When you photograph high school seniors, you cannot forget to address at least two markets: the seniors themselves and the parents writing the checks. If you're also in the contract business like Romaguera Photography, a third market comes into play: the decision makers at schools. That's a lot of audiences! But Roch Eshleman and Ryan Romaguera spoke to all those audiences fluently with the NOLA 2010 program that won the Best High School Senior Campaign of the 2009 AN-NE Marketing Awards. Read more about the campaign here.
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