Enchant Your Clients: Sales & Marketing for Engagement Portraits
Recorded July 12, 2011–2pm EST
With Elizabeth Etienne
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Believe it or not, an engagement session can be shot anytime—whether it’s an actual engaged couple or a married one! Are you taking advantage of this great photography opportunity? Elizabeth Etienne, author of "The Art of Engagement Photography" and "Profitable Wedding Photography," will help you define your target audience, market and sell those specialty sessions to more and more couples. From including the right search engine keywords on your website to using your images and pricing to entice clients into purchasing the session itself, you’ll walk away with practical ideas for integrating this specialty into your business. Engagement portraiture can be a smart add-on to your regular services, so come learn how to make the most of it!
About Elizabeth:
Elizabeth Etienne has been shooting nonstop since 1989. From the cobblestone streets of Paris to the sandy beaches of California she now calls home, her award-winning photography career has led her around the world and back. Whether she is capturing a timeless ad campaign, an intimate portrait, a high-profile wedding, a classic still life image, a stunning interior or a travel stock image…one cannot miss her trademark style. Her work has a unique, Euro-American stamp that is hers alone, which she attributes to both her French-American upbringing and her many years living in Paris.
When she isn’t creating images, Elizabeth truly enjoys teaching and mentoring others through her photography workshops, her private photo coaching sessions, her guest speaking events and her numerous educational photography books. She is the author of three new books: “The Art Of Engagement Photography,” “Profitable Wedding Photography” and the forthcoming book, “How To create A Successful Photography Business” (Feb. 2012).
Elizabeth is a graduate of the prestigious Brooks Institute of Photography, endorsed by Nikon and Kodak, and has had her images featured in dozens of magazines, blogs, and galleries around the globe. She is considered by many industry professionals to be one of the top photographers in the world.
http://www.destinationphotographyworkshops.com
http://www.eephoto.com
http://www.elizabethetienne.com