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PPA Today: March 2008 Archives

March 2008 Archives


Photographers who dream of seeing their work on the cover of a national magazine will soon have their chance. Professional Photographer magazine is hosting a Cover Photo Contest ( from March 1 to May 31, 2008.

This contest could be the first of its kind in Professional Photographer’s known history, although it is difficult to make that claim when talking about a hundred-year-old publication. Regardless, it opens a plethora of possibilities for image-makers.

On the search for real-world examples of portrait, wedding, commercial, and event photography, the Professional Photographer Cover Photo Contest is open to all photographers. Entries (low-resolution digital image files) will be judged on technical and artistic merit. Judges will include the magazine’s editors and guest judge Helen K. Yancy, M.Photog.M.Artist.MEI.Cr.Hon.M.Photog., CPP, F-ASP, Hon. F-ASP, the chairman of Professional Photographers of America’s Print Exhibition Committee. Along with landing the cover of a 2008 edition of the magazine, the winner will receive a selection of prizes from sponsors Bogen, Canon, Kodak, Microsoft, and Miller’s Professional Imaging. Those sponsors will also award prizes for 2nd-, 3rd-, 4th-, and 5th-place winners and up to 25 honorable mentions.

Four Baby Steps to Marketing


Carol Andrews
Four Baby Steps to Marketing
with Carol Andrews, M.Photog.Cr., ABI, SMS Consultant
Thursday, March 13, 2008
12:00pm – 1:00pm EST

$49* PPA members/ $249 non-members
Register online or call 800-786-6277

Marketing can be a daunting task for many photographers, but it is essential to growing your business and your bottom line. Carol Andrews, Studio Management Services Consultant, will walk you through the basic steps to establishing successful marketing practices for your studio.

Discover the process of   marketing

  • Find  great clients
  • Understand  Viral Marketing
  • Incorporate retail trends
  • Learn tools for getting the word out

About Carol Andrews
A PPA  member since 1986, Carol has served many roles in professional photography. For  instance, she has been a PPA Studio Management Services Consultant since 2005. And in addition to her membership in the Texas Professional Photographers  Association (of which she was on the Board) and   leadership in different PPA  committees, she was the 2006 Chairman of the PPA Business Initiative Committee.

Carol's  ability to soulfully connect with her subjects on an individual basis has  earned her the   reputation for being the "Queen of Hearts,” with all she  embraces in her photography,   consulting, and coaching, as well as her  life. Her studio in Texas knows her as one who loves the    magic in photographs…and you can see it in her work. Her award-winning  photography has been juried   and accepted at the world’s largest exhibition of  photography, Fotofest, not to mention exhibitions   at Epcot, in Germany, and various PPA Loan Collections.

*SEP, CPI, SPS, and EPIC members can register at the PPA member rate, but must register via phone by  calling 800-786-6277

craft_dennis.jpgAs you read my first message as the PPA President, I am thrilled to tell you that the organization has just surpassed the 20,000 member mark. What a privilege to be President during this exciting time for the Professional Photographers of America. After all, being a PPA member (since 1987) is one of the most important things I have done for my photographic career and business. 

I was a member for two years before I attended my first PPA convention in 1989. My wife Lori and I never thought we had time to attend. But as Ron Nichols, now PPA Vice President, was receiving his Masters Degree that year, we thought we would sacrifice the time to support our friend (and make our first trip to Las Vegas). During that first convention, we were introduced to so many new experiences: the overwhelming tradeshow, programs that inspired as they taught, and--most importantly--a new network of friends in the industry. Our PPA experience was just beginning. 

Now, every year, we look forward to spending time with old friends...and making new ones along the way. This year in Tampa we had lunch by the bay with our good friends from Montana, Clark and Rachel Marten. Not only did we discuss our respective businesses, we also shared stories about our children and enjoyed the brief time spent with old friends. And we again had the opportunity to make new friends, David and Ally McKay from California. David was in a Christian Rock band before photography, and we actually met via that connection. 

As you can see, PPA is more to me than just another trade association. I can belong to a number of different organizations that will help me with my photography skills and my business knowledge. But there is only one organization that provides the best learning opportunities, mentors that truly care, and friends that will go the extra mile and last a lifetime. 

And that brings me to what I would like the President's Message to become this year. I have been so blessed with my PPA experience and the people I have met, so I will feature a different person from my journey each month. They might be from my travels this year as president or someone who has made an impact on my life in the past. I hope this will give you a glimpse into the wonderful people that make up PPA and help you reflect on those you have met during your own walk through life. 

Again, thank you for this incredible opportunity to serve as your president this year. May we all grow and prosper...not only in business, but also in our friendships.


Friends Met Along the Way
In July 2000 I had the opportunity to present a program to the Professional Photographers of Korea. Sae Lee, M.Photog.Cr., F-ASP, a photographer from California (originally from Korea), organized the trip and traveled with Tyler, my son, and I. It was an experience that opened my eyes and heart to a very gracious group of photographers and a culture that I had never experienced before.

My son was 10 years old at the time, and I thought it would be great for him to accompany me on this trip.  Sae Lee introduced us to Mr. Kim and his son Tae Hung, who was also 10 years old. These two boys from different countries, different cultures, and different languages bridged all those barriers in about five minutes. You would have thought they had known each other forever. Tyler still talks about his special trip with me and the people he encountered along the way. 

Sae opened my world (and my son's) to a culture and people that we have both come to love. These kind and caring people are photographers who have been influenced by Western photographers while maintaining their own styles. For the introduction to such creative photographers and wonderful friends...Thank you, Sae.

Dennis Craft, M.Photog.Cr., CPP, API, F-ASP
2008-2009 PPA President

image copyright Rod Gleason

About this Archive

This page is an archive of entries from March 2008 listed from newest to oldest.

February 2008 is the previous archive.

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