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PPA Today: January 2010 Archives

January 2010 Archives

Nik Software announces today The Nik Summit, its first-ever multi-day educational event designed specifically to educate and empower photographers and fans of the company's award-winning software tools. Attendees will learn how to improve their photographic skills by working alongside some of the world's leading professional photographers and the lessons will continue beyond image capture to help photographers develop powerful photo enhancement skills using Nik Software's imaging software products. The Nik Summit will be held May 13-16, 2010, in San Diego, California.  More information and registration details are available at

"The Nik Summit will be more than a photographic experience and is designed to bring our customers and photo enthusiasts together with some of the best working photographers, photo magazine editors, and top Nik Software experts," said Michael Slater, President and CEO of Nik Software. "The Nik Summit is all about learning and sharing ideas in photography and we are bringing our product specialists and educators, top engineers, as well as Nik Software's founder and CTO specifically to do just that."

The Nik Summit will be an entertaining and educational event incorporating a full range of activities to stimulate learning and discussions including:

  • Guided shooting sessions at famous San Diego landmarks led by professional photographers Rick Sammon, Tony Sweet, Tony Corbell, and Laurie Shupp
  • Workflow seminars and hands-on digital imaging lab sessions with top Nik trainers
  • Keynote presentations from photographers Joe McNally (National Geographic & Time) and Robert Beck (Sports Illustrated)
  • Industry panel discussions with leading photographers
  • Unique evening "fireside chats" and networking opportunities with top working photographers from all over the country
  • Idea exchanges and social events with the Nik Software team, including founder and CTO Nils Kokemohr

Professional photographers Rick Sammon, Tony Corbell Tony Sweet, and Laurie Shupp will lead half-day, on-location photo workshops each of the two full days with intensive lab sessions each afternoon covering digital post-capture workflow techniques conducted by Nik Software experts.  Evening keynote presentations by Joe McNally and Robert Beck will offer attendees a unique opportunity to see and hear the stories and insights behind some of the most memorable photographs of our lifetime.

Event Details

  • Photographers can register for the event at
  • When: Thursday, May 13 through Saturday, May 16, 2010; optional morning shoot Sunday, May 17
  • Where: Hilton San Diego Resort & Spa on Mission Bay, San Diego, CA
  • What's Included:
  • All on-location shooting sessions, workflow and hands-on lab seminars presentations/panels, and fireside chats
  • Breakfast and dinner at hotel
  • Transportation for on-location workshops
  • Sponsor gifts and prize drawings
  • Event ambassadors available to ensure personalized attention
  • Cost: $599 / $479 early bird registration until March 15, 2010

Speaker & VIP List
Speakers and other working professionals scheduled to appear include:

  • Joe McNally - National Geographic, Time, Nikon
  • Robert Beck - Sports Illustrated
  • Tony Sweet - Landscape, Nature Photographer, Team Nik member
  • Tony Corbell - Photographic educator and lighting specialist, Nik Software Sr. Manager of Product Education & Planning
  • Mike Strickland - Senior photographer Disney World, Orlando
  • Rick Sammon - Photographer, book author
  • Vincent Versace - Photoshop Hall of Fame member, noted photographer
  • Bill Hurter - Editor, Rangefinder and AfterCapture magazines

Dear PPA Member,

Growing up, what was your favorite thing about school? Maybe it was the field trips you got to take (I could give you a tour of the Boston Museum of Science--I swear my school took us there every year!) or learning about your favorite subject (foreign languages always fascinated me).

I loved school, but I must admit that I also loved that stretch of time called "summer break" when I didn't have to go to school. No homework, no waking up early, and time to do whatever I wanted. (Or what my parents wanted, which was to send me to summer camp...which I think was their "summer break.")

Eventually, we all grow up and move from school towards our careers. While most careers don't usually feature 3-month summer breaks, some of you may encounter times of the year when business slows down. This week's Vital Signs is about that time of the year and how you can make the most of it. Just because you don't have clients booked every day doesn't mean you have to sit around and do nothing. You can still be productive and, I promise, no camp songs or mosquitoes will be involved.


Christel Aprigliano
Director of Member Value & Experience

All PPA Affiliate organizations' publications--whether in print or online--are produced by fellow members who help you stay connected and informed, while running their own businesses. It's hard make sure they enter the 2010 Affiliate Communications Competition and earn merits for their service!

Entry forms are available at the Competitions page on, and it is free to enter. Entries must be received at PPA no later than Friday, February 26, 2010. If you have additional questions, please contact PPA at (800) 339-5451, ext. 226, or e-mail

All PPA Affiliate editors and webmasters are invited to participate in this competition, which encourages excellence in affiliate publications and recognizes the individuals who spend their time and energy editing, designing, and maintaining them. Enter and get free, valuable advice for improvement. Plus, you'll earn an achievement merit if your entry is accepted into the competition and an additional merit if you win!

