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Results tagged “Photography association” from PPA Today

By Chris Homer

It's Friday, so you know what that means. You guessed it - time for our weekly rundown of
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 our favorite photography blogs from around the web. Enjoy them below!
WORKING ABROAD: If you ever do photo shoots in foreign countries, you'll want to pay attention to this post. PetaPixel reports on 13 American photographers who were thrown out of Indonesia for not having the proper permits for a photo shoot. Moral of this story? We can't expect clients to respect our copyrights but flagrantly break other laws.

COMPETITION IMAGES: PPA Photographer and PPAedu instructor Christine Walsh-Newton, M.Photog.Cr., CPP, has started a great new series on her blog. As a way to show the value of photo competitions, Christine examines different self-portrait entries that other photographers have entered in the International Photographic Competition (IPC). This week, she breaks down PPA Photographer Christie Kline's, M.Photog.Cr., CPP, "Soul Salvation" self-portrait entry. You'll learn all about how the image was created, and maybe draw some inspiration. Want to hear more on photo competition? Don't miss her "Certification, Competition, and Credentials: The Course for Continued Success" webinar on June 9! This live webinar will be free for anyone to watch; PPA members have the advantage to be able to replay it later at their convenience.

TUTORIAL: If you do HDR photography, you won't want to miss this tutorial from PhotoFocus. You will find tips on using the HDR tool which is now part of Adobe Photoshop Lightroom CC. It just may improve your workflow!

INSPIRATION: In this interview on Fstoppers, Fashion Photographer Dana Pennington discusses breaking into the fashion photography industry as well as overcoming the challenges of moving from a mid-sized market in Denver to the huge market of Los Angeles. It's a great read for both fashion photographers and anyone that's struggling with moving to a new market! 

LIGHTING TIPS: If you do Macro Photography (close-up images) or have been thinking about getting in to the market, check out this post from Digital Photography School. It provides some quick tips for properly lighting these images that may come in use on you next shoot. 

EARTH DAY/JUST FOR FUN: April 22 was the 45th annual Earth Day. To celebrate, The Atlantic put up a great photo series of environmental images from throughout the years. Check it out, there may be something here to inspire you. 

BUSINESS: We're sure that headline grabbed your attention! While reading this post from the Online Photographer won't necessarily make you a millionaire, it does cover good points on something all photographers (especially those just starting out) struggle with - giving away your work for free! If you've ever done this before, read up! Working for free may not be the best marketing strategy out there. 

LANDSCAPE PHOTOGRAPHY: Here's a great post for the landscape photographers out there. Photofocus has compiled a list of 10 quick tips you can use to make your landscape images have more impact.

BUSINESS: You may have heard that Google has updated their search algorithm so that sites with mobile friendly pages rank higher than those without mobile friendly pages. If you're confused by what this means for your website, PhotoShelter has provided a great guide on the changes, as well as how you can check to make sure you are mobile friendly. 

BUSINESS: If you're thinking about making the transition from part-time to full-time photographer, read this post from Digital Photography School first! It provides some good things to think about before making the leap into full-time professional.

There you have it - our favorite posts of the week! What photography blogs or podcasts do you follow? Post your favorites on theLoop or email them to us at OnlineContentCommittee 
(at) PPA (dot) com.


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About the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages. 



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By: Lauren Walters


Pet photography is a very particular niche... the pets run the show, but a great pet photographer knows how to capture those candid, playful poses to bring the picture to life in front of your eyes. So, Spike and Fluffy, when your parents schedule your next photo session, ask them to follow these tips to make everybody smile!


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1. Hire someone who specializes in pet photography. He or she should have     experience working with animals and be able to engage them to bring out their unique personality.


2. Patience and Flexibility! Pets run the show so a session can take over 2 hours if your pet is not cooperative. Let the photographer get comfortable with your pet and do whatever he or she needs to capture your pet's essence.  Pet photographers should be willing to drive to your home or the location your pet is most comfortable in.


