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Results tagged “photography association” from PPA Today

By Sidra Safri

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With the inauguration less than 24 hours away, many PPA members want to photograph the crowds and have a great view of the event using their drones. As great as this sounds, remember Washington D.C. is always a NO-DRONE ZONE. Meaning that, no matter what time of the year it is, you cannot fly a drone in the D.C. airspace. 

Further, with the security being extra tight, the FAA has expanded the "no drone zone" an additional 30 miles to include some parts of Maryland and Virginia for tomorrow. 

If an individual is caught flying a drone, not only will they have to deal with buying a new drone, but will also be subject to fines up to $1,500 and other criminal penalties. 

Bottom line: don't fly your drone anywhere near D.C!


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By Bethany Clark

Take a look at PPmag's inspiring photo gallery featuring images taken by the 2017 Diamond Photographers!

Diamond photographers are professionals whose four images submitted to PPA's International Photographic Competition went four-for-four in the same year. That means that not only did all four images merit, those four merited images also were then chosen to be part of the prestigious Loan Collection and will be published in a special edition book by Marathon Press

The 2017 Diamond Photographers were honored at Imaging USA 2017, at the Grand Imaging Awards! 

For even more inspiration, check out Professional Photographer magazine where you will find a gallery of selected images, as well as an accompanying lighting diagram.

Go ahead, start browsing! The images will wow you!


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By Bethany Clark 

Need inspiration? 

PhotoVision has everything you're looking for and more! This great resource provides an all-access, behind the scenes look at the techniques used by some of the biggest named professionals in the world of photography. These videos cover a wide range of best practices to inspire every element of your business. The best part about PhotoVision is that it's free to PPA members. 

Check out the latest release! 

In this video, Jill Austin takes a young family to a gorgeous park for family and child portraits. As the shoot goes on, Jill explains what her ideal time of the day to shoot is and how she likes to position her clients around the sunlight to achieve beautiful natural lighting. She demonstrates how to blend candid photos with formally posed ones, to create a myriad of wonderful options for her clients.

 

Want to see more? Hop on over to PhotoVisionVideo.com and begin exploring all the website has to offer. If you're not a PPA member but want access to PhotoVision, subscribe today and save 50%! 

Why wait? Join today!

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Your PPA family is getting bigger: the New York Institute of Photography is now offering their students certification through PPA's CPP program! This is a big deal and serves to expand and deepen both organization's missions to elevate the craft of photography and provide support to professionals. Check out the press release, reprinted below.

NYIP Adds Certified Professional Photographer (CPP) Designation to Online Photography Course Offerings    

The New York Institute of Photography (NYIP) has partnered with the Professional Photographers of America (PPA) to offer their students and graduates a widely recognized industry certification. The CPP (Certified Professional Photographer) designation is the official credential for photographers that want to set themselves apart within the highly competitive creative industry.

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The New York Institute of Photography (NYIP) has partnered with the Professional Photographers of America (PPA) to offer their students and graduates a widely recognized industry certification. The CPP (Certified Professional Photographer) designation is the official credential for photographers that want to set themselves apart within the highly competitive creative industry.

The Certified Professional Photographer (CPP) program from PPA assures potential clients of a photographer's knowledge, experience and continuance to develop new skills and techniques. It is a declaration of professional competence and ability. Through this exclusive partnership, photographers who study with NYIP can qualify to take the CPP exam and earn their certification.

Photographers who earn their CPP credential do so for three primary reasons. First, it gives them an edge in advertising their services, as certification promotes trust in the minds of clients and consumers. Second, it is a way to justify the price of services offered by the world's top photographers. Finally, the peer validation step that is required to earn the certification signals to the photography world that you truly care about your craft.

"PPA is excited to bring the Certified Professional Photographer (CPP) credential to NYIP students and alumni through this exclusive partnership," says Julia Boyd, CAE, Director of Certification at PPA. "As the world's largest non-profit photography association PPA's mission of creating a vibrant community of successful professional photographers by providing education, resources and industry standards of excellence is in sync with NYIP's values and goals. We are eager to spread the power of Certification as both organizations continue to raise the bar in the photographic industry."

The CPP program can be added to any of NYIP's online photography classes at the time of enrollment for $473. This cost is $50 less than the price typically offered by PPA and includes one year of PPA membership. Students and graduates already enrolled in NYIP courses may purchase CPP directly for the same price.

After purchasing, the path to certification is a simple, 3-step process. First, students will declare their candidacy to PPA. Second, they will study for and pass the CPP exam. Finally, they will submit a set of images for official review. Once said images are approved, the photographer will have earned their CPP designation.

For more information or to get started on your path to photography certification, you may visit http://www.nyip.edu/courses/cpp-photography-certification.

