Woods' book, as she shares how she and her husband Jeff went from photographing 35 weddings at a $5,000 average in 2002, to photographing 25 weddings at a $12,000 average in 2007. You'll learn how in her upcoming webinar, "Planting, Cultivating and Harvesting Wedding Sales" (Feb. 8, 2:00pm EST).

"As consumers, we consume more in bite-sized chunks," explains Julia. "If you bulk your sales into one large piece, you limit yourself to only a few clients."

For example, Julia and her husband, Jeff, have packages that offer a certain amount of wedding coverage and a credit toward photographic pieces like an album. Here's the key point, though: they know how to lead clients to where they want them to go. So they may give a $3,000 credit, but they will probably end up with an $8,000 sale.

"We didn't change our packages to reach these great sales," adds Julia. "What changed is how much our albums cost and how we sold them. You have to know how to give clients what they want...when they are ready to spend the money. You won't get a $4,000 engagement session a week before the wedding!"

Julia is getting ready to share all this and more--the overall concept of her sales approach--in her webinar, "Planting, Cultivating and Harvesting Wedding Sales" (Feb. 8, 2:00pm EST). You won't want to miss this peek into their profitability!
onOne Software, Inc., a leading developer of innovative, timesaving solutions for professional and advanced amateur photographers, has announced the immediate availability of free album templates, backgrounds, edges and textures for photographers who create album and book layouts. The free content, which includes over 300 album pages, edges and template design variations, is available on onOne Software's website for download as layered PSD files that can be edited with Photoshop or Photoshop Elements. Continuing its mission to provide unprecedented value to the photographic community, onOne Software will be adding new content on a regular basis.  

"I am extremely pleased to offer this high value, design content to photographers at no charge. For many photographers, PhotoFrame is an essential part of their workflow when it comes to designing albums because it enables them to quickly and easily produce polished and unique images and layouts," said Craig Keudell, president of onOne Software. "This free content will now be available to those who do not own or use PhotoFrame as an introduction to the varied designs and elements available there. The free content along with the free Lightroom and Adobe Camera Raw Presets, the Free Editions of PhotoTools and PhotoFrame, and the onOne University are several ways for onOne to give back to the photographic community and to continue to provide high value to our customers."

The free content will be available for download after creating an account on the onOne Software website at

The layered PSD files can be used within Photoshop and Photoshop Elements. The content does not require the purchase or use of any onOne Software product.
Photodex has released a new version of its ProShow Plug-in for Adobe Lightroom. The plug-in helps photographers quickly create video slideshows by removing all the busy-work involved with preparing photos and importing them into a show. The plug-in completely free and supports both Mac and PC.

The ProShow Plug-in for Lightroom now supports ProShow Web, Photodex's new online slideshow service for professional photographers. ProShow Web instantly creates video slideshows from any Mac or PC. The plug-in makes it quick and simple to upload photos to a new or existing show. Photos are automatically resized and formatted, providing users with the best quality video and faster upload speeds. The plug-in makes it easy to go from Lightroom to ProShow Web in just a few seconds. Great for busy photographers needing a quick and easy way to show off a catalog of images online.

While ProShow Web is free, Premium accounts offer photographers unlimited show creation and sharing in HD for just $150/ year. A built-in royalty-free music library and hundreds of drag and drop effects allow photographers to quickly create unique slideshows for their clients on a Mac or PC. Shows can be shared online or downloaded to a computer in HD, up to 1080p.

When exporting to ProShow Producer, the ProShow Plug-in for Lightroom offers additional built-in features that jumpstart show creation and make creating a slideshow easier than ever. The plug-in automatically prepares and exports photos to a folder, creates a basic show containing the photos, and opens the show in Producer. Users can set a number of parameters in the plug-in to help set up the basics of their slideshow. Options for selecting transitions, motions effects, photo borders and adding captions from metadata are all supported in the plug-in. Users can also select from presets that automatically create shows that can be fine-tuned in Producer.