3. The puppy or kitten stage is very short. Those playful, cuddly puppies and kittens will change as if before your eyes - blink, and you could miss it! This is the sweetest and most innocent phase of your pet's life, so the sooner you immortalize it in photography, the better.


4. It's only a short amount of time that we receive unconditional love from these wonderful creatures. So, why not take photos of your furry pal every couple of years when he or she is still strong and healthy, so that when they do pass, you'll have something to illustrate their whole life?


5. Pet photography can become a piece of art. Pet photographers shoot at many different angles to capture your pet's unique personality. Imagine the action shots, the cute poses and expressions framed perfectly on your wall, at larger than life proportions.


6. Scheduling. If you have a wild puppy or kitten, schedule your session when you know your pet will be tired out. On the opposite end of the spectrum, if your pet is lazy, this could be great for capturing up-close shots.


7. Natural Light. Make sure your pet photographer can show you examples of photos taken outdoors. Natural light eliminates red eye, pets frightened by the flash and dark overcast shadows.


8. The eyes are the windows to the soul.  A great professional photographer will always capture photographs of your pet's eyes full of expression. Look for plenty of photos showing pets eyes when viewing photographers' portfolios.

 

Your pet is part of your family. We all take professional pictures with our spouses or families. So, why not honor your beloved pet and hire a PPA (Professional Photographers of America) photographer ? PPA pet photographers will give you images you never thought possible, plus they will fine tune your images: removing eye bugs, the leash, people in the background, and enhancing fur details and colors. To find a PPA pet photographer near you, go to PPA.com/SeeTheDifference/Pets.

If you had any hesitation there, today's free webinar is for you:

Webinar: Are Your Images Protected? 
Thursday, April 23, 2015 - 3-4 pm ET

FREE

Lindsey Forson, coordinator, PPA Copyright & Government Affairs Department

 

Protecting your images isn't something you want to leave to chance. Become more confident about understanding your copyrights and you'll be able to better defend yourself as well as raise awareness with clients and retailers. This is good for the industry and the livelihood of your business!

 

Consider signing up for the webinar, coinciding with World Copyright Day. Again, it's free and it will help you understand what further steps you can take to protect your business from copyright infringements AND what to do in the annoying case that infringements occur. Sign up to participate! It's a brief but educational webinar and it WILL help you determine if you are doing everything you can to protect your images. 

 

You might feel comfortable with what you are already doing, but the law keeps evolving and you never know what you're missing! Be More Prepared, Be More Protected, Be More Aware...  all photographers need (more) copyright protection!


Want to be more involved?


Inform/Train photo retailers in your area. This means those who print photos for consumers,

especially those high volume/low quality retailers. Focus on larger retail chains, where your clients

are most likely to have access to self-printing and scanning services. 


It's easy to sign up and participate in the program. As soon as you sign up, we'll send you the "Helpful Tips For Handling Professional Photographs" brochure that you can use as an icebreaker and excuse to visit the photo retailers in your area. It's good to leave some behind for them too.  

 

NOTE: Before you embark on this Copyright Awareness mission, please educate yourself first so you can help retailers understand their responsibilities. It's important to maintain strong relationships with photo retailers, so make sure your conversations are positive and productive!

Q: What is the most important point to get across to printing retailers?

A: When in doubt, never print or reproduce a professionally-created photograph without written consent from the photographer!

This is a great way you can help protect your images, especially since such a critical part of your revenues come from printed work.  

 

Copyright matters. And as always, PPA has your back. This is your chance to get involved.

 


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By: Lauren Walters


Family photos are one activity many families dread. What's meant to be a fun, memorable event can quickly become a stressful, panic-inducing nightmare. Here are some tips from PPA family portrait photographers to help your family take beautiful photos.