The American Society of Picture Professionals (ASPP) and the Picture Archive Council of America (PACA) invite you to come to Boston for an exciting "Reinvention Weekend" April 15th - 18th. The entire conference is geared to Reinvent, Reimagine and Reinvigorate your career or your approach to the photography business.

Tamron has announced the first in its series of four photo contests for 2010: Dusk till Dawn asks entrants to submit sunrise, sunset and nighttime images by March 31, 2010. The Grand Prize Winner of Contest One 2010 will receive his/her choice of one of these Tamron lenses: SP AF60mm F2 Di-II 1:1 Macro; SP AF10-24mm F/3.5-4.5 Di-II; SP AF17-50mm F/2.8 Di-II VC; or AF18-270mm F/3.5-6.3 Di-II VC. Users of any camera equipment may enter the Tamron photo contest.

"We have made several great changes in our contest promotion for 2010," stated Stacie Errera, Tamron's Chief Marketing Officer. "Rather than holding one annual contest with just one chance to win, we expanded the contest program to include a series of contests that allow many more people to enter as the themes will vary across the series." Tamron also opened up the contest to photographers not exclusively using Tamron lenses. "With so many new enthusiastic novices entering this hobby, we want to give everyone the opportunity to acquire one of our lenses through our contest promotions. And by allowing the winner the choice of lens prize," continued Errera, "the contest series becomes more valuable to many more people who have different needs than just one lens type."

The "Dusk till Dawn" photo contest entries will be evaluated and selected by a guest judge, Ken Hubbard, who specializes in landscape and travel photography. Hubbard, Field Services Manager for Tamron, is a pro photographer who has had nationwide gallery showings of his landscape photography. He regularly teaches enthusiasts how to take better photos at dynamic seminars around the country. You can see his work at Ken Hubbard Photography.

In addition to receiving the Tamron lens of choice, the winner's picture will be showcased on the Tamron website. The winner and twenty photographers whose images are selected by our judge as Favorites will have their names and winning images published on the website and on the Tamron Page on Facebookâ„¢ for all to admire.

HOW TO ENTER: Email your lo-res images to, Subject line of email must read Tamron Dusk till Dawn Photo Contest. (Winner & Finalists will be contacted for hi-res images). By sending your images you agree to Tamron's terms & conditions. Tamron reserves the right to disqualify any images that do not fit the theme of this photo contest. Complete rules and an entry form can be found at or by accessing the contest page directly at Submissions are limited to a maximum of three per person. Pictures submitted must be original and the property of the photographer. The contest is open to any person 18 years or older residing in the United States and all entries must be received no later than April 15, 2010.

Tips on how to take sunset, sunrise and nighttime shots have been posted on the contest page to help interested entrants take better images.
JOBO AG announces the availability of the affordable new ultra-thin and very stylish digital picture frames - the new .37-inch thick JOBO NANO 8 Pro and .39-inch thick NANO 10 Pro. The new NANO 8 Pro and NANO 10 Pro feature an 8" and 10" (respectively) high resolution TFT-Color-LCD displays designed to beautifully showcase digital images and many user-friendly functions. These ultra-slim frames can be conveniently operated with a versatile remote control.

In addition, the new NANO Pro series features LED backlight technology. This eco-friendly technology provides low power consumption and enables the frame's extremely slim design. And the LED backlight technology provides consistent illumination of the display screen as well as lifelike and contrast-rich image presentation.

Both the JOBO NANO 8 and 10 Pro versions feature touch activated buttons on the front of the frame for intuitive operation of all important functions. Buttons become visible by simply touching the bottom front of the digital picture frames.

The new JOBO NANO 8 Pro and NANO 10 Pro digital picture frames conveniently keep memories alive by showcasing digital pictures in an automatic slideshow presentation giving precious digital memories new life. Additionally, these frames enable users to highlight their special photographic moments and easily view them with family and friends. These sleek new JOBO digital picture frames features a handsome modern black border frame designed for optimal presentation and display of digital images.

The new JOBO NANO 8 Pro and NANO 10 Pro feature an 800 x 600 pixel resolution. Each frame version features an aspect ratio of 4:3. To view images on the display, users simply insert their camera's media card into the frame. These models offer Dual-Mini-USB 2.0 high speed capability for connecting a card reader or USB jump drive and supports SD, MMC,  SDHC and MS memory cards. Each JOBO NANO series frame is supplied with its own stand for easy display in the home or office. Also included with all versions of this digital picture frame is a remote control unit for convenient operation from any location in a room.