About the New York Institute of Photography
The New York Institute of Photography offers ten great online photography courses. Founded in 1910, NYIP is the largest and longest running photography school in the world, having successfully trained thousands of photographers for more than 100 years. Located in the heart of the art capital of the world, New York City, NYIP brings high quality photography education straight to its students' doors. NYIP currently offers ten online photography courses in areas such as portraits, weddings, travel, nature, photojournalism, video making and Photoshop. NYIP is owned and operated by Distance Education Co., LLC, which also operates the New York Institute of Art and Design, the premier home-study school for creative professionals.

About Professional Photographers of America (PPA)
Professional Photographers of America (PPA) is the world's largest non-profit photography association organized for professional photographers, by professional photographers and with more than 29,000 creative members in more than 50 countries. Our mission is to create a vibrant community of successful professional photographers by providing education, resources and industry standards of excellence.

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Looking for some inspiration? PPA members know they have the benefit of over 350 tutorials and educational videos through PPAedu, but each month, one video is unlocked for everyone to enjoy, because we believe in sharing the power of education with all of our photography friends.  

The PPAedu library has tutorials to help you sharpen your photography techniques, marketing strategies, sales techniques, and business operations. These educational videos are available 24/7 to PPA members. 

Between PPAedu and PhotoVision, as a PPA member, you can tap into over 800 programs to help you Be More! (If you haven't checked out PhotoVisionVideo, take a look!)

For the month of January, the video "The Value of Emotion in Your Brand" with Tim Walden M.Photog.Hon.M.Photog.Cr., CPP, F-ASP and Beverly Walden M.Photog.Cr. has been unlocked! In this video, Tim and Beverly Walden discuss and demonstrate the value of emotion in your brand. It's not just about products or photographs, but how these make your clients feel. And, if you can make that connection with your work and your customers, you'll have a booming business! The Waldens share their brilliant insight, teaching you how to:

Build client connections that differentiate you from your competitors.
Tie emotion and feeling to your product lines.
Target clients who will love what you do.

The Waldens have built a career on learning and capturing people's stories and providing an emotional connection that clients love. Learn how they do it and how you can too!

If you're a member of PPA, just log in to watch the video anytime. Non-members will have access to this video this month only at PPA.com/FreeVideo. For full access to all the PPAedu and PhotoVision videos, join PPA today!

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By Chris Homer

As we start 2017, chances are you're looking at ways to improve your photography and your business. Start the year off right by entering your District Photographic Competition!

While the idea of having your images judged at competition can be intimidating, one of the comments we hear from folks who have entered in the past is that participating in competitions is the best way to improve your photography. The feedback and ideas you'll get from the judges is invaluable when it comes to having stronger images - which in turn leads to a better photography business! 

In the coming weeks, the various District Competitions will be open for entries. View the schedule of competitions below. If you're in the Southeast District, entries are open now!

2017 Judging Dates: February 24-25, 2017
Registration Dates (without late fee): January 16, 2017 - February 10, 2017 (by 5pm ET)
Registration Dates (late fee required): February 10, 2017 (after 5pm ET) - February 16, 2017

2017 Judging Dates: March 3-4, 2017
Registration Dates (without late fee): January 23, 2017 - February 17, 2017 (by 5pm ET)
Registration Dates (late fee required): February 17, 2017 (after 5pm ET) - February 23, 2017

2017 Judging Dates: March 24-25, 2017
Registration Dates (without late fee): February 10, 2017 - March 10, 2017 (by 5pm ET)
Registration Dates (late fee required): March 10, 2017 (after 5pm ET) - March 16, 2017

2017 Judging Dates: March 31 - April 2, 2017
Registration Dates (without late fee): February 14, 2017 - March 17, 2017 (by 5pm ET)
Registration Dates (late fee required): March 17, 2017 (after 5pm ET) - March 23, 2017

2017 Judging Dates: April 21-22, 2017
Registration Dates (without late fee): March 7, 2017 - April 7, 2017 (by 5pm ET)
Registration Dates (late fee required): April 7, 2017 (after 5pm ET) - April 13, 2017
By Mariah Ashley 

**originally published February 11, 2015; Don't have your badge for this week's Imaging USA 2017 in San Antonio, TX? There's still time! Register here and we'll see you on Sunday!**

This is one of my all-time favorite quotes: "Such a pleasant thought, if you improve overall conditions everyone can sail happily into the sunset".

It's an idea I try to set my moral compass to and a philosophy I practice in my business. When I recognize this quality in others I want to latch onto them because lately it seems most people practice the "every man for himself" motto and would sooner see you walk the plank than steer your own ship.

...except at Imaging USA. There, everyone is raising the tide. Unfortunately, it's not possible to latch onto 11,000 people, not even if you're a Kraken (mythical sea beast with many arms). Still, I wish I could give every special person I talked to a big old slimy tentacle hug. I guess I'll have to settle for squeezing them with my words instead.

But before things get awkward, let's consider ships.

If your business were a ship what kind of vessel would it be?

A cruise ship, big and solid chugging along smoothly?