1. Find the Right Photographer

In addition to reviewing a photographer's online portfolio, pricing and policies, also look at their social media pages and customer reviews on third party websites. If you want a large portion of your session to be in black and white, then find a photographer who loves black and white too. If you want a natural, candid session with minimal posing find a photographer whose existing work reflects that. Don't waste time and energy hoping that the photographer will understand your vision, rather, find someone whose work communicates that.


2. Plan Ahead

All too often people spend the day(s) before their photo session running around to the dry cleaner, hair stylist, and novelty stores for last minute purchases and props. Instead, plan the look you want a few days before. Have everyone try everything on beforehand to ensure they have socks and the desired hair style/length. Your kids and spouse will feel your stress, so prep ahead to reduce it as much as possible. It is often hard for families to recover from a day of being nagged, so setting expectations ahead of time and knowing that the attires will work great is an immense plus. It will help even more if you spend time enjoying yourself and your kids a few hours before your session. Your kids and photographer will thank you and the images will reflect your wonderful family dynamic. 


3. Select Color Themes

Instead of looking for top-to-bottom looks for everyone in your family, look in each closet for color themes. For a soft, elegant look, choose neutral colors with soft, flowing fabrics. Want to showcase the fun and spunky side of your family? Choose coordinating colors with bold accent colors to complement each other (but not matchy, matchy which would make you compete with each other). Including fun accessories like scarves, headbands, hats, etc. can add a modern twist and sassy flair to your images.


4. Talk to Your Kids Beforehand

Kids are smart and they love feeling big and informed. Tell them a "professional photographer" is coming over. Show them the clothes they will be wearing, involve them in the discussion of what you will be doing and where you will be doing it. New people and places can be unsettling to kids especially to toddlers melting down in the afternoon hours. So do what you can to turn your photographer into a  new friend familiar to your kids before the session. 


5. Decide on a Reward

Bring your kids' favorite toys or treats and give them to your photographer to use when he or she needs to get their attention. But don't overuse them or they'll lose their magic. Kids need far less prompting and are much better at candid expressions than adults. If you've been needlessly bribing them then, as you know, it loses its magic. If the photographer gets the say if your family goes for frozen yogurt afterwards, your kids will be far more apt to cooperate. 


6. Feed Everyone Beforehand.

Pick a time when your kids are usually well behaved. If they're grumpy in the morning, don't plan a morning photo shoot and expect them to be pumped about it. Bring their favorite snack as long as it's not messy and they can eat it hands-free (no red teeth or chocolate chins needed!). But bring an extra set of clothes and some paper towels just in case! 


7. Trust Your Photographer.

All too often parents get nervous when their child isn't looking at the photographer or smiling "right", causing their child anxiety and robbing the photographer (and themselves!) the chance for candid portraits. Seasoned family portrait photographers know how to make your children feel comfortable so let them work their magic. After all, you're paying them to create just that, right?


Remember: Anyone can take a good picture every now and then. But your kids grow up fast and before you know it they leave for college. Memories fade. So trust a pro; See the difference PPA photographers make and find the right photographer for YOUR family at PPA.com/SeeTheDifference/Family.


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By Sarah Ackerman

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Happy Friday! You survived the week (including Tax Day in the U.S. ), so that is cause for celebration! Take a few to relax, kick up your feet and enjoy our top ten posts from around the interwebs!

BEST PHOTOGRAPHERS IN THE WORLD: The United States took home the World Photographic Cup for the second year in a row. Led by medalists and PPA photographers Ben Shirk and Kenneth Martin, the team took four medals and nine top 10 finishes! Get all the details here.

COPYRIGHT PROTECTION: Happy Copyright Awareness Month! If you've had a run in with copyright infringement, know you're not alone. Check out this write up on PPA photographer Ross Oscar Knight and see what you can learn from his experiences with copyright infringement. PPA is here to help!

HELP TO FIND CLIENTS: Imaging USA speakers Gary Hughes and Booray Perry are back with their PhotoBomb podcast! The two weigh in on reimagining iconic wedding photographs (like the sometimes dreaded "ring shot") and discuss how to attract and keep clients when you're just starting out. Learn from these hilarious pros!