Pricing and Availability
The ProShow Plug-in for Lightroom is free and can be downloaded directly from the Adobe Lightroom Exchange website. The plug-in is Mac and PC compatible and works with Lightroom 2.0 or newer. Export support for ProShow Producer is PC only.

AsukaBook USA, a producer of quality photo books solely for professional photographers and designers, has announced AsukaBook Maker 2 and the AsukaBook InDesign Tool. Both layout applications give photography professionals intuitive access to powerful tools, resulting in top-quality AsukaBook albums that will impress clients and prospects. Both free programs are available now as digital downloads from the AsukaBook USA website.

AsukaBook Maker 2 has a simple and easy to use interface, with many image enhancement tools and the ability to use existing free templates or to save your own design layouts for future use. The interface has been designed specifically to help busy professional photographers to quickly and easily achieve the look they want. Similar functions are conveniently grouped together and in categories such as layout templates, Sloppy Borders, masks, drop shadows, and keylines, and are accessible with the click of a single button. Inserting images and layouts, as well as applying masks and Sloppy Borders, can be done quickly by dragging and dropping into the design area. AsukaBook Maker 2 also provides rulers and guides to ensure a balanced design.

The AsukaBook InDesign Tool has been created to offer an additional alternative AsukaBook design option and a more efficient workflow for AsukaBook customers who prefer to work in Adobe® InDesign®. The free script tool works with InDesign CS4 or CS5 and provides seamless integration between InDesign and the AsukaBook File Checker, which manages the proofing and PDF creation for final book orders. As with AsukaBook Maker 2, photographers can use one of the preset templates or create and save their own custom layouts. More information about downloading and using the AsukaBook InDesign Tool can be found on the "get started" page.

"For most photographers, creating stunning albums is the critical final step in many projects. To meet constant client demands and increasing volumes these busy business owners require layout applications that provide intuitive access to the tools they need, satisfy their preferred workflow environment and give their images the delivery they deserve," said Sarah Calahan, Business Development Director of AsukaBook USA. "These two new free tools make it even easier to create layouts that show off a photographer's work and live up to the standard of AsukaBook's unrivaled print and album quality."

AsukaBook has developed its services, pricing models, etc. to help its customers meet the demanding needs of their client bases while delivering high-quality products that can drive resale and studio profit margins. To register as a professional user and join the AsukaBook family, please visit the AsukaBook website at:

©Richard Sturdevant, Legend of Brazos, Texas RangerCongratulations to the winners of PPA's first Grand Imaging Awards. International Photographic Competition jurors selected the top images in six categories from PPA's 2010 Loan Collection. First place winners in each category received a $500 cash prize. And Richard Sturdevant of Garland, Texas, this year's overall Grand Imaging Award winner, received an additional $500 award!

Electronic Imaging
First Place: Sandra Pearce, School's Out
Second Place: Sandra Pearce, Bringing in the Stragglers
Third Place (Tie): Keith Howe, Ever Since the Apple & Richard Sturdevant, Before the Run

First Place: Greg Wurtzler, Tarnish and Gold
Second Place: Frederick Brinson, In Living Color
Third Place: Jim DiVitale, What's Cooking?

First Place David Jeffery, The Bike Shop
Second Place: Jon Read, Gridiron Hero
Third Place: Lora Yeater, Eternal Gift

Dear PPA Member,

5367256926_13d8ca02da_b.jpgWe would like to extend a big "thank you" to all PPA members who participated in Imaging USA 2011 in San Antonio. We know that it's not easy to leave your studio or your family, and we truly appreciate your dedication to your craft and desire to play an active role in the industry.

For those of you who attended Imaging USA, we hope you not only had a great time, but also walked away with new ideas and information, exciting equipment and friendships with fellow photographers. The next step is applying what you learned to your own life. When you do that, you give yourself the opportunity to grow as a photographer and businessperson--that's when the experience becomes truly worthwhile!