A classy vintage sailboat effortlessly shuttling beautiful people from one sundrenched Mediterranean island to the next?

A hardworking lobster boat, a little messy and a little stinky and filled with salty characters?

A leaky little rowboat adrift in a sea of questions looking for a safe harbor? (Me too).

I met people at Imaging who were sailing and bailing all of these kinds of ships. PPA is the 
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tide rising under us all. I'm so proud to know such a positive, cheery, and enthusiastic crew. Team PPA, easily identified by their bright orange shirts; registering, directing, tweeting, photographing, interviewing, organizing, and helping in a million other ways all the guests on the big festive Imaging USA party boat.

A particularly perceptive PPA team member asked me how my first Imaging differed from my current experience. It's funny thinking back to that convention just three years ago. I didn't know anyone at all. I felt like the new kid in school, the lame-o at the lunch table all alone. What a difference a few years can make.

Imaging feels like a family reunion now. It's not because I am so outgoing and that I easily made friends. I'm actually more like a nervous weirdo. But you'd have to be a Kraken (misunderstood mythical sea creature) not to make friends at Imaging. Team PPA is so open, so encouraging, so willing to go the extra mile, and so darn nice. Making friends with the crew that first year is what kept us on course. Plus, it's nice to know we have a place at the cool kids table. If you didn't get a chance to acquaint yourself with Team PPA this year make it your mission to do it at the next Imaging, join the reunion!

Another difference--the first time I went to Imaging I didn't speak to other photographers (nervous weirdo, remember?). Two years later I found myself chatting it up left and right. Talking with random attendees from all over the country renewed my faith in our industry. Photographers are good people, people! Not only are they creative and interesting but they are curious and kind as well. They want to know where you are from, what you shoot and how you are doing.

They are quick with encouragement and insight. They want to share how they got their photograph in the Loan Collection, where they found the perfect album, and where the shortest lines for coffee are in the morning. I'm so glad I came out of my shell and took the time to chat with fellow photographers. We photographers can be solitary creatures 360 days a year, why not be more social the other five? If it was your first Imaging and you felt a little hermit crab-ish, then shed that shell at Imaging USA 2016.

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The first and second time I went to Imaging I sat in the audience of many lectures listening to the great advice of the speakers. This time I had the perspective of being behind the podium looking out at the crowd and you know what I discovered? Of all the people at Imaging the speakers are the most selfish! We get the most out of it. Knowing that your message is reaching and helping people is like crack (not Kraken, that's an ominous sea creature).

Honestly my sails have never felt quite so full. I felt I had a small part in the tide rising and was so proud to see it release some of my beached buddies. I've been in that leaky row boat too, though I've recently graduated to a semi stable canoe. I want to share my canoe with others now, but not so many that I tip (just kidding). I want to see all of the hard working passionate people I met succeed. You deserve it!

Lady I talked to next to the post-it note clad Imaging USA Idea Wall, tying for her CPP: I hope you passed and got your certification!

Girl that borrowed money for the convention pass and slept in her car because she couldn't afford a hotel but knew Imaging would give her the answers she needed: I hope you got them!

Tall dude who told me he felt he had been given permission to express his true personality: Be you! Be tall and let that big personality shine through in your business!

Lady who told me she had decided to quit photography on Friday but felt inspired now to keep trying: Don't give up! I know you can do it!

Isn't it comforting to know that we are all in the same leaky boat? We have the ability to throw each other a life line. Toss it when you can! Imaging USA has done that for us over and over again. If it did for you too, make it your pleasure and your addiction to return the favor.

I cannot imagine what Imaging USA 2016 in Atlanta will bring, but one thing's for sure, the tide is already a lot higher, let's keep it rising all year.

 
About the author:
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Mariah Ashley is co-owner of Snap! Photography in Rhode Island. She is blonde, loves to bake fruit pies, wears flip flops way past the summer season, should have been born in the 50s, paints and writes when the mood strikes her, is mother to Jacques and Vianne, vacations on Block Island, is vegan, never has proper or stylish outerwear, fears frogs and toads but loves turtles, has really skinny legs, personal Style- Bohemian Chic, wants to own a VW van,  grew up on a cranberry farm and is happiest when snorkeling is happiest when sipping a rum punch under a palm tree.



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By Chris Homer 

With New Year's Eve right around the corner, chances are that you've been examining your
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 photography business and making some New Year's Resolutions to improve in the coming year. Attending Imaging USA, January 8 - 10 in San Antonio, can be a great way to start the year off right and get the knowledge you need to make your resolutions a reality! Here are 4 resolutions photographers commonly make - and how attending Imaging USA can help you achieve these. 

Sell More Products/Make More Money
One area many photographers struggle in is selling printed products to their clients. Selling these products can often greatly increase your business' profitability. The PRINT For Success Theater at Imaging USA provides the answers you need to start selling more printed products! At the PRINT For Success Theater, top photographers will share sales advice in nineteen 30-minute sessions over the course of three days, all happening during the trade show. Come by and get the sales advice you've been looking for. It's open to all badged attendees - including Expo Only! 