LEGAL MATTERS: You may recall Andrea Polito's case from a few months back - she was sued when she made her clients pay extra for their album cover (catch up on the full backstory here). The parties are back in the news for a defamation suit. Read the article and weigh in with your opinions in this spirited conversation on theLoop

BUSINESS COACHING: As you heard in March two PPA member studios are getting total makeovers! Wes Roberts has been working diligently over the past month with Business Consultant Bridget Jackson, CPA and Marketing Mentor, Ashley Brooke. Check in to see his progress!

DEBUNKING THE SALES TAX: Since Tax Day came and went this week, this article is extremely timely! Rachel Brenke separates the truth from fiction in the world of sales tax when it comes to photography clients in this easy-to-read post. 

BUSINESS BEST PRACTICES: If you've ever wondered what your customers are thinking - Entrepreneurs compiled a list of the top five things you need to know and how it impacts your business! Check the list and see how these tidbits can improve your customer experience, from start to return visit. 

WEB BASICS: Don't judge an article by its headline. This three part series from Go Live HQ offers some great input on not stressing out about those three little letters. Moral of the story: treat SEO like a bad boyfriend, the less you care and the more you focus on yourself, the better it will behave. 

STATE OF MIND: Imaging USA speaker, Jeffrey Shaw is back on the round up with Denise Martin, a master communication specialist. Denise and Jeffrey explore how you can improve communication with your clients by improving communication internally. Think of it this way - does your inner monologue need a pep talk? Tune in. You won't be disappointed. 

INSPIRATION: We frequently talk about getting it right in the camera, and Ray Dennis did just that. Ray ditched the digital editing and created some surreal images that you have to see the behind the scenes photos to believe! 

What's photography blogs or podcasts do you follow? Post your favorites on theLoop! Also, you can email your suggestions directly to OnlineContentCommittee (at) PPA (dot) com.

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Sarah Ackerman is known around PPA as #Sarah in part because she handles all things social media and in order to differentiate herself from the other Sarah's in the office. Sarah loves improv comedy (think "Whose Line") and routinely performs around Atlanta. When she's not tweeting/facebooking/instagramming all of the action at PPA, she can be found gallivanting around the world or wandering around the woods with her pup, but more than likely she's on stage making people giggle.

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By Lindsey Forson

April is Copyright Awareness Month at PPA! Why get involved? Because copyright is arguably the most important legal concern for professional photographers. During the course of your career as a pro, it's inevitable that you will have to deal with copyright infringement at some point. To highlight the importance of copyright protection and give you the opportunity to learn the easy way, some PPA photographers have agreed to share their experiences!

In light of a recent issue with a copyright infringement, we had a conversation with PPA member Ross Oscar Knight.

Ross has been a professional photographer since 2004. He takes great care in protecting his images but still faces around 4-5 copyright infringements per year! He has dealt with infringements from clients, retailers, and other photography businesses, along with those frustrating unknown infringers.

Ross stands with PPA in encouraging photographers to protect their images and sees copyright protection as one of the most important aspects of a photography business. For him, there are reasons to protect images beyond the obvious business-related concerns because his images will live on long after his life and the life of his business. "It's no different than a musician writing a song," said Ross. "I'm a photographer, and for me, images are my legacy."

That's right! PPA has elections and you get to vote! Starting today, April 15, PPA Council nominations will be accepted online at PPA.com/CouncilElections.

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But first...

What's PPA Council, you ask?

It's a delegate body that oversees PPA's bylaws. Volunteer PPA members are elected to represent their states for a 3-year period.

What does PPA Council do for YOU?

  • Assists PPA members and fellow photographers. As a group, they make decisions that guide the association.
  • Elects members to serve on the Nominating Committee and PPA's Board of Directors.
  • Approves PPA degree recipients and maintains PPA's merit system.

