Managing Your Online Reputation

  • Instructors:
    Sarah Ackerman, Lindsey Forson

    PPA Members:


    The "Managing your Online Reputation" webinar will be presented by PPA's Online Communication Specialist, Sarah Ackerman, and PPA's Copyright and Government Affairs Coordinator, Lindsey Forson. Join us for the webinar to hear 10 tips for using your online presence to boost your business and suggestions for how to best handle a negative online review. We will discuss several different aspects of managing your online reputation taking into account social, marketing and legal considerations. There will be a Q & A session at the end.

    We value your feedback and want to know how we can improve. Please share your thoughts about the class here.

  • Duration: 00:34:13 Expand video to full screen for best view.

      • Sarah Ackerman

        Interactive Marketing Specialist

        Sarah Ackerman is known around PPA as #Sarah in part because she handles all things social media and in order to differentiate herself from the other Sarahs in the office. Over the years, she’s handled the online presence for a wide range of companies, from hospitality & events to athletic recruitment & small businesses. When she's not tweeting/facebooking/instagramming all of the action at PPA, she can be found gallivanting around the world or wandering around the woods with her pup, but more than likely she's on stage making people giggle.

      • Lindsey Forson

        PPA's Manager of Government Affairs 

        Lindsey Forson is PPA's Manager of Government Affairs. She works alongside our CEO to fight for the rights of professional photographers on Capitol Hill and to keep PPA members informed on the issues that affect your businesses. Lindsey helps PPA advocate for stronger copyright protection, improved drone regulations, and other small-business issues affecting the industry.

        Lindsey is a graduate of the Masters of Public Administration program at Auburn University and has a B.A. in Communication. In her role at PPA, she combines her passions for governmental affairs and for the communication arts as an advocate for professional photographers.

      • None
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