If you weren't able to make it to San Antonio, don't forget that you can find out what happened during the show by visiting the Imaging USA social network sites. Attendees and PPA staff posted updates, photos and video clips throughout the show:

Thank you again to all attendees, volunteers and exhibitors, and we hope to see you next year for Imaging USA 2012 in New Orleans!

Image ©Chris Hanoch, Imaging USA 2011

Pocketwizard MiniTT1 and FlexTT5 radios for NikonPocketWizard®, the world leader in wireless control and synchronization of cameras, flash lighting and light meters, has announced that its MiniTT1® and FlexTT5® radios for Nikon are now shipping everywhere. Shipments to dealers in the USA began today and will continue daily. These Nikon i-TTL compatible radios are being shipped with the latest ControlTL® firmware for Nikon, version 2.100.

ControlTL firmware v2.100 for Nikon adds compatibility for the new Nikon D7000 and addresses some other operational issues. Current owners of the MiniTT1 and FlexTT5 radios for Nikon can upgrade to the new firmware for free via the PocketWizard Utility. PocketWizard has also just released an online wiki format manual for both Nikon and Canon versions of the ControlTL system. The wiki format allows the manual to stay current as new features are added and improvements are made to the easily upgraded ControlTL system.

About PocketWizard
Incorporating the latest radio technology, PocketWizard (
exceeds the demands of the working pro and photo enthusiast with durability, ease of use, advanced capabilities and legendary PocketWizard reliability.

PocketWizard products, including the PlusII, MultiMax, MiniTT1 and FlexTT5 are made by LPA Design, based in South Burlington, Vermont and sold by distributors around the world including the MAC Group ( in the USA.

Dear PPA Member,

It wasn't too long ago that you had to look in the "yellow" phone book to get the number of a business. Do you even have a phone book in your home anymore? I don't.

If I want to get information on a business, I hop on the Internet and search. Not only can I get much more information than a phone number, but I can also see what other people have said about the company. I've made some very large buying decisions over the past few years that began with such an Internet search. I've chosen one business over another based on their online listings.

If you aren't properly listed on the Internet or don't check what your listing says about you (or what others say about you...), then this week's Vital Signs is a "stop what you're doing and read this now" article. The Internet and social networking tools may be free to use, but if there is misinformation on there, it can cost you.

Christel Aprigliano
Director of Member Value & Recruitment

P.S. If you're headed to Imaging USA in San Antonio, safe travels! Some attendees are traveling much farther than our many international attendees. If you see an individual with an International logo on his or her badge at Imaging USA, give them a hearty welcome!

Want to grow your sales, keep more money and take back your life? It's all part of running a smarter business, and that's what PPA and our Studio Management Services (SMS) workshops can help you do. Start planning now to attend a workshop that can help you take control:

2-Day Business Basics Workshops
Get on the right track with this small group workshop focused on the fundamentals for business success. (Geared toward new and emerging studios.)

January 13-14, San Antonio, TX
March 26-27, Atlanta, GA
November 5-6, Atlanta, GA

3-Day Business Workshops
Prepare to grow your business with our in-depth program that includes a one-on-one financial and marketing consultation. (Geared toward well-established studios.)

January 13-15, San Antonio, TX
March 28-30, Atlanta, GA
July 11-13, San Francisco, CA
November 7-9, Atlanta, GA

PPA members Sandy Puc' and Jerry Ghionis will power up your passion for wedding photography with Sandy's latest tour, "The Power of Passion." Kicking off February 12th in Denver, CO, they will be visiting 33 cities throughout the spring. Puc' is offering a special discount to fellow PPA members (and SEP members too!)--$20 off the regular price, but you'll need to use the promotion code you can get here.

Puc' describes the tour as the "perfect marriage of wedding photography and marketing.". During the seminar, she and Ghionis will cover everything from camera angles and props to marketing with a purpose. They'll even throw in more information about boudoir photography to help you spice up your wedding photography packages and improve profitability.