PPA Council Nominations will be held for each state. Who do you want to represent you? Give it some thought, and submit your nominee(s). But please, run it by them first...

You've got two weeks to submit your elected nominee(s). All nominations must be submitted by May 1, 11:59pm EST. Take advantage of this chance to give input on your state's PPA representative(s) and help shape your photographic association.

If you're not sure who a good candidate in your area would be, chat about it on theLoop and share what traits/skills you'd like your PPA representative to own.

For more information on the 2015 elections and instructions on how to nominate, please visit PPA.com/CouncilElections.

Don't forget - voting opens May 15!

By Chris Homer

PPA's Super 1 Day Photography Workshops are returning May 4 - 18, 2015. During this time, dozens of studios across the country will invite attendees to join daily workshops featuring portrait and wedding photography, posing and lighting, digital retouching and workflow, and sales and marketing strategies. It's a chance you won't want to miss--a full day of photography education brought to you by fellow professional photographers.

This year, there's more than 100 workshops being offered on various techniques for photographers and business practices, so there's bound to be something that interests you... and hopefully not far from you! Online registration is open until April 28, 2015 for $99 per class. Make sure to register by that date, because after the 28th registration will be on-site only (at the class and space permitting) for $120 per class. So register early, allow the instructors to organize their groups properly with an advance headcount and save some good money! 

If you need more incentives besides the great photography education, keep in mind that PPA members that attend Super 1 Day classes will receive one service merit towards their degree for each class they attend. Plus, you also get the Bonus Pack, with offers and discounts from top photographic companies that will help you save more! 

Be More Inspired. Find a class near you today, and remember to register by April 28, 2015 for the lowest price! 


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About the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages. 



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PPA-led Team USA Brings Home Second Consecutive Title

The World Photographic Cup is on its way back to the States as Team USA, made up of PPA members, narrowly defeated the competition for a second consecutive year. The cup was awarded April 12 in Montpellier, France.

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Gold, silver, and bronze medals were awarded to the individual creators in each of six categories, and teams were awarded points for top ten finishes. Team USA won the cup with four medals and nine top 10 finishes. Team Portugal finished second with four medals and seven top 10 finishes, and Australia rounded out the podium with two medal wins and eight top tens.

"We're very proud of the stunning images created by PPA photographers for Team USA this year," said David Trust, PPA CEO. "This competition is really all about the fellowship of photographers from all over the world. It's an honor to be the association that represents this winning team of incredibly talented photographers."

The team's efforts were led by medalists Ben Shirk, Iowa, and Kenneth Martin, Wisconsin. Shirk, an Imaging USA and PhotoVision speaker, took two gold medals, in the portrait and wedding categories, as well as silver in the illustrative category. Martin won silver in the landscape/wildlife category. The other gold medals went to Portugal, Belgium, New Zealand and Spain.

By Chris Homer

As a photographer, you're probably always looking for ways to improve your photography skills. One of the best ways to do this is by entering photographic competitions that provide you some very useful feedback. PPA's International Photographic Competition (IPC) allows you to get just that! The IPC entry submissions open May 26, 2015. Participating is already a great way to push your skills to the next level, but if you choose to get your images critiqued by one of the competition's jurors, you're simply bound to learn more as an artist.

If you've never entered an image into a PPA competition, we understand the process can seem a little daunting at first - but it really is a great way to become a better photographer and it is the structured process that raises the quality of the results. To get rid of some of your apprehensions about entering, check out Andrew Jenkins, M.Photog.Cr., CPP, critiquing an image by Gary Hughes, M.Photog.Cr., CPP, called "Just Do It". It  was accepted into PPA's general collection! 




Ready to enter your work? Be More Daring and learn tons! Entries for the International Photographic Competition open May 26.


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About the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages. 



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In the previous post 2 Studios Are Getting a Full Business Makeover This Year! you met PPA Studio Makeover recipients, Wes Roberts and Krista Newbill and read the overview of the makeover process.

