Professional Photographers of America to Award All-Expense Paid Trip to Imaging USA for Benchmark Survey Participant

November 24, 2014

Deadline for Submissions Pushed to Mid-December to Give More Photographers Chance at Grand Prize

ATLANTA, Ga. – Professional Photographers of America (PPA) extended the deadline for Benchmark Survey submissions. The move gives photographers more time to help boost the industry and have a chance at an all-expenses paid trip to Imaging USA, Feb. 1-3, 2015 in Nashville, Tennessee. The deadline is now December 15.

PPA's Benchmark Survey is the only industry-specific financial survey, and helps thousands of businesses understand how to be more profitable by providing a clear picture of what a successful business looks like. It gathers photographers' financial data, and PPA accountants carefully analyze it before publishing and explaining the results.

The Benchmark Survey makes it easy for businesses to compare their studio's performance to certain benchmarks, set goals and make management decisions. In addition to having access to a compilation of all the data collected, an in-depth analysis of such data, and five easy-to-digest survey summaries, those who participate and enter their financial information into the Benchmark Survey receive three incentives: a free side-by-side comparison of their studio's financial data to the Benchmark overall results; and an automatic entry into the grand prize drawing of an all-expenses-paid trip to Imaging USA 2015 in Nashville, including airfare for two, hotel for four nights and full Imaging USA registration.

Imaging USA is the longest-running international photographic convention, expo and image exhibition in the world. More than 10,000 industry professionals will descend upon the Music City for three days of photography education and inspiration as well as some exclusive photography-related shopping.

Highlights of Imaging USA 2015 include the three-day Imaging Expo tradeshow, featuring more than 600 booths, giving photographers the opportunity to demo and purchase the latest products at deeply discounted and tradeshow-only offers. The event also includes more than one hundred speeches, presentations and hands-on demonstrations by some of the most respected names in the photographic industry. Photographers will also find mentoring opportunities, portfolio reviews and 10,000+ photographers to network with and create career-spanning relationships—a real bonus for photographers, who typically work for themselves.

New to Imaging USA this year will be a new mobile app and game, extended viewing hours for the International Photographic Competition (IPC) exhibit, a PPA Charities 5K run, fundraiser and shoe drive, the opening night Super Bowl™ viewing party and a keynote presentation and exclusive convention-long exhibit from acclaimed landscape photographer, Peter Lik, M.Photog.

Visit ImagingUSA.org for more information on the show. To participate in the Benchmark Survey and enter for a chance to win, visit PPA.com/Benchmark.

About PPA:
Professional Photographers of America (PPA) is the largest international non-profit association created by professional photographers, for professional photographers. Almost as long-lived as photography itself, PPA’s roots date back to 1869. This nonprofit assists more than 27,000 members through protection, education and resources for their continued success. See how PPA helps photographers be more at ppa.com.

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