If you're ready to get passionate about your wedding photography in all-new ways, visit to view dates, cities, agendas and to purchase tickets. (Make sure you get your tickets early, as many of the seminars will sell out.!)

Tickets are currently $99, but, don't forget... PPA and SEP members can purchase them at the discounted rate of $79. Members can click here to get the code needed to receive the discount.

This week Olympus introduces new products and accessories at the 2011 International CES, including the new Olympus PEN E-PL2, the fourth generation of the award-winning PEN family of compact interchangeable lens digital cameras. This breakthrough camera expands your creative potential with Live Guide II, new in-camera creative features, new auxiliary lenses, a new Close-Up Spotlight (MAL-1) and new Olympus PENPal Bluetooth accessory. The lineup of six new Olympus cameras shines with the Olympus XZ-1, an ultra-compact with a built-in ZUIKO lens for the ultimate in high-quality, high-performance, low-light imaging.

Olympus' new point-and-shoot cameras offer new features including 3D photo mode, Eye-Fi Card Compatibility and new Magic Filters, adding artistic effects to your videos. They include:

TG-610 and TG-310: Combine legendary durability with the latest technology. Click here to read more.

SP-610UZ: Lightweight, 22x wide-angle ultra-zoom camera with HD Video packs fun features and superb image quality in a user-friendly camera. Click here to read more.

VG-120: The first in a new line of pocket-friendly, creativity-enabling, and budget-conscious cameras aimed at photographers of all ages and experience levels. Click here to read more.
The 2011 Readers' Choice Awards--showcasing the best products, features and services in dozens of categories across all of soon be open for nominations. And there are some photography nominations you could make if interested:

Best New Camera released in 2010
Best Free Photo Editing Software
Best Paid Photo Editing Software
Best Photo Sharing Website
Best Photo Accessory released in 2010

Nominations are open January 13 - February 4, and voting on the top nominees will run from February 11 - March 8. The final winners will be announced March 15. (There's no prize--just the bragging rights that come with getting recognized by the readers of a leading website owned by The New York Times Co.)

To learn more about the awards program for the photography categories, visit

The 2011 Readers' Choice Awards will showcase the best products, features and services in dozens of categories. Readers' Choice grew out of a successful awards program on their Computing channel, and it's being expanded this year to include multiple channels, from technology to hobbies to parenting. To learn more, visit

Dear PPA Member,

I'm happily neck deep, preparing for Imaging USA next week in San Antonio, so this week's Vital Signs is apropos. What do I mean? Well, your clients lead busy lives just like you do. When they finish their session or event with you, they're on to the next item on their calendars. How do you make sure that they stop for a moment and make the most important decision: placing that large order?

More than one person has said to me: "If you fail to plan, you plan to fail." This is so true when it comes to getting those orders. You need to develop a plan and then execute it. That's why we asked PPA members to share how they got their clients to place orders (and what to do if they don't).

Take a look at what others are doing, make a plan and succeed in getting those client orders in 2011.

Christel Aprigliano
Director of Member Value & Experience

PocketWizard, the industry leader in wireless control and synchronization of cameras, flash and light meters, announces its MiniTT1 Transmitter and FlexTT5 Transceiver for the Nikon DSLR camera system. Sales of the Nikon versions in the U.S. are expected to begin January 2011. Canon-compatible versions are available now.

Following months of intense development, PocketWizard is in the final testing stages of the highly-anticipated ControlTLâ„¢ system for Nikon products. Nikon DSLR photographers will soon enjoy the ease of TTL exposure automation with the simplicity PocketWizard's ControlTLâ„¢ system, featuring the MiniTT1 Transmitter and FlexTT5 Transceiver. These new i-TTL capable radio slaves make taking off-camera flash as effortless as slide-in, turn-on and shoot.
Combining TTL automation with the reliability of PocketWizard radio technology results in perfect off-camera flash photography in any environment - around corners, out-of-sight and even outdoors in bright sunlight. The MiniTT1 Transmitter and FlexTT5 Transceiver can be used to control single or multiple off-camera Nikon i-TTL flash units at speeds up to 6/fps and faster. Thanks to upgradeable firmware, these units will remain current even as camera technology changes.