Learn a New Photography Skill
Adding a new specialty to your business is a great way to bring in new clients, and at Imaging USA we'll be hosting classes on one of the most popular new specialties - drone photography! The Drone Zone will allow you to learn anything and everything drone-related. There will be speakers who are pioneers in the area, a representative from the FAA to answer all your questions, and rumor has it that you might even get to FLY A DRONE! Photographers can have access to the entire Drone track (10 classes, presentations, and demos) with your Imaging USA badge (Expo-Only and All-Access passes alike)!

Find a Mentor/Become a Mentor
It's easy for photographers to feel like they are all on their own when running a photography business. In reality, there's a vast network of professional photographers who are willing to share their knowledge with you and provide support when you need it! Imaging USA is a great opportunity to find a mentor, because you'll be mingling with 10,000 other professional photographers. You may just meet that person with the knowledge to jump start your business - or become someone's photography mentor and create a life-long friendship. 

Enter a Photography Competition
Photographers who have participated in PPA's International Photographic Competition (IPC) commonly mention that the knowledge you gain by entering is one of the best ways to improve your images. At Imaging USA, you can browse the International Photographic Exhibit; It's the largest photographic display out there with over 3,300 photographs featuring the top images from 2016. Come take a look and be inspired to create your own images! 

There's also the opportunity to speak with an IPC Mentor about your own images you're thinking about entering in competition and get their advice. Check it out and remove the fear that comes with entering your images in a competition!

Now that you've seen how Imaging USA can jump start your resolutions, go to ImagingUSA.org/Register today and sign up to attend. Keep in mind that you can attend the Expo trade show, Drone Zone classes, PRINT For Success Theater, Keynote speech by CNN anchor Mel Robbins and International Photographic Exhibit with an Expo Only pass for just $35. If you want to attend all of Imaging USA's classes, parties, and events, upgrade to an All-Access pass! 

Don't be left out; Join us in San Antonio!

ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.


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By Bethany Clark
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Did you get a drone for Christmas? We can only imagine the delight you're feeling! There's little that can compare to getting something that you really want, especially if that item has the unique capability of simultaneously boosting your business. 

Now that you've got one, what's next? Read on for the plethora of resources that PPA has prepared for you, the actions you need to begin taking, and the in-person experience that you can have in a couple of weeks!

  1. Visit PPA.com/Drones for all the information you need about registering your drone, becoming a drone pilot, insurance options, and soon, how to get you Drone-Photography Certified! Also browse these articles for a vast array of information all about drones!  
  2. Check out these comprehensive videos on PPAedu about Drone Photography! Drone experts Randy Braun and Stacy Garlington from DJI  go over everything from safety and etiquette rules to tips on flying. These programs are available online 24/7 to all PPA members. Take advantage of them to get your buzzing edge!
  3. Come to Imaging USA to explore the Drone Zone! This brand new program features 10 classes with all you need to learn about drone photography, especially how to incorporate them safely, legally, and profitably into your photography business. The Drone Zone walks you through all of your options, in-person, with experts on hand to answer all of your questions! You'll be able to watch drones in action, participate in demos, learn best practices for a sustainable business, and so much more.

Whew! Getting a drone for Christmas makes for a very merry holiday indeed! See you at Imaging USA, January 8-10, 2017! Register today!

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By Tristin Vaccaro

You may lock your car doors, look twice before crossing the street, and keep your valuables in a lockbox, but have you thought about keeping your digital files safe? As a photographer, your images are valuable and should be protected as such. 

Read "4 Image Backup Strategies" to find out how to effectively save your files from permanently disappearing, only at PPmag.com.


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By Chris Homer

Did you procrastinate on getting a Christmas gift for the photographer in your life? Don't panic
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 - Imaging USA 2017 is right around the corner, January 8-10 in San Antonio, and an Expo Pass makes a great gift for any photographer!

Expo Only passes are available for just $35 and they'll get the recipient into the 3 day-long Imaging Expo trade show that will feature more than 600 booths from top photographic companies. They'll get a kick out of being able to get hands-on with the latest and greatest products in the photography industry, hear the inspirational keynote speech by CNN star Mel Robbins and check out the best images of 2016 at the International Photography Exhibit - the largest photography exhibit out there with well over 3,300 images! As an added bonus, the Expo Only pass goes even further this year by giving photographers access to the PRINT For Success Theater and the Drone Zone! 

The PRINT For Success Theater will have top photographers sharing sales advice in 19 sales training sessions over the course of three days, all happening during the trade show. Come by and get the sales advice you've been looking for! 

And at the Drone Zone, you can learn anything and everything drone-related. There will be speakers who are pioneers in the area, a representative from the FAA to answer all your questions, and rumor has it that you might even get to FLY A DRONE! Photographers have access to the entire Drone track (with 10 classes, presentations, and demos) through an Expo-Only pass! 