These JOBO NANO frames support full screen image viewing, thumbnail mode and slideshow mode with various transition effects. Both versions include an AC power adapter.

JOBO NANO 8 Pro (PDN081) Specifications
  • High-contrast, bright 8-inch color TFT LCD
  • Ultra-stylish, ultra-slim: just 0.37 inches thick
  • Full screen, thumbnail or slide show mode
  • Slide show with adjustable transition effects and time intervals
  • Slide show starts automatically when memory card is inserted
  • Card slots for SD, SDHC, MMC, MS
  • Dual-Mini-USB 2.0 Host (for connecting a card reader or USB stick) / USB OTG
  • Supported file format: JPEG
  • Rotate function, zoom function, copy and delete function; displays calendar and clock
  • Operation via remote control or touch activated buttons
  • Display resolution: 800 x 600 pixels
  • 4:3 aspect ratio for optimum, distortion-free display
  • &Dimensions: 8.9 x 7.9 x .37 inches (225 x 200 x 9.5 mm)

JOBO NANO 10 Pro (PDN101) Specifications
  • High-contrast, bright 10.4-inch color TFT LCD
  • Ultra-stylish, ultra-slim: just 0.39-inches thick
  • Full screen, thumbnail or slide show mode
  • Slide show with adjustable transition effects and time intervals
  • Slide show starts automatically when memory card is inserted
  • Card slots for SD, SDHC, MMC, MS
  • Dual-Mini-USB 2.0 Host (for connecting a card reader or USB stick)
  • ;Supported file format: JPEG
  • Rotate function, zoom function, copy and delete function; displays calendar and clock
  • Operation via remote control or touch activated buttons
  • Display resolution: 800 x 600 pixels
  • 4:3 aspect ratio for optimum, distortion-free display
  • Dimensions: 10.8 x 9.4 x .39 inches (276 x 239 x 10 mm)

The JOBO NANO 8 Pro and and NANO 10 Pro are now available in the U.S. They come with an AC adapter, remote control, and manual for $159 and $189 MSRP, respectively.Visit for more information.  

Dear PPA Member,

As a professional photographer, your job allows you to meet and interact with people every time you book a job--especially if they are the subject of the images! Pursuing that interaction and forming a relationship is a large part of your success. It gives people a reason to come back to you the next time they need pictures, instead of the photographer down the street. Think about it this way: it would be pretty difficult for you to do your job if you didn't interact with other people (well, maybe unless you are a landscape photographer).

This week's New Year's resolution is to be more active in the photography sphere. Just as you need to interact with your clients, you also need to interact with fellow photographers. Such activity gives you the opportunity to make connections and share ideas. This is where PPA Affiliates come into play. Maybe you've heard of them and maybe you haven't, but becoming a member of a PPA Affiliate is the perfect place to start forming successful business relationships with other photographers in your area.

Now, get out there and get active!


Christel Aprigliano
Director of Member Value & Experience

Kubota Image Tools announces there are still a few spots available for the 19th Digital Photography Bootcamp workshop taking place May 16-21, 2010. Recently awarded a 2010 Hot One Award from Professional Photographer magazine, Bootcamp, taught by renowned photographer Kevin Kubota, is a 5-day hands-on workshop for professional photographers designed to supply all of the technical know-how to run a successful digital portrait/wedding studio; at the same time, it encourages continued development of a photographer's unique style and creativity.

"If a photographer is just making the transition to digital or needs to move their existing digital system into full-efficient swing, the Digital Photography Bootcamp provides one of the best investments they can make for their photography career," said Kevin Kubota, Idea Man of Kubota Image Tools. "Bootcamp is designed to take photographers from start to finish and include everything in-between. In addition to having an action-packed schedule, we include ample time to answer every burning question. This workshop is loaded with techno, creative, and artistic fun."

A few of the many topics that are covered during Bootcamp include:

  • The RAW shoot and camera and subject techniques    
  • Archiving and editing - the best practices for high efficiency
  • Workflow from start to finish utilizing the most cutting-edge software tools available including Kubota RPG SpeedKeys
  • Photoshop® and Lightroom® 2 essentials and fine art techniques - including features from the latest versions available
  • Printing and tips and techniques to get the best prints
  • Presentation and creating slideshows and DVDs.    
  • Sales and attracting and keeping clients for life; and how to charge what you're worth!

May 2010 Bootcamp Details:
When: Sunday, May 16 through Friday, May 21, 2010
Where: FivePine Lodge (
Sisters, Oregon
Cost: $2,695 including lodging and all (gourmet) meals
This is an Early Bird rate if booked and paid in full by March 31, 2010.
Cost will be $2,895 after March 31st.

