PPA Webinar :: Beyond the Basics: Unique "Experience" Sessions to Get Noticed
Beyond the Basics: Unique “Experience” Sessions to Get Noticed
Recorded July 26, 2011—2pm EST
With Joy Vertz
In the increasingly competitive photography industry, it is crucial that your marketing efforts allow your business to truly stand out. With her unique “Experience” sessions and events, Joy Vertz keeps her clients engaged, increases word-of-mouth marketing and continues to create lifelong clients that return for additional experiences through her studio. Join her in this class to learn how to market to your target audience for these specialty types of sessions, leverage them for maximum appeal and the different out-of-the box sessions and products we offer.
In six short years, Joy Vertz has grown from a one-woman show in her basement to running two thriving high-end, boutique-style studios with a team of 12 employees. She has even implemented an organizational system to ensure that thousands of clients think they are her one and only! Along with her degree in Studio Art from Lawrence University, Joy is also a self-proclaimed “numbers girl” with a firm grasp on the business aspect of running a photography studio at all levels. In fact, Shoot the Moon Photography, her studio, has maintained a steady profitability despite the decline in the economy, and it continues to flourish.
Under Joy's artistic vision and entrepreneurial leadership, Shoot the Moon Photography has been selected as the Milwaukee area's top-rate portraiture studio. Based in Milwaukee, WI, she has attracted clients all throughout the Southeast Wisconsin area as well as individuals throughout Illinois, Minnesota, Ohio, Florida, California, New York, New Jersey, Colorado, Iowa, North Carolina, Alabama, Utah and from even as far as the Netherlands.
Free business tips by text: text JOYMENTOR to 69302