Now that you see why the Expo Only pass is a great gift for photographers, head on over to ImagingUSA.org/Register to grab one. And if you really want to be Santa, consider upgrading your gift to an All-Access Pass which will get you/your friend into ALL of Imaging USA's 100+ classes, parties and special events!


ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.


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By James Yates
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It's super cold outside and, let's face it, you don't want to go anywhere this weekend. Curl up under a blanket, make something hot to drink, and enjoy these top photography blog posts from around the web. 

ACCESS: Read this PPA Today post on the amazing stuff that comes with this year's Imaging USA Expo-Only Pass (Drone Zone, Print for Success Theatre, Mel Robbins keynote, IPC exhibit, 600+ booth trade show) and get a promocode to enter to get your pass for FREE!

ADAPT: Windy conditions may seem like a ruined day for your photo shoot, but FStoppers has an article on how to use it to your advantage. More than just overcoming, there's a way to use wind to your advantage to create natural portraits. 

TIPS: Learn 10 tips for better wedding photography lighting via a video from Popular Photography. The first step is figuring out the space...watch the video to learn the rest. 

HOW-TO: Tis the season for these tips! Popular Photography again with 10 tips for holiday family portraits. They're simple, easy to remember, and will make the most out of your family get-togethers. 

BEWARE: Not to scare you, but memory cards can be damaged pretty easily. Here are a bunch of do's and don'ts for memory cards from PetaPixel. They'll clear up some common misconceptions and offer strategies to keep your images safe. 

INSPIRING: Business Insider has a slideshow of inspirational nature photography. Check out the winners from the 2016 National Geographic Nature Photographer of the Year contest. These are jaw-dropping images you won't soon forget. 
 
DIVERSIFY: Here's a great piece on diversity issues in the modelling world. A Liberian model collaborated with an L.A.-based photographer to recreate fashion campaigns featuring white models. The results spark questions about black girl invisibility and the need to diversify.  

TRIBUTE: New York fashion and portrait photographer Rodney Smith recently passed away. PetaPixel has a nice piece on his legacy and a look at his iconic photos. 

DREAMING OF DRONES:  Professional Photographer magazine reviewed 8 popular drones so you can put your favorite on your Christmas wish list. Hurry up and read this article or Santa may just pass you by. 
 
PRINT: The Photo Fundamentalist has a great essay up about print permanence and the need to create prints. Go into the meaning of life, why man creates art, and more deep issues that dovetail perfectly with PPA's PRINT. Movement

There you have 'em, our weekly blog post roundup! What photography blogs or podcasts do YOU follow? Post your favorites on theLoop or email them to us at OnlineContentCommittee@PPA.com.

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James Yates is an Atlanta-based writer/actor and the Communications Specialist at Professional Photographers of America (PPA). A graduate of Georgia State University, James has worked in the non-profit sector his whole life and is proud to be able to help artists achieve their goals. In his spare time he can be found walking his dogs on the Beltline or partaking in the nightly theater and comedy scene in the ATL.

By Bethany Clark

Tempted to get a drone for Christmas but don't know which one is for you? Professional Photographer Magazine reviewed 8 drones that are safe, high-quality, and ready to fly. Check out the recommendations on the best drones for photographers. 

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And for those coming to San Antonio in January, there's a bonus Christmas gift for you: The Drone Zone at Imaging USA! This brand new program features 10 classes with all you need to learn about drone photography, especially how to incorporate them safely, legally, and profitably into your photography business. At the Drone Zone, you can watch drones in action, participate in demos, learn best practices for a sustainable business, and so much more. 

Best of all: The Drone Zone is available to all attendees, whether you have an All-Access Pass to Imaging USA or the Expo-only Pass (which you can get free with promo code FB2017)! Register today and we'll see you January 8-10, 2017 in San Antonio!

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By Chris Homer 

During Imaging USA 2017, you'll have the opportunity to attend one of the largest
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 photographic trade shows in the world! The Imaging USA Expo has more than 600 booths from top companies in the photography industry. You'll be able to get hands-on with the latest and greatest photography products - and find some great deals as well!

There's a lot going on at the Expo, so below you'll find some tips to help you make the most of the experience:

Download the Imaging USA App
The Imaging USA App is the easiest way to find exhibitors you want to visit and find your way around the trade show floor. You can browse exhibitors alphabetically, or by product categories. There's even an interactive map of the trade show floor that will give you navigation to any booth at the Expo! Visit ImagingUSA.org/App to download! 

Bring an Extra Suitcase / Expandable Bag
Shipping home all those purchases you make at the trade show can get expensive, so consider bringing an extra suitcase so you can take what you buy home with you. 

Wear Comfortable Shoes
The Expo floor is HUGE! You'll be doing a lot of walking, so make sure you've got comfortable shoes on! Consider 2 pairs or more so you can switch shoes daily. Trust us - this trick really helps!