Now that the makeovers are underway, you can follow along with their progress! First up is Wes as he and the PPA mentor team dove into the financials of his business.

Wes's Story

The Financials

Wes was super excited to get started. He's been working with PPA's Business Consultant and CPA, Bridget Jackson, to get a handle on where he is currently and the best way to move forward.

First, we always did a complete financial analysis of the studio. It's important to know what's working and what's not. We did this by comparing Wes' studio's numbers to PPA's Benchmark Survey. By comparing his cost of sales, overhead and net profit we started to get a good picture of the pitfalls that are causing monetary loss. We also uncovered potential opportunities for savings.

Wes' numbers looked better than the average benchmark studios in 2013 and 2014. However, his 20% cost of sales percentage doubled between 2013 and 2014. While, in general, 20% is a great number to achieve (below the recommended 25%), we had to figure out what has changed to cause such a drastic uptick and put everything in place to ensure that trend would not continue in 2015.

Second, PPA mentors helped Wes develop a photography business plan for 2015 that included three goals:

  1. the number of sessions he wants to photograph (broken down by month)
  2. the sales average of each session
  3. his net profit

By: Lauren Walters

As April rolls along, check out this week's top blogs about ethics. Join in the fun with other posts and learn about the PPA perk - Photovision. Remember to exercise good ethics and inspire your creative self.   

Be More Inspired with PhotoVision

PPA MEMBERSHIP PERK: Now that PhotoVision is part of PPA, you have no excuse! The sources of inspiration to be more inspired and more creative are endless! Pick a topic, pick a genre or pick an instructor, there is something for everyone to motivate and inspire you in photography. With over 800 cinematic HD streaming videos, PhotoVision is now included with your PPA membership! Visit PPA.com/PhotoVision and proactively continue to learn today!

Could the U.K.'s Copyright Hub Provide a Template for Simple Rights Use?

COPYRIGHT: We all know the troubles copyright comes with. The U.K. created a hub to identify all copyright information pertaining to a single piece simply by searching the image, video or audio file. How useful is this? Read this article to find out what the U.S. thinks of this hub.

In the Smartphone Era, Can Street Photography Be Illegal?

ETHICS: Let's find out! In Germany, a Berlin-based street photographer started a project funded by 528 supporters totaling $19,850 for his possible legal fees. Since 1907, the law stated if a photographer didn't have the subject's permission to photograph them, they weren't allowed to publish the image. This interesting article shows how this project turned out.

Photoshop and Photojournalism

ETHICS AGAIN: In a way, photography is manipulation, but photojournalism is about revealing the truth to the public. A photojournalist cannot recreate a moment by asking a subject to pose a certain way - they must be an honest and credible source. Check out this video and celebrate 25 years of Photoshop as it relates to modern photojournalism.

This Camera Survived Three Months at the Bottom of the Ocean

JUST FOR FUN: An underwater photographer, Scuba Monster team member, found a camera among the coral reef near the bottom of the ocean. Guess what? The camera sill worked! What all did this camera go through before being rediscovered? Read more to get the full scoop!

Showing Girls that 'Strong is the New Pretty'

EMPOWER: Instead of photographing little girls in pink dresses and flowery hats, PPA Photographer Kate Parker helps her daughters find their confidence. Through photography, Parker's daughters show their tough side - redefining the term "pretty".

Three Little Letters... Big Meaning.

TREAT YOUR PSYCHE: "Why become certified?" PPA photographer Suan Goralski tells all! Read about her journey on the CPP path and find out what it takes to become a certified professional photographer. It might involve a side effect that helps with you beyond the client perception's rationale... just read on!

When More Is More: Photography and Doing Away With Subtlety

INSPIRATION: Is less more? "If less is more, just think how more that will be!" Where do you draw the line? When intensifying and balancing the right elements, your work will stand out among the crowd. Check out this work and get inspired by this photographer's brave lunge into the bold.

