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Industry Insider: Article: September 2010 Archives

Article: September 2010 Archives

Wouldn't you like to do more with less? That's one of the keys to profitability! Well, according to Susan Friedman in this article, sponsorships are a way you can achieve several goals at once, from heightening your visibility to creating an even more positive image. When handled correctly and tied into your marketing objective, a sponsorship might be just the thing to try in the coming year. Read on for more ideas. Get the full story >
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