No two Bootcamps are the same, that's why many "bootcampers" attend over and over again! Space is limited to 21 participants to offer personalized, hands-on training. Bootcamp is the only workshop of its kind that has a money-back guarantee because Kubota Image Tools is confident that the experience will significantly improve the workflow of beginning/intermediate digital photographers. Interested photographers can find additional information about Bootcamp at
Tamron, the innovative, high-performance lens company, has just announced a new, user-friendly way for everyone from casual shooters to serious shutterbugs to showcase their prized images, share them with like-minded enthusiasts, tell the fascinating stories of how they were created, and get valuable feedback that will help participants take their photography to the next level. To access this innovative, interactive blog-style sharing site, users just go to where they can answer regularly posted questions with a blog comment that includes the respondent's relevant photos and the stories behind them. The kick-off question is a midwinter classic: "Just how cold is it really? Show us your 'freeziest' winter shots and tell us all about the latest temps where you live or vacation." will be linked to the Tamron photo home page at Posted questions can be answered in the Comment section, and participants are encouraged to respond by posting one or more photos and any length story about the photo, tip on how it was created, hotel recommendations for the place where it was shot and more. "This is a responsive and interactive site designed to motivate a spirited exchange of images and ideas," notes Stacie Errera, Tamron's Marketing Director. "Many people are used to reading and posting on blogs these days and we feel this blog-style sharing site will be comfortable for users. We want people to respond to our posted questions with comments in the form of their own images and words, comment on each other's photos and stories, and have an entertaining and informative conversation. By posting frequent questions on a variety of topics, we hope to motivate people to come back frequently to see what's happening on this dynamic new site, to converse with their peers, and to have fun sharing a broad range of images."

The rules are simple: All content (words and photos) must be appropriate. Tamron reserves the right to delete inappropriate content and users can report any inappropriate content.  People will be able to subscribe to the blog's feed by going to the blog site and clicking the RSS button. Or people can become a Tamron fan on Facebook and receive updates about the latest questions posted. We believe will provide a unique and fulfilling way for picture-takers to expand their creative horizons. 

Dear PPA Member,

In case you haven't heard, we just wrapped up our largest, most-attended Imaging USA ever. The classes were a success, the tradeshow was packed, and the parties were rockin'! If you were able to make it out to Nashville, I hope you enjoyed yourself as much as I did. If you didn't have the chance to join us, start planning for next year's show--San Antonio, here we come!

And speaking of planning, this week's Vital Signs is about planning to actually use New Year's resolutions, like streamlining your business. If you're anything like me, your trip to Imaging USA left you with a lot of information and even more goodies from the tradeshow. Don't let it all go to waste! Use what you gained in Nashville to help improve your business. Sometimes we all need a little push to get those resolutions in gear!

Christel Aprigliano
Director of Member Value & Experience

Imaging USA 2010Those of you at the show saw the "Wrap-up" video at the Kodak sponsored Imaging Olé closing night party. To see it again (or for the first time), go to or visit our Imaging USA fan page on Facebook. (Scroll down to the January 14th post on our Wall.) Special thanks to the good folks at Animoto for putting it together and to Triple Scoop Music for providing the soundtrack.

Imaging USA is returning to San Antonio, January 16-18, 2011. Register and start making your plans now. Visit for more details.

TAP is proud to announce Packaging Solutions, everything the photographer needs to make a lasting impression.  TAP launches two new box lines in 7 colors with coordinating tissue and ribbon.  Choose from Earthenware, 1pc clam shell boxes in buff, slate and bark or Tonal Trends, 2 piece slide boxes in lilac, sky, citrus and moss. Both lines are available in a variety of sizes.  Give your images the finishing touch they deserve!

For more information or to place an order, contact your TAP Professional distributor or call TAP Customer Service at 1-800-827-5679.

Celebrity panel to judge photo contest - Deadline for entries is February 15, 2010

appos.jpgNew York, NY (January 13, 2010) - Adorama, one of America's premier photography and consumer electronics resellers, announces that they are launching the APPOS, the first annual iPhone App Awards for Photography as well as an iPhone Photography Contest. The annual APPOS Awards are designed to spotlight the rapid rise in popularity of the iPhone as a new platform for digital point-and-shoot photography and to recognize developers of outstanding photo Apps.

An esteemed panel of judges includes Photoshop Guru Scott Kelby, Nikon shooters Joe McNally and Moose Peterson, Canon shooters Eric Meola and Syl Arena, plus popular WFAN radio personalities, former football quarterback Boomer Esiason and commentator Craig Carton. Winners for both the photo contest and the first ever APPOS Photo App Awards will be announced during the month of March.

