PPA Affiliates on Twitter
Results 1 to 4 of 4
  1. #1
    Join Date
    Aug 2005
    Location
    Michigan
    Posts
    2,208

    Default PPA Affiliates on Twitter

    If your affiliate is already sending out eblasts and such, you may want to consider adding a twitter account to the marketing lineup. In Michigan, we've been trying to replicate those eblasts as tweets. Michigan's PPA affiliate school, GLIP -- even gained an attendee or two from it. I had one individual tell me they came because the PPM (Michigan PPA) twitter update mentioning GLIP.

    You can use twitter to reach a more diverse audience than your membership -- there are a lot of photographers on twitter who don't belong to their local affiliate (many just don't see the point).

    Twitter Accounts:

    PPA: @ourppa
    Imaging: @imagingusa

    PPofMichigan: @prophotomi
    Detroit PPA: @dppa
    GLIP School: @glipschool

    Obviously there will be spam followers, and junk accounts. But if you find the right people to follow, and get promoted in the right channels... twitter could be a very good tool for getting into those iphones of geeky photographers . The quality of followers is more important than the quantity, but here are some figures for you to consider:

    PPM joined twitter on Feb. 5th. Since then, 556 users have started following @prophotomi. That's just 112 users less than @ourppa has (668). That is almost double the current membership. Imagine if the tweets could get just 3% of those users to attend a program, or join. That would be 16 additional attendees/members.

    DPPA joined twitter around the same time, and has 442 members. That is probably 3 times the membership. If 3% joined/attended, that would be 13 more people.

    Also -- keep in mind many major sponsors are on twitter. You can tweet thanks to them, or ask them to retweet your updates. who knows how many interested photographers your message could reach?

    Are any other affiliates using twitter?
    Betsy Finn, Cr.Photog., CPP
    bphotoart :: learnwithbetsy :: email

  2. #2

    Default Re: PPA Affiliates on Twitter

    Betsy - how often does PPM send an update, and who is in charge of doing those updates?
    Cassandra Sullivan, CPP
    Massachusetts CPP Liason

    Cassandra's Photography
    Here & There - The Blog
    "If you really want to do something, you'll find a way. If you don't, you'll find an excuse."

  3. #3
    Join Date
    Aug 2005
    Location
    Michigan
    Posts
    2,208

    Default Re: PPA Affiliates on Twitter

    Right now, it is "a work in progress" -- I'm unofficially managing the twitter accounts. Whenever I get an eblast, I type a summary (with a link) into twitter. Also, when PPM posts something, I'll have DPPA retweet it, or vice versa. I'll also get PPM and DPPA to retweet OurPPA tweets.

    Bonus -- if you post an event in the ourppa forum under affiliate events, it'll get tweeted about @ourppa.

    CoTweet.com has been invaluable for managing the multiple accounts (multiple people can manage the account too).
    Betsy Finn, Cr.Photog., CPP
    bphotoart :: learnwithbetsy :: email

  4. #4

    Default Re: PPA Affiliates on Twitter

    thanks Betsy!
    Cassandra Sullivan, CPP
    Massachusetts CPP Liason

    Cassandra's Photography
    Here & There - The Blog
    "If you really want to do something, you'll find a way. If you don't, you'll find an excuse."

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  
Live Chat is closed