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Prom season is coming up! For a photographer, prom can be a tricky setting to work in - not to mention the formality of the portraits. So how do you survive a prom photo session? Read up on these tips from theLoop! Don't wait; it's just around the corner.
1. Make sure you communicate with the coordinator often to ensure you both are on the same page. You will want to discuss backgrounds, props, times, etc. Prior to the prom, drop off advertisements for the school to distribute to the students including prepayment information, brochures, samples, etc. This will let students know of your services, pre-pay, or ask questions. Also, bring extras to the event.
2. Arrive early to allow plenty of time to set up. Odds are the venue won't have all the supplies you need like a nearby wall outlet. Bring extension cords, pens, paperclips, a stapler, change, and a secure place to store money. If you can, bring along an assistant to help process the paperwork and payments. Make sure to let your assistant know the image number for each couple, so he/she can write it on their paperwork. High school is full of awkward moments, which may make for awkward photos. If possible, bring sample photos of poses.
3. Make sure to clarify for each shot if the participating students are just friends or are a romantic couple. It's not uncommon to see a few same-sex couples come up for photos. Some of the time, they are just friends, but others may be an actual couple. If it is a same sex couple, pose them just as you would a heterosexual couple. This can be a sensitive subject, but if you're open and accepting about it, the students are much more comfortable. Considering you're a professional, it is most appropriate to keep your personal beliefs to yourself when on the job.
4. It is important to have a reasonable turnaround time. It shouldn't take more than a few weeks max to get back to photos returned to the school. Notify the school and students of your estimated turnaround time ensuring your quality work.
Thank you to Crystal Prahl at Forever Me Photography for your contributions on theLoop. Have any further tips or opinion about prom photography? Check out the thread on theLoop.
By: Lauren Walters
Itching for news in the world of photography? Here are our top ten blog posts for this week. From tips and tutorials to adventure and high art, this week's top ten is a creative cluster.
EVENT: Become more knowledgeable, connected, and confident by attending Imaging USA. This convention hosted by PPA takes place on Sunday, Feb. 1 - Tuesday, Feb. 3, 2015, in Nashville, Tennessee. Read this article to find out about all the benefits it has to offer. Come join the fun at Imaging USA!
Relating the life of a photographer to a life of a circus performer, this blog
shares a few concepts of working the circus life that seem all too familiar to
us photographers. There is no publicity value in working for free. North
America has a silly belief system that work should not be enjoyable, therefore
we should only be paid if there isn't enjoyment. But, don't sell your skills
for free just yet! Value your work and yourself as a professional.
Interested in expanding your portfolio with creative pieces? Try a multiple
exposure piece! From abstract to artistic portraits, regardless of the medium,
this tutorial covers it all when it comes to multiple exposures. Have fun
SHIFT: Going from taking photos to making art can be a huge step. A common
struggle among learning photographers can be focusing on a shallow depth of
field. As soon as you start to learn that photography is a story telling device
is when you start "making" photos instead of "taking" them.
ARTISTS vs. PROFESSIONALS: As a photographer, do you consider yourself an artist? This blog distinguishes creative individuals as craftsmen, artists, professionals and finally entrepreneurs. Furthermore, this blog explains that true artistic geniuses such as Beethoven no longer exist. Instead of artists, we've become professionals.
They say a picture is worth a thousand words. The featured photograph dates
back to 1956 in an Atlanta airport. Relations of race and gender are assumed
through this intimate photograph. Although, the details of this photo still
remain a mystery today.
PROTECTION: After signing a release, participating in the shoot and getting
paid, a model decides to sue the photographer for the photos getting stolen.
The model signed a release allowing her photos to be used as stock, but they
got stolen off her personal Facebook page after posting them herself. You won't
believe where the images wound up!
AERIAL, BY NIGHT: "Gotham From Above" was shot from a helicopter 7,500 feet above the ground of New York. Capturing aerial photographs can be quite a challenge; helicopters vibrate, so the photographer had to use a relatively high shutter speed. This project showcases the scale of New York City.
-50C AURORA BOREALIS: Into the Siberian wilderness, a Russian photographer ventured to capture images of the Northern Lights. Because of temperatures (as low as -50C), the photographer designed a coat to protect his camera. We applaud this photographer for braving such harsh conditions for the sake of art. Take a look at the results!
COMMERCIAL VS. FINE ART: Check out this high art marketing campaign. An acrobat dances in a cloud of powdered milk to create the most stunning photography designed to sell creamer. Did this approach make you crave creamer?
Enjoy this week's blog posts? Check back next
week for more excitement! If you have a blog you want us to check out, let us
know on theLoop!
You've got a pumpkin spice latte in one hand and a folder full of images you need to review in the other. People walk with their hands in their pockets; everyone talks fantasy football and Halloween. It's then you realize that fall has arrived, and with it, the responsibility of making sure your business is in in order for the New Year! Breathe that crisp, cool autumn air deeply, and fret not because PPA has your back.This fall we have several upcoming educational opportunities for members to take advantage of. Here is a rundown of some of our free, live-learning events that can help you maximize your business and start the New Year off right:
Finding Your Missing
Pieces for Profitability in Photography
October 7, 2014 - 2 pm ET
With Jeff Lubin, M.Photog.Cr.