Who's ready to rock at Imaging USA in Nashville?

One of the largest professional photography conventions of the year is ready to kick things off at the Gaylord Opryland Resort and Convention Center tomorrow in Nashville. This promises to be one of the most exciting Imaging USA line-ups yet.

Stop by the Presidential Lobby, Level 2 to pick up your registration packet, which includes a pocket show guide. It'll be useful for finding your way around the Imaging EXPO, where you'll find more than 200 vendors- including some of the biggest brands in photography- selling the products photographers want!

Of course, Imaging USA also offers you the opportunity to learn new skills for both your art and business with a variety of classes taught by renowned photographers. Most classes are located in the Presidential and Tennessee Ballrooms. If you learn something cool, stop by Miller's Internet Café sponsored by Miller's Professional Imaging and share it with everyone on Twitter with the hash tag ImagingUSA

There's also some great special events planned for the convention! Join your fellow photographers on the 10th  at 8pm for the Rockin' Nashville Party in the Delta Island Atrium to celebrate the beginning of Imaging USA. Don't  miss hearing J.Scott Applewhite, Paul Morse and Robert McNeely talk about their time as White House photographers on Monday night. It all wraps up Tuesday night with the PPA Awards & Degrees Ceremony, followed by the Imaging...Ole! Party where you can get ready to "bring the heat" for the 2011 Imaging USA in San Antonio.

Visit often for all the latest updates during the convention, as well as to watch video clips from Imaging USA! 
Join PPA Charities at the fifth annual Celebration Event & Auction on January 9th as we kick off Imaging USA!

The event is free for all convention registrants and will start at 8 pm in Tennessee Ballrooms D & E, Level 2.

Come and enjoy the camaraderie of fellow professional photographers that only PPA and PPA Charities can offer. There will also be silent and live auctions of photographic and celebrity items, a presentation from Operation Smile - PPA's charity of choice, dancing to a DJ and the presentation of PPA Charities' annual contribution and donor acknowledgement. Plus, a fun-filled event called "The Ronald." Imagine Celebrity Apprentice, PPA Charities' style. 
Kubota Image Tools announces its Webinar Wednesdays Winter 2010 schedule. These free online educational opportunities are created with today's busy digital photographer in mind. Webinar attendees will have a chance to learn tips and tricks for using the Kubota DASHBOARDâ„¢, Kubota AutoAlbum, and much more.

"Last year we began the Webinar Wednesday series of free webinars to help professional photographers learn all they can about using software products from Kubota Image Tools to enhance their competitive edge and improve their day-to-day workflow," said Kevin Kubota, Idea Man of Kubota Image Tools and creator of all Kubota Actions. "These popular 30 minute webinars are great educational experiences for all that attend and we're happy to be continuing them in 2010."

Each seminar begins at 10:00 am PST, 1:00 pm EST. Upcoming webinars will take place January 27th, February 3rd, 17th and 24th, and March 3rd, 17th and 24th. Webinar Wednesday's will cover topics such as Kubota DASHBOARD Creative Effects, Advanced DASHBOARD Tips, Using Kubota AutoAlbum V.3 to create a 10-page sample book in record time, and Kubota DASHBOARD image enhancing techniques such as: Black-and-White, Color Effects and Advanced Tips.

For more information about the complete Kubota Image Tools 2010 Webinar
schedule and to register, please visit: Once registered, attendees need only log-in from their computer at the scheduled date and time.

Something exciting is coming your way soon...something that could change the "face" of online dating and help YOU create more relationships, too.

As PPA members, you'll have an exclusive chance to join Accuphoto, starting January 10, 2010. Created by Brenda Kirkland, a PPA member herself, Accuphoto is a unique service that provides certified professional images to members of the online dating community at a fixed price.

How Accuphoto Can Help You
First of all, this is a FREE marketing tool for photographers--that's helpful right there!

PPA has announced a new partnership with Accuphoto that will be a strong benefit for PPA members.

Accuphoto was started by PPA member Brenda Kirkland after she had a bad experience with someone misrepresenting their identity on an online dating site. Her idea was to create a a specialized service that provides professionally done images for dating sites that could be certified as genuine.

The marketing concept is simple. Accuphoto will promote its services through advertising relationships with major Internet dating sites. Dating site prospects will visit the Accuphoto site where they will be linked with a PPA member who is enrolled in the Accuphoto program. (Program enrollment is free and exclusive to PPA members.) PPA members agree to schedule a mini photo session and provide a certified photograph for $65.

To read more about Accuphoto, click here

To read the FAQ's about the Accuphoto/PPA program, click here.