Look Out for Show Specials
Many exhibitors will be offering great discounts on products and services! Show specials will be listed in the exhibitor profiles on the Imaging USA App. Some exhibitors will also have speakers giving special presentations during the trade show; the schedule for those will be included in the exhibitor profiles on the app, so here you go: one more reason to download the app! 

Visit the International Photographic Exhibit and the PRINT For Success Theater
The International Photographic Exhibit will display the top images from PPA's International Photographic Competition. You'll want to take some time to soak in all these great images and be inspired! The exhibit is open the same hours as the trade show.

Meanwhile, the PRINT For Success Theater will have top photographers sharing sales advice in nineteen 30 minute sessions over the course of three days, all happening during the trade show. Come by and get the sales advice you've been looking for!

Hungry? There's an Eatery on the Expo Floor
The Expo will be taking place during lunch hours, but there's no need to leave the trade show floor to grab a bite to eat. There's an eatery on the trade show floor so you can grab some quick lunch and get back to browsing.

Need a Break? Visit the Relax, Recharge & Rest Station
If your feet get tired walking around the Expo and you need a rest, visit the Relax, Recharge & Rest Station (booth #1049). There you'll find comfy couches where you can kick back and get the rest you need! 

There you have it, you're ready to attend the Imaging USA Expo! Keep in mind that Expo only-passes are available for only $35 and are valid for three days! If you want to attend Imaging USA's classes, parties and events as well, purchase or upgrade to an All-Access Pass. The $50 early bird discount on All-Access Passes for PPA members has been extended to December 15. Visit ImagingUSA.org/Register to get your pass today! 


ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.


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Each month, one PPAedu video is unlocked for everyone to enjoy, because we believe in the power of education for all (it's normally reserved only for PPA members)! 

The PPAedu library has a lot to help you sharpen your photography techniques, marketing strategies, sales techniques and business operations. These tutorials and educational videos are available 24/7 to PPA members. 

Between PPAedu and PhotoVision, as a PPA member, you can tap into over hundreds of programs to help you Be More! If you haven't checked out PhotoVision (PPA's newest member benefit), take a look, there's a new website with a slew of new episodes!

For the month of December, the video "Architectural Photography: Real Estate 1" with Randy Van Duinen, M.Photog.Cr., CPP, has been unlocked! This video, which is the first in a two-part series, explores:

  • How to capture an image with more detail by accessorizing, or removing objects in the photo 
  • The equipment he uses for his shots and the benefits each of them provide. 
  • And finally how to make adjustments to your images using Photoshop

And much more! If you're a member of PPA, just log in to watch the video anytime. Non-members will have access to this video this month only at PPA.com/TryEdu. For full access to all the PPAedu and PhotoVision videos, join PPA today!
 

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Register now for your free Expo pass to attend Imaging USA 2017! Not only does this pass grant you access to the 3-day, 600+ booth Expo floor, this year your Expo pass gets you FREE ACCESS to so much more:

1. NEW!!! The Drone Zone features 10 classes with all you need to learn about drone photography. Drones are the hottest new photography tool on the market, and it's important to learn how to use them and incorporate them safely, legally, and profitably into your photography business. The Drone Zone will provide you with ample opportunity to watch drones in action, participate in demos, and learn best practices for a sustainable business. 

2. NEW!!! The PRINT for Success Theater offers 19 short-format sales training workshops on how to make more money selling printed products. If you're interested in encouraging your clients to purchase more printed works, this room is for you. Stop by the PRINT Marketing Theater and join a comprehensive sales session, get information about how to price and market printed products to your clients, and show them the value of printed photography. The sessions will be held in 30-minute intervals during Expo hours. The tips provided in these sessions are sure to get your clients excited about the print movement, and buying printed products in no time.

3. NEW!!! The Keynote Speech by Mel Robbins delivers true inspiration! Take your business to new heights with motivation from one of the most sought-after speakers in the world. CNN host, legal analyst, and criminal defense attorney, Mel's life experiences have helped her craft speeches that deliver business-expanding, life-changing, interactive advice to inspire change, challenge thinking and accelerate personal and professional growth. Her book, Stop Saying You're Fine, is a bestseller that has been translated into four different languages, and her TEDx Talk "How to Stop Screwing Yourself Over" has over 10 million views across 37 countries. She will bring her story and motivational advice to Imaging USA to help your business soar to new heights! Oh, and there will be a book signing too! You don't want to miss this!

4. The IPC Photo Exhibit features thousands of award-winning images from the 2016 PPA Loan and General Collections. The exhibit is located inside the Merit Café, where you can gain a first look at the new IPC rules that are in effect for the 2017 IPC competition, meet with an IPC juror one-on-one to discuss your images, and participate in a series of short seminars geared to getting you familiar with and better prepared for future photographic competitions!