October 8, 2014 - 2 pm ET
to Create a Profitable Pet Photography Business
October 21, 2014 - 2 pm ET
With Kim Hartz, CPP
Origin of Style
October 23, 2014 - 2 pm ET
With Thom Rouse, M.Photog.MEI.Cr., CPP, F-ASP
November 13, 2014 - 2 pm ET
With Bridget Jackson, CPA, PPA Business Consultant
Your Social Media Plan
November 18, 2014 - 2 pm ET
With John Pyle
In addition to our webinars, don't forget that Super 1 Day Photo Workshops start next week! For two weeks (10/6-10/20), dozens of studios will open their doors and host classes on a vast array of subjects, from posing and lighting to effective business practices. Don't miss out on this awesome opportunity to learn from some of the best photographers in the world!
PPA closes out its "school year" with the final CPP Prep Class and Business Workshop of 2014. There's still time to register for both and end your year with a bang.
Business Basics Workshop
November 15-16, 2014 in Atlanta
In this two day business workshop for portrait and senior photographers, Jen Basford, Cr.Photog., gives hands on advice on how evaluate your business strengths, develop a profitable pricing structure and use proven marketing ideas to bring more clients to your door.
Certification Prep Classes
November 3-5, 2014 in Atlanta
Thinking about taking the Certified Professional Photographer (CPP) exam? We're offering this class to help you pass the exam and learn tons of additional information about the how to effectively run a photography business.
Mark the Date! On October 7, 2014, at 2 p.m. world-renowned portrait photographer, Jeff Lubin,
M.Photog.Cr., will present a FREE live webinar, Finding Your Missing Pieces for Profitability in Photography, during which he will review actual studios and provide tangible methods through which they can be more successful. And guess what? Yours could be one of them!
Looking to upgrade your offerings? Improve your lighting capacity? EARN MORE MONEY?! Then get involved.
If you are interested in having your studio featured in the webinar, please complete these questions and forward them to email@example.com!
From October 6 to 20, fall Super 1 Day classes will take place all over the globe on every photography
skill and strategy you can imagine.
PPA will offer members and non-members alike the opportunity to attend a litany of daily workshops ranging from a class on working with strobe & speed lighting units in California to newborn photography in Daegu-city Korea.
All of the classes are taught by professional photographers and are tailored just for you. There are dozens of different courses offered at a variety of different times and dates, so finding one that fits your busy schedule is a piece of cake.
These events offer both up-and-coming photographers and seasoned veterans the chance to learn from one another and also the chance to network and grow their local market. At just $99 if you book online ($120 in person), the day-long classes are an awesome value. And if you're thinking of joining PPA, this is a perfect opportunity to see what we're all about. If you're already a member you'll receive one service merit for attending each class-- a crucial step towards attaining certifications/degrees.
And also another step forward to BE MORE!
Head to PPA.com/super1day to find a class near you.
At PPA, we're constantly paying attention to the fears and concerns of photographers. One of the worries of professional photographers that we hear consistently is struggling to make those big sales. We hear you! Chances are you became a photographer because you love creating beautiful imagery, not because you wanted to be a salesperson. However, to have a successful business you need to be skilled at both!
Selling your photography doesn't have to be frightening. Many photographers hate the feeling
of putting some sort of pressure on their clients to buy packages. That's why this four-part webinar series will help! "Soft Selling with Intense Results" will show you that the uncomfortable high-pressure strategy isn't necessary to make great sales. Soft sales methods focus on using casual, friendly messages to drive sales. Instructor Kristin Privette is very skilled at this and she will share different soft sales methods for photography that have helped her to quadruple (more, actually!) her income within the last five years. Take a look at what you'll learn in each part:
Part 1: Soft Sales System for Weddings (view recording)
In this first part, Kristin walks you through the 10-step process she uses to gain five-figure wedding sales. Hear the language they use, the specific steps they take their couples through, and selling techniques that anyone can learn and be comfortable using.
Part 2: 7 P's of Portrait Selling (view recording)
In part 2, Kristin's covers the '7 P's of Portrait Selling.' You'll learn how to start selling from the very first time you speak with a potential client in a way that excites them and prepares them for a big purchase. This simple process has proven to bring her average sales higher than where she started.
Part 3: Your Arsenal of Answers & Increases (view recording)
During Part 3, you'll get the specific phrases Kristin uses to encourage upgrades, wall collections, add-ons and big investments. You'll learn how to prepare your brides from the very beginning to upgrade after the wedding. Plus, you'll hear the language you can use to guide your portrait clients toward wall collections and future sessions. She'll also share how she handles the common objections that every photographer gets.
Part 4: Live ProSelect Demo
September 18, 2014 - 2 pm ET
In the final part of the series, you'll go through a live ProSelect demo, showing exactly how Kristin would present to a portrait client using this software. From the moment the client walks in the door to writing a four figure check, you'll hear Kristin guiding and exciting her client about wall collections and making a big investment.
If you need help with sales, you won't want to miss this series of webinars! As always, both PPA members and non-members can attend the live webinars for FREE. However, if you want to be able to replay the recordings on demand (along with another 250+ videos on different techniques for photographers and business practices), you'll need to be a PPA member (join right here!) or just subscribe to PPAedu. Sign up today and let PPA help you be more!