Bold & Beautiful Boudoir Sales & Marketing
Recorded June 21, 2011 - 2pmEST
With Kay W. Eskridge, M.Photog.Cr., CPP

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By creating a separate division of her studio (called CelebrateSexy), Kay Eskridge took advantage of an untapped market…and it’s providing her with a rewarding revenue stream and an experience her clients can’t stop talking about! If you’re interested in bringing a little “sexy” back into your studio, this online program is perfect for you. Kay will cover what you need to know to guarantee a successful boudoir session, including the psychology of “sexology” and ways to design unique “sets” on a budge. Most importantly, she’ll cover her proven sales techniques and marketing and promotional ideas for this photographic specialty. After all, if you can’t bring in these special clients—and sell to them—your boudoir imagery won’t go far!

About Kay:

Combining her passion for photography with her love of people, Kay Eskridge’s studio, Images by Kay & Co., has earned a sterling reputation for high-quality lifestyle portraiture. Kay and her team of women photographers take great pride in not only the imagery they create, but also the high level of customer service they provide. Specializing as a lifestyle portrait artist, Kay’s clientele has come to rely on her to capture images from all of life’s special events, from maternity to newborns, tots to ‘tweens,’ high school seniors to summer family vacations…and even intimate images captured through her studio’s CelebrateSexy division. Her focus on relationships, creative approach to portraiture, unique perspective on customer service, and clear vision about business has provided her with much success doing something she loves.

Kay is a member and past president of the Arizona Professional Photography Association, serves as the SWPPA Representative for Arizona and has been a member of Eastman Kodak’s ProTeam. She is a Certified Professional Photographer and holds the Master of Photography and Photographic Craftsman degrees from PPA along with numerous other awards, including Arizona Photographer of the Year, the Kodak Gallery Elite Award, the Phoenix Portrait Photographer of the Year, and the Arizona Illustrative Photographer of the Year.

www.imagesbykay.com
www.celebratesexy.com
www.learngrowsucceed.org