Dear PPA Member,

This is the first Vital Signs of 2010...and what better way to ring in the new year than to talk about new ways to communicate with your clients? In a recent Vital Signs, I referenced my father's love of texting. In addition to texting, my father's social media resume also includes a Facebook page and a Twitter account. I make this point to show the incredible reach you can achieve by expanding the way you communicate.

In case you've missed the past month or two of Vital Signs, online communications and social media have exploded as ways for companies to interact with their clients. It's becoming more and more common for the general population to utilize these resources (see above paragraph for reference). By taking advantage of these tools, you not only communicate more effectively and reach more people, but you also save money in the process--how can you turn that down? Read this week's Vital Signs here.

Christel Aprigliano
Director of Member Value & Experience

Lexar Media, a leading global provider of memory products for digital media, has announced improvements to the Professional line of CompactFlash® (CF) and Secure Digital High Capacity (SDHC™) memory cards for an enhanced imaging experience. Lexar has increased the capacity of Professional 300x CF cards to 32GB, and Professional 233x CF cards are now available in 16GB and 32GB capacities. In addition, the Lexar Professional 133x SDHC card has achieved a Class 10 speed rating. The improvements to the Lexar® Professional line allow professional photographers and advanced enthusiasts to capture more high-resolution images and high-definition (HD) video with their digital SLRs. For additional information about the Lexar Professional CF and SDHC cards, visit

The Lexar Professional 133x SDHC memory card now offers the maximum Class 10 speed rating, providing a blazing-fast minimum sustained write speed capability of 133x (20MB per second) for shooting higher-resolution images and large-sized, high-definition video files with SDHC-enabled devices. Additionally, the Lexar Professional 133x SDHC card significantly improves camera performance and image transfer speeds from card to computer, reducing post-production time and enabling shooters to focus on the business of photography.

"Professional photographers can't afford to miss important shots because their memory cards can't keep up," said Manisha Sharma, director of memory card product marketing, Lexar Media. "Lexar's high-capacity, high-performance memory cards enable shooters to reliably capture more images without having to change cards and potentially miss a shot. The enhancements we've made to these cards further demonstrate our dedication to satisfying consumer demand with the equipment photographers want and need to maximize their digital imaging experience."

Lexar Professional CF memory cards in all capacities offer impressive speed and performance, with a guaranteed minimum sustained write speed capability of 233x (35MB per second) and 300x (45MB per second) for enhanced capture capabilities. When paired with a UDMA-enabled device, such as the Lexar Professional UDMA FireWire® 800 Reader or the Lexar Professional UDMA Dual-Slot USB Reader, Lexar Professional CF and SDHC cards significantly improve the digital imaging workflow by accelerating the download of captured images to a destination computer.

"Lexar Professional memory cards help me capture the best images possible and these higher capacities will allow me to shoot longer without changing cards, which is vital when working in a nautical environment," said Lexar Elite Photographer, Onne van der Wal, who is renowned for his nautical and sailing photography. "It's essential that I have the most dependable and advanced equipment available and that's why I trust Lexar to protect my work. Lexar has always understood the details of a professional's workflow process and I look forward to integrating the new high-capacity, higher-speed Professional cards into my routine."

In addition to the high speeds and capacities of the Lexar Professional CF and SDHC cards, users also receive the reliability they have come to expect from Lexar. All Lexar memory cards are tested in the Lexar Reliability Lab, a facility with more than 800 digital cameras and memory card devices, to ensure quality, performance, and compatibility. Lexar performs this extensive testing in an effort to provide customers with a higher level of confidence, whether they are capturing once-in-a-lifetime memories, important events, or everyday occasions.

Customers can also access the Lexar Digital Photography website, a dedicated, online resource and tips destination (, and can also leverage phone and live-chat tech support. Lexar provides these services and resources to customers to minimize the time required for troubleshooting card issues, and to provide tools for photographers to optimize their shooting and focus on capturing great images.

All Professional line cards include a limited lifetime warranty and free downloadable copy of Image Rescue™ 4, the latest version of Lexar's award-winning image recovery software. In addition, the cards include exclusive, money-saving promotions from Adobe on popular photo and video editing products, including the latest versions of Adobe® Photoshop® Lightroom®, Adobe Photoshop Elements, and Adobe Premiere® Elements software. The Lexar Professional 233x and 300x CF, and 133x Class 10 SDHC cards are now available on, in specialty photo retailers and consumer electronics outlets including B&H Photo, Adorama, J&R Electronics, and other authorized Lexar resellers.
WD,the world's leader in external storage solutions, has introduced its fastest My Book® external hard drive ever -- the new My Book 3.0 desktop external drives are among the first devices certified with the SuperSpeed USB 3.0 interface. With an interface that's up to 10 times faster than the previous-generation USB 2.0 interface, the high-performance My Book 3.0 drive significantly reduces the time it takes to open and save large files.