"Perfect for commercial, wedding, sports, fashion photography and so much more, PocketWizard's wireless triggering systems make some of the most difficult lighting situations not only possible but amazingly easy," said Dave Schmidt, Director of Marketing, PocketWizard. "Nikon makes a really great flash system. When photographers add the MiniTT1 and FlexTT5 to their existing arsenal of equipment, the photographic possibilities are endless."

The Nikon-system PocketWizard MiniTT1 Transmitter is a tiny, low-profile unit (2.8 x 1.9 x 1.3 inches) that slides into the camera's hot shoe. The FlexTT5 Transceiver is also low-profile but slightly larger (3.6 x 2.9 x 1.4 in.) transceiver. Both take the complex TTL exposure data being sent through the camera's hot shoe and digitally transmit it as a reliable radio signal.

These new PocketWizard radios can be used to trigger an endless combination of TTL or manual flash units placed wherever desired to illuminate a scene. Nikon flash units slide into the shoe of a dedicated FlexTT5 Transceiver for TTL operation; there are no wires or connecting cables required. Any change in ISO, aperture and shutter speed is automatically adjusted for. The full range of Nikon flash control is efficiently passed along giving the photographer convenient on-camera control of their remote dedicated flashes. The units are also compatible with any PocketWizard radio permitting simultaneous triggering of manual flash, remote cameras or mixing TTL flash with manual flash if desired.

For typical TTL operation, the MiniTT1 and FlexTT5 require no buttons to be pressed or settings to change other than the camera's shutter speed - to provide FP (High Speed) flash sync all the way to an unprecedented 1/8000th second. This allows using flash with wide-open apertures (for shallow depth-of-field), and outdoors in bright, outdoor sunlight resulting in some amazing new images. ControlTL technology also enables some previously impossible camera capabilities including HyperSyncâ„¢ for flash synchronization above the camera's x-sync with full-power manual and studio-type flash units.
Both new PocketWizard units have a two-position channel switch that can be programmed via a computer (using the supplied USB cable) or set in the field with a built-in "Learn" mode via another PocketWizard radio. The system features 20 ControlTL channels as well as all of PocketWizard's 32 discreet channels for traditional triggering. By plugging a Mini or Flex unit into a computer with the PocketWizard utility software loaded, photographers can configure channel, HyperSync timing, sleep timers and more or they can simply update the unit's firmware with push-button ease. 

The new PocketWizard MiniTT1 and FlexTT5 radios offer more capability than any radio triggering units marketed. As digital technology advances, more capabilities will be added to the system, essentially offering "future proof" technology that adds even more value to this remarkable system.
Accessories available soon for these new PocketWizard units include the Nikon-compatible PocketWizard AC3 ZoneController, which allows the user to control three zones (A,B,C) of Nikon flashes or groups of flash units mounted on Flex TT5 transceivers in either automatic-exposure or manual control.  Also available is the PowerST4 radio receiver that plugs into an Elinchrom RX flash units and controls power level, modeling light functions when used with a Mini or Flex or can be used as a standard receiver for regular PocketWizard units. Similarly, the new AC9 AlienBees Adapter slides into the shoe of the Flex TT5 to interface with AlienBees flash units. Both work with the AC3 for even more control and versatility.

Tenba has announced that is has expanded and upgraded its line of durable and weather-resistant Roadie II Photo/Laptop Cases. Roadie rolling cases allow photographers to take their equipment off their neck, shoulders and back, and put it all on wheels.

