Painter for Profit: Making Corel Painter Work for Your Studio

Recorded May 10, 2011
With Heather Michelle Bjoershol  

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In the ever-changing world of photography, studios are evolving rapidly to stay ahead of the curve. With the lower cost of entry-level cameras and people opening studios left and right, it's important to keep on the edge of technology and, more importantly, USE that technology to its fullest potential. For example, Corel® Painter™—when utilized correctly—can set your studio apart from the rest, increase your revenue, add new product lines and open the doors to an entirely new clientele. In addition, this software now allows you to create "organic"-looking media. 

Join Heather to walk through the business side of Corel Painter and see how a few simple steps can increase your bottom line.  You’ll learn about the sales process and how to incorporate this powerful tool into your business. (And Heather will even show you brushes that anyone can use to add that finishing touch to a one-of-a-kind piece of art!) 

Organic media and Painter experience not necessary.

About Heather:

Heather Michelle Bjoershol was born with a paintbrush in hand. From an early age, she would paint anything with any medium she could find. Now, she is a photographer and “Painter” extraordinaire!

In 2004, Heather’s work won her top honors in her PPA state convention and a Loan Collection print later that summer.  In December 2005, two of her portraits (“Little Miss“ and “Not a Girl, Not Yet a Woman”) were chosen for Ballistic Publishing’s “Painter” book. Among thousands of entrants, only 135 artists were chosen to represent the world’s most talented digital painters in that format. In 2006, Corel also used Heather's image, "Little Miss," in their photography magazine ads in North America and Europe. In February 2007, they named her as one of their Painter Masters and included several of Heather's paintings in their advertising for Painter X. Her painting, "Blue," was featured on the back of the Painter X packaging and can be seen in various magazines as their ad image all around the world. Several of her paintings are also featured in Painter XI’s advertising and within the program’s revolving gallery.  

Heather has been interviewed and featured in various magazines, such as After Capture, The Official Corel Painter Magazine, and Digital Photo Pro UK.  Many of Heather’s paintings are featured in PPA Loan Collection books (over the last six years), and she has been teaching Corel Painter at workshops and PPA affiliate schools for the last five years.  Her thorough and easy-to-follow Corel Painter tutorial DVD series, “Breaking Out of the Box,” has received rave reviews, and the DVDs are available at www.HeatherThePainter.com.