5. The Imaging USA Expo is basically the Mall of America for photographers, an all-you can-eat buffet of photography wonders... all on an 80,000 square foot trade show with everything from heavy equipment to small gadgets, printers, labs, service providers, and BIG name photographic companies like Canon USA, Miller's Professional Imaging, H&H Color Lab, Kodak Alaris, Marathon Press Inc., and ChromaLuxe, to name a few. Oh and all these vendors are there to move merchandise, so you get ready for a deals galore! Plus, the Expo Floor has classes, product demos, giveaways, and much more! 

Whew! Even if you can only attend the Expo, you are getting soooo much at Imaging USA 2017! The best part is that the Expo is free for you! Register at ImagingUSA.org/Free-Expo-Pass and enter promo code TSC2017 at checkout. See you in San Antonio!

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By Chris Homer

While we know you're busy finishing up holiday projects for your clients, take a minute to
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 relax and enjoy this week's top photography blog posts! 

COPYRIGHT ALERT: Copyright Reform Is (finally!) Coming! 
PUSHING FOR CHANGE:  PPA has been back in Washington D.C. this week, meeting with lawmakers to advocate copyright reform and the creating of a copyright small claims system. There's some exciting news on this front, so check out part 1, part 2, part 3 and part 4  updates from PPA's recent visit!  You can also read the press release about the proposed copyright reforms. Remember, it is now more important than ever for you to sign up and join the Grassroots Action Team and make a change!

PHOTOGRAPHY NEWS:  Sports Illustrated's recent cover featuring Dwayne Johnson was shot with a smartphone (you won't believe it from seeing the cover). In this article from PetaPixel, get a behind-the-scenes look of how photographer Michael J. LeBrecht created such a stunning image via smartphone. 

DEBATE: This post from Fstoppers brings up an interesting point: if you struggle with post-processing in Photoshop, does that make you a less capable photographer? If you've felt this way before, you'll want to check out this post - you aren't alone!

IMAGING USA:  You may think there's little value in attending the Grand Imaging Awards and Award & Degree Ceremony at Imaging USA if you're not getting an award yourself. In reality, attending these ceremonies is a great idea for generating some inspiration to take home with you! Read all about these Imaging USA ceremonies in this post. And if you haven't registered for Imaging USA, do it today!

LIGHTING TECHNIQUE:  Find out how to create a photo that looks like it was created at night, even if it was created during the middle of the day! This post from Fstoppers will show you the steps to take to perform this neat photography trick. 
Big Day for U.S. Copyright Law and Advocacy on Capitol Hill
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Two Proposed Reforms Led by Professional Photographers of America (PPA) and Backed by Creative Rights Caucus and Visual Arts Alliance Hit the House of Representatives' Floor

by James Yates

Atlanta, GA (December 8, 2016) - Major ground was broken on two fronts in Washington D.C. in regards to long-awaited changes in U.S. copyright law. First, House Judiciary Committee Chairman Bob Goodlatte (R-Va.) and Ranking Member John Conyers, Jr. (D-Mich.) released the first policy proposal to come out of the committee's review of U.S. Copyright law.  According to a released statement, the policy proposal includes "granting the Copyright Office autonomy with respect to the Library of Congress, requiring the [U.S. Copyright] Office to maintain an up-to-date digital, searchable database of all copyrighted works and associated copyright ownership information, and many others reforms" including a small claims process for copyright infringement.  On that latter subject, the policy proposal states, "The Copyright Office should host a small claims system consistent with the report on the issue released by the Copyright Office.  The small claims system should handle low value infringement cases as well as bad faith Section 512 notices.  The Register should be given the authority to promulgate regulations to ensure that the system works efficiently."

Meanwhile, also in the House, Representative Judy Chu (D-Ca.) and Co-Sponsor Lamar Smith (R-Tx.) have introduced the "Fairness for America's Small Creators Act", a "small claims bill" that would make it possible for small business image creators (i.e. professional photographers) to take advantage of the U.S. copyright system for the first time since its inception.  This small claims bill would provide creators with an effective remedy to protect their works, and make sure that they are paid for what they produce.  The bill establishes a tribunal made of two attorneys with extensive intellectual property (IP) and/or copyright backgrounds and a third arbitrator familiar with U.S. Copyright law, who would oversee the new small claims process for infringement remedies. 

In the U.S., Copyright claims have traditionally only been allowed to be filed in person in federal court.  The "Fairness for America's Small Creators Act" allows for those whose work has been infringed to file a claim online and the corresponding hearings will be held via video conference without the requirement of an attorney.  Under the "Fairness for America's Small Creators Act", copyright claims can be filed without prior registration with the Copyright Office; However, registration must be completed before the tribunal gives their decision.  The cost for this process is set to be kept to a minimum, but is still being decided on at this time. The maximum recovery amount is set at $30,000, ensuring that small creators have a place to remedy their copyright infringements, but also preventing the tribunal process from being clogged.  Those who wish to pursue their copyright claim in federal court may still do so, and it will be noted that the parties opted out of the small claims option.