Offered standalone, or in a kit that includes a USB 3.0 PCIe (gen2) adapter card, the 1 TB My Book 3.0 drive is available now at select retailers and The 2 TB model is expected later this week.

The SuperSpeed USB 3.0 interface on My Book 3.0 drives provides transfer rates(1) of up to 5 gigabits-per-second, allowing users to open and save files up to 4.7 times faster than USB 2.0.  The new My Book 3.0 drive is compliant with the USB-IF SuperSpeed USB 3.0 standard   to provide compatibility with other USB 3.0 and USB 2.0 products. SuperSpeed USB 3.0 is backwards compatible with USB 2.0 and USB 1.1.

Market research firm In-Stat expects the worldwide market for SuperSpeed USB 3.0 to reach over 1 billion units in 2013, representing over 25 percent of the market by 2013 (Sept. 2009).

"Consumers no longer have to wait for technology to keep up with their ideas. With the new super speed My Book 3.0 drives, consumers have the speed they need for resource-intensive video editing, animation, and graphic design applications," said Dale Pistilli, vice president of marketing for WD's branded products group.

Price and Availability

The new My Book 3.0 drives have 1 TB capacity and a 2-year limited warranty. My Book 3.0 drives are available now at select retailers and online at MSRP for the My Book 3.0 drive 1 TB is $179.99 USD. MSRP for the My Book 3.0 drive in a kit that includes a USB 3.0 PCIe (gen2) adapter card is $199.99 USD. The 2 TB My Book 3.0 drive is expected later this week.
The new My Book 3.0 drives feature:

  • SuperSpeed USB 3.0 interface with transfer speeds up to 10 times faster  than USB 2.0 to accelerate data transfers with the fastest available  interface; Ideas accelerated - resource-intensive video editing, animation, graphic  design, and large media files can be saved so quickly that you no longer have  to wait for the technology to keep up with your ideas;   
  • Sleek, streamlined design features a premium finish that will look great  sitting on your shelf;
  • Compatible(2) with USB 2.0 ports - USB 3.0 interface is backward  compatible with USB 2.0 with no additional hardware needed;   
  • WD quality inside and out - designed with the same commitment to quality  that has made My Book external hard drives the number one selling drives in  the world;   
  • Planet-friendly, small retail recyclable box made from recycled materials  to minimize waste;   Ready to plug-and-play with Windows® PCs;
  • Two-year limited warranty.
Eye-Fi Inc. has developed the next generation Eye-Fi experience, which includes an entirely new platform and more flexible sharing options. Unveiled January 5th, the 8GB Eye-Fi Pro X2 is powered by Eye-Fi's proprietary X2 engine and is the company's revolutionary step in achieving high-end memory card performance. Photo enthusiasts will benefit from increased storage capacity, Class 6 performance for faster read/write speeds, faster-than-ever wireless photo and video uploads and increased Wi-Fi range.

Eye-Fi Pro X2 users will also benefit from a new feature, Endless Memory mode, which enables the Eye-Fi card to automatically make space available after photos and videos are uploaded. Last, Eye-Fi is introducing Eye-Fi Center, a new desktop application that gives users more options in sharing their digital memories.

"With the introduction of our first wireless memory card, we made backing up and sharing photos effortless.  Now, we're again redefining what is possible with a leap forward in technology, performance and user experience," said Jef Holove, CEO of Eye-Fi. "The new X2 engine delivers further on the promise of a connected device ­ more convenience and virtually endless storage capacity, so there is no cap on the memories that can be captured."

Eye-Fi Pro X2 ­ Faster than Ever
The 8GB SDHC Eye-Fi Pro X2 is powered by Eye-Fi's proprietary X2 engine which includes an exclusively designed chip and an 802.11n radio. The X2 engine enables greater flexibility in memory capacity and faster read write/speeds, achieving Class 6 performance. The 802.11n radio and a new antenna design enable faster wireless uploads and increased Wi-Fi range, and still support the 802.11b and 802.11g standards. The Eye-Fi Pro X2 wirelessly uploads JPEG and RAW images and videos from the camera to computer and one of 25 online photo and video sharing sites, such as Flickr, Picasa or Facebook. It also allows users to create an ad hoc connection directly to their computer to wirelessly upload photos and videos while away from a wireless router. Or users can upload away from home at more than 10,000 Wayport and open hotspots. Pro X2 automatically geotags photos with information about where the images were taken.

It is available for pre-order on and at select online retailers such as for an MSRP of $149.99.