100 Ideas That Changed Photography

REINVENTION: From camera obscura to the iPhone, Fine Art Professor Mary Marien explains the evolution of photography through her book "100 Ideas That Changed Photography". Through this article, catch the highlights of significant historical artifacts that pushed photography toward the art it is today.

5 Steps To Realizing Successful Passion Projects

PHOTOGRAPHY PASSION: In the mini-documentary, "Updating Philosophies", film makers Jared Levy and Justin Hamilton share their secrets about how to get booked for the work you WANT to do. Watch the short video and follow their 5 simple steps to start living your dream.

What's photography blogs do you follow? Post your favorites on theLoop! Also, you can email your suggestions directly to OnlineContentCommittee@PPA.com.

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By Chris Homer

PPA photographers have photography and business learning opportunities, educational programs and best practices through PPAedu and PhotoVision at their fingertips. But there are also a bunch of live webinars coming up in April and May, and these are OPEN TO ALL photographers, no PPA membership required! Check them out below:

April 16, 2015 - 2 pm EST
With Ashley Brooke
Skill Level(s): ALL

The first webinar in the Studio Makeover series is here! This year PPA is working with two lucky studios in all areas of their business, to give them a total "makeover". Follow their progress, challenges and changes. Updates will be posted right here on the blog and you will be able to watch monthly webinar updates to track this year-long process. It's a series worth paying attention to, as there will be strategies and business tactics you can apply to your business too.

With the nature of business changing as rapidly as it is, it's no wonder we consider Social Media our Business BFF. Having grown up in the photography industry, Ashley Brooke knows first-hand what works best and what doesn't! During this webinar, Ashley Brooke will share her tips and tricks for social media and branding, discovered in large part thanks to building a business from the ground up.

April 23, 2015 - 3 pm EST
With Lindsey Forson, PPA's Copyright & Government Affairs Coordinator
Skill Level(s): ALL

Copyright infringement is an important and often complicated issue for professional photographers. This webinar will help you understand what your intellectual property rights are as a photographer, how to protect your images from copyright infringements, and what to do when infringements occur. Join us on World Copyright Day for this webinar, free and open to ALL photographers to help you be more in control of your copyright and be more protected!

April 28, 2015 - 2 pm EST
With Clay Eads
Skill Level(s): ALL

This is a two-part series on outsourcing. In part I, Clay Eads will provide an in-depth look at the process and benefits of outsourcing your post-production workflow. You'll learn when it makes sense to outsource so that you're maximizing your time and finances! Clay will also cover what to expect when working with an editor during the outsourcing process. If you feel overwhelmed with all the tasks you need to accomplish, outsourcing may be a solution for you, so learn the basics during this webinar.

By Lindsey Forson

Drones continue to be a hot-button issue in Washington, and PPA has been at the forefront of the ongoing discussions. Make sure you read our previous coverage and then dive in on the brief update below!

A final rule on the FAA's proposed new regulations for drone operation is still in the works and PPA is pushing hard to make it happen. If and when passed, the process for operating small and micro drones for commercial use will become monumentally more feasible than it currently is. PPA is working with The Nickles Group to submit comments to the FAA on the proposal to try to ensure the new rules are as favorable as possible for professional photographers.

In the meantime, the only way for most professional photographers to legally operate small drones for commercial purposes is to petition for an exemption. The Secretary of Transportation has the authority to grant exemptions on a case-by-case basis to perform commercial drone operations prior to the finalization of the new rule. You can learn more about the Section 333 Exemption process
here.

One good thing is that the FAA seems to understand that the current regulations are stifling. Last Tuesday (03/24), there was a significant update to the exemption process passed as an interim policy. You can read more about this update here. This change is meant to streamline to process because the exemption granting authority no longer has to designate a specific plot of airspace to those they grant exemptions to. In a senate hearing held last week, it was said that they hope this will give them more flexibility to grant exemptions. It is also meant to significantly reduce the timeline between applying for an exemption and being able to utilize the exemption.