These airline carry-on compatible cases, available in three sizes, are built to withstand serious professional use, with rugged, weather-proof coated ballistic nylon exteriors, genuine YKK zippers, heavy-duty, smooth and silent-rolling ball bearing wheels, industrial/military-grade webbing and massive reinforcement in all stress and load-bearing areas.

"Tenba's upgraded Roadies have been designed to meet the needs of today's hard-core traveling professional photographer," said Jan Lederman, President of MAC Group. "After 18-months of careful development and testing, these new cases are set to raise the bar for airline carry-on compatible camera cases."

Roadie II Photo/Laptop rolling cases feature EVA molded interiors for maximum depth and versatility to hold medium to large professional DSLR camera bodies and lenses (mid-range zoom lenses can be stored standing up; super telephoto 300mm to 600mm lenses will fit with their hoods and tripod collars in place), large video cameras or even medium format camera systems. They also feature a built-in padded laptop storage area perfect for quickly and easily accessing 15- and 17-inch laptops at airport security, with seemingly endless space for other accessories.

Each case includes a steel-braided security cable that can be fed through a built-in welded steel D-ring and padlocked for security on location. Also included is a slim 4-pocket media wallet that fits either CF or SD cards.

Each size meets a different set of carry-on standards. The Compact case (13W x 16H x 9D inches) will fit under the seat for many flights, or in the overhead compartment. The Universal (14W x 20H x 8.5D inches) meets the absolute strictest international carry-on standards. And the Large (14W x 22H x 9D inches) meets U.S. domestic standards, as well as the standards for many international flights.

The new Roadie II Photo/Laptop Cases are available now at suggested retail prices ranging from $279.95 to $319.95. All cases come in black. To find more information about Roadies, and to see a full video demonstration of all Tenba products, visit

Don't forget about your PPA member Tenba discount!

scottrobertlim_headshot.jpgScott Robert Lim of Scott Robert Photography is known today as an internationally renowned photographer and instructor. The principles he teaches in his Seven Steps to Mastering the Art of Photography workshops are considered revolutionary. But before all of this, Lim was just a photography enthusiast.

It was a 1999 trip to Europe with his wife that first made Lim consider becoming a professional photographer. He shot over 40 rolls of film during the trip and began thinking about turning pro on the plane ride home.

"I remember thinking to myself: 'I wonder how far I can take this new passion of mine?'" Lim says. "My goal was to see if I could duplicate the quality of a 'professional' image. Being a photographer was beyond my wildest dreams."

Now an accomplished wedding and on-location photographer, Lim says that he enjoys capturing people in beautiful and unique environments: "I think all photographers have this desire to travel--to see and experience the beauty of this big, wonderful world that we live in."

And despite his other accolades, Lim feels that being able to teach photography and mentorscottrobertlim1.jpg others are among his most rewarding accomplishments. "I just love to see the light bulbs go on in photographers' minds when I give them a few new tools to work with," he explains.

Hopefully, Lim can make a light bulb go on inside your mind with his "Portable Fashion Lighting Made Easy" Imaging USA class on January 16.

There, you'll learn about the budget-minded portable lighting techniques that have enabled Lim to capture his on-location, fashionable, award-winning imagery around the world. One of the key things that he will share--in a "very hands-on way"--is how to better control your flash in manual mode.

scottrobertlim2.jpg"Most people shoot in manual mode all the time because it gives us the ultimate in creative control. However, using flash in manual mode is new territory for a lot of people because it can seem very complicated," Lim says. "Still, once we understand the basics, we can use these tools to produce amazing multi-strobe setups that can extend our creativity and add dramatic lighting in any situation...even in extreme low light or high noon bright light situations."

If you attend Lim's class, you can plan on leaving feeling empowered to capture great images no matter what lighting situation you come up against!

Scott Robert Lim is the 2009 Kodak Award Recipient. Read more about him here.scottrobertlim3.jpg

Read more about Imaging USA here


About this Archive

This page is an archive of entries from January 2011 listed from newest to oldest.

December 2010 is the previous archive.

February 2011 is the next archive.

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