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THE BENEFIT OF HIS EXPERIENCE: New Product Launch Checklist - Industry Insider

THE BENEFIT OF HIS EXPERIENCE: New Product Launch Checklist

"Launching a new product or service is an exciting time and it is possible to overlook something in the rush to get that product or service to market," says Bob Cannon, who helps inventors, importers and manufacturers successfully introduce new products in the hardware/hard lines marketplace. In his 30-year career, Cannon says he's made a few missteps, but like all true innovators, he's turned those mistakes into knowledge. That knowledge became his invaluable "New Product Launch Checklist." Get the full story >

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