One change in the exemption process is a good sign of progress and it is possible there could be more to come. Of course the real progress will be when the FAA passes a final rule on new drone regulations. Interim policies only provide a quick fix for "in the meantime."

We feel confident about a much improved final rule being passed in the future but are less confident about the timeline because it is a complex process. Currently, the FAA is awaiting comments on the proposal from the various concerned parties which are due this month. After considering the comments, it is likely the FAA will make some modifications. One of PPA's messages to the FAA is that time is of the essence!

We will post further updates here to the blog as they become available.


Lindsey Forson is PPA's Copyright & Government Affairs Coordinator.  She works with members on a daily basis addressing copyright questions and works closely with our CEO to advocate for professional photographers on Capitol Hill and to keep members informed on the issues that affect their businesses. She's new to Atlanta and spends most of her free time exploring the city (restaurants, markets, parks); spends three nights a week playing soccer and is a huge Auburn fan.  

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By Lindsey Forson

Remember that post from Wednesday on Arkansas Senate Bill 79? We already have an update!

Arkansas Senate Bill 79 was amended very quickly and sent back to the Senate floor Wednesday night. It passed through the Senate and was brought to a House committee early Thursday morning. For those who have not been following the story, SB-79 was created to protect personal property. The bill, however, contained potentially catastrophic consequences for photographers. SB-79 was vetoed by Arkansas Governor Asa Hutchinson on Monday and sent back to Congress with a letter from the Governor suggesting improvements.

Efforts were made to mitigate the bill's negative implications concerning professional photographers and any of the concerns expressed to the Governor by PPA on Monday were addressed in the amendments. And though PPA was appreciative of the efforts to address our concerns, we still had issues with the amended bill. We felt certain statements were still overly broad, leaving photographers subject to possible lawsuits with a burden of proof. Several members also reached out Thursday mornings to express their concerns. Further, we were apprehensive about the rapid turn-around of this bill and felt there was not time to comprehensively address our concerns.

As the bill was in committee in the House of Representatives, we spoke directly with Senator Woods, the bill's sponsor. The Senator expressed that he tried to address our concerns and that the bill was never meant to harm photographers. He then asked PPA to publicly support the amended bill as it was presented in the House. Of course, we declined the request.

The bill FAILED yesterday afternoon in the House committee. We have spoken with Senator Woods and the attorneys who worked with him to create the bill expressing a desire to give input as further amendments are made. The parties involved seem very open to working with PPA's Copyright & Government Affairs team. The legislative session in Arkansas came to a close yesterday and we will not see this bill until the next session or until a special session. We look forward to working with Senator Woods to ensure the new bill will not be harmful to photographers, and we are grateful for his willingness to hear us out.

Our sincere thanks also to PPA Arkansas affiliate, APPA, who spent this week working tirelessly to advocate for photographers with representatives on the ground at the Capitol. The APPA representatives were in constant communication with us, keeping us updated every step of the way and having a huge hand in defeating the bill.

Whenever the next amended bill moves forward, we will give you another update and make sure it has photographer's best interest in mind! PPA has your back!

Lindsey Forson is PPA's Copyright & Government Affairs Coordinator.  She works with members on a daily basis addressing copyright questions and works closely with our CEO to advocate for professional photographers on Capitol Hill and to keep members informed on the issues that affect their businesses. She's new to Atlanta and spends most of her free time exploring the city (restaurants, markets, parks); spends three nights a week playing soccer and is a huge Auburn fan.  

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By John Owens

It's Friday! And you know what that means--photography geeks blog round up time! Flip your way through this top 10 to see what's going on in the photography world this week. There's sure to be some good stuff that applies to you!

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Copyright Awareness Month
AWARENESS: April is Copyright Awareness Month! Do your part and raise awareness with your local photo retailers. They might be helping people infringe on your images without you even knowing it! You can help them know what they don't know during this month's campaign. Read the details and sign up! Be sure to check out the free-to-