"The New Year couldn't get off to a greater start for professional photographers and other visual artists," says PPA CEO, David Trust. "These are two giant announcements. The reform of the U.S. Copyright Office, including modernization of the office and the registration processes, has been one of PPA's biggest advocacy issues over the past 10 years.  The current one-size-fits-all registration system simply doesn't work for professional photographers.  This didn't matter as much, however, because of the lack of a small claims process.  Now, in one day, we have movement on both issues.  Just as important as the introduction of Representative Chu's small claims bill, is the statement released by Chairman Goodlatte and Ranking Member Conyers.  It's an indication that they really want to get this done. December 8, 2016 will stay as a big day for U.S. Copyright Law!"

The timing, a flurry of activity all seemingly in one day, coincides with the end of this Congress's 2016 lame-duck session.  PPA will continue to work with the incoming Congress and actively engage with House members as it also mobilizes its 30,000 photographer members to reach out to their respective Representatives and lend their support to this new piece of legislation in 2017.  

About PPA:
Professional Photographers of America (PPA) is the largest international non-profit association created by professional photographers, for professional photographers. Almost as long-lived as photography itself, PPA's roots date back to 1869. It assists nearly 30,000 members through protection, education and resources for their continued and sustainable success. See how PPA helps photographers be more at PPA.com/BeMore.





By Sidra Safri
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11:45 am
Immediate update! As I am sitting here writing this, we got a call from Rep. Judy Chu's office saying they are releasing the Small Claims bill TODAY.  Another giant milestone in the fight to protect photographers! The bill will be called the Fairness for American Small Creators Act. Stay tuned for the official announcement and the ability to read the final bill! 

11:30 am
The holidays have come early for creative artists! PPA just got out of our meeting with Chairman Bob Goodlatte (R-VA) and it could not have gone better. The entire Visual Artist Coalition was able to attend the meeting, with the sole purpose of talking about the importance of small claims and our concern with the removal of Maria Pallante as the Register of Copyrights. Chairman Goodlatte agreed with us wholeheartedly and said that something needs to be done for sure. 

After talking to us for a few minutes, Chairman Goodlatte gave us some fantastic news: he has prioritized four necessary reforms for the Copyright Office... and Small Claims is on that list! This is the first time a member of the House, let alone a ranking member of the House, has come out and said that Small Claims is a priority. This is a huge win for Creative Artists! However, this does not mean that our work is done. YOU, as a creative artist, are more important to this movement than ever! 

Keep in mind this is going to be a long journey, and we're just getting started! Once the bill is introduced, we still need to go through both chambers of Congress. However, having the Chairman talking about Small Claims is a huge win, and a step in the right direction. This meeting honestly could not have gone any better. It almost seems as if Chairman Goodlatte was reading our minds! CEO David Trust, Director of Membership Kristen Hartman, and I are all celebrating on Capitol Hill! This one meeting made our trip even more worth it! We hope our other two meetings today go as well as this one. Stay tuned for more news to come!

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By Chris Homer

Have you been considering drone photography as an addition to your business? Imaging USA is tackling this hot topic with a host of brand new classes. For the first time ever, Imaging USA will have a "Drone Zone"! This is where you can learn anything and everything drone related. There will be speakers who are pioneers in the area, a representative from the FAA to answer all your questions, and rumor has it that you might even get to FLY A DRONE! 

Even better, you can have access to the entire Drone track (classes, presentations, and demos) through an Expo-Only pass for only $35! Take a look at everything being offered in the Drone Zone below and register here for Imaging USA 2017 today! 

Drones and Aerial Photography 101
Randy Braun and Stacy Garlington will start from scratch speaking plain English to explain where, when, how and why. This class is for complete beginners who are a little bit nervous and confused about aerial drone photography. Randy and Stacy will encourage participants to relax and ask questions throughout the class.

Flights - Camera - Action
Designing your commercial imaging flight today requires planning, visualization and safety considerations. Eddie Tapp, M.Photog., MEI,Cr.,API,CPP, will discuss tips, techniques and information that will help your flight strategies from composition flights, camera settings, safety practices and more. Even if your considering drone aerials in your business, come and prepare to take flight for your creative imaging experience.

Elevate Yourself and Your Business Using Small Drones
Camera-drones are the hottest thing in photography industry. Randy Bruan & Stacy Garlington from the DJI Photography Development Team will discuss drone hardware, flying basics, image capture, simple processing, do's and don'ts, and how to earn additional income with your drone.

Getting Started in Aerial Drone Imaging
The composition rules have changed, you can now move your camera in 3D space. Learn how to cast of traditional photography constraints and elevate your photography. In this session Colin Smith will provide tips on the best way to fly to capture the best photographs and video. We will also explore some basic image editing of aerial images in Adobe Lightroom and Photoshop.



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