"More and more we're seeing smart devices like the Eye-Fi card that enable a better user experience. With the volume of photos and videos that are taken every day, consumers want a fast, convenient way to get their images off their camera to their computer and the Web for further processing and sharing," said Alan Bullock of InfoTrends. "Eye-Fi allows consumers to add these capabilities for far less than the cost of a wireless camera."

Endless Memory ­ No Cap to the Number of Memories that Can be Captured - In Endless Memory mode users can choose to have Eye-Fi automatically make space available on their Eye-Fi Pro X2. Using the card's ability to communicate with the Eye-Fi Service, it receives confirmation whenever photos and videos are safely delivered to the user's computer and/or online sharing site. When the card reaches the user's pre-determined amount of space used, it will remove files that have been safely uploaded, beginning with the oldest ­ even when the card is not connected to a network.  If files have not yet been uploaded, the Pro X2 will not remove them. This option can be set up in Eye-Fi Center.

Eye-Fi Center ­ Easier Storing and Sharing on Multiple Sharing Sites - Eye-Fi also introduced Eye-Fi Center, a new desktop application for managing the Eye-Fi card and experience. Eye-Fi Center has a redesigned interface that is easy to use, with drag and drop capabilities. Eye-Fi Center allows users to select and republish photos and videos to different online locations, so users can share on multiple sites. It also allows users to get any photos or videos on their computer (even those not uploaded with an Eye-Fi card) into the Eye-Fi system, where they can be easily published online. And it allows users to access some features, even when not connected to the Internet, such as adding a wireless network to their card.

Eye-Fi Center will be available for download later this month.
ProPhotoApps, who has created the photography industry's first and only custom branded iPhone app for professional photographers and their photography studios, today announced the official public launch of their company at the Imaging USA 2010 convention and exposition in Nashville, Tenn., January 10-12, 2010. Stop by ProPhotoApps at the Imaging EXPO (Booth 979) to take advantage of their great show special.

With an extremely affordable price of just $199 during Imaging USA (a $50 savings off of the regular $249 price), a photography studio can get their very own custom iPhone app with their studio name on it, helping build their business and their brand for years to come. Here are just a few of the great benefits:

  • MyDailyPic - This is the app's flagship feature, allowing studios to feature their best images by promoting a new image each day for all iPhone app users to see.
  • List studio specials and news.
  • One touch access for iPhone app users to call, e-mail, text, or jump to a photography studio's website.
  • Automatically integrated with Facebook & Twitter.
  • Provide complete info about a photography studio to iPhone app users.
  • Custom branded - Studios can call their app whatever they want and use their logo.
  • Built by professional photographers for professional photographers. ProPhotoApps knows professional photography like no one else and the features studios are looking for.
  • No iPhone needed to maintain and administer the iPhone app. ProPhotoApps has a state-of-the-art web portal for studios to maintain their information and images; it is extremely simple and fast for studios.
  • For You" feature - ProPhotoApps developed a technology to allow studios to know who has downloaded their app, so they can target information, news, images and specials directly to those individuals and groups.

ProPhotoApps has been in pre-launch mode since mid-2009. The company also worked with many leading photography studios throughout the country to participate in focus groups and product development.

"We have worked very hard to bring about an extremely unique iPhone app that is custom branded for every photography studio," said Jason Kelley, co-founder and chief technology officer of ProPhotoApps. "Our DailyPic and 'For You' features are extremely compelling, helping photography studios promote their creativity and uniqueness and target their client base to grow their photography studios."

For more information, visit

Contact: Tim Vertz

Imaging USA, the coolest conference and trade show for professional photographers, will be in Nashville, Tennessee January 10 - 12, 2010 at the Gaylord Opryland Resort & Convention Center. To help them countdown to the first photographic rockstar gathering of the year, they've launched the Imaging USA Rockstar Giveaway

Imaging USA is giving away things that photographers want. (And it's all thanks to some companies who love PPA and Imaging USA.)

What's Imaging USA's prize for Day 30 of the Imaging USA Rockstar Giveaway? The WANT IT ALL PACKAGE! One lucky rockstar will receive the first registration for 2011 San Antonio Imaging USA + $400 Airfare to get there + Kanematsu SP-310 Printer + a PPA 1 year Professional Active Membership.

Here's today's link to enter: (Become a fan of Imaging USA on Facebook and Twitter to get the link of the day.)

How can you enter? Become a fan of Imaging USA on Facebook (Imaging USA) or follow Imaging USA on Twitter (ImagingUSA). (You can also get the scoop on the day's giveaway on the PPA Today Blog.) When you click on the link of the day, you can enter to win. One lucky photographic rockstar gets the giveaway each day! Keep checking every day for the new link to enter!

To learn more (and to come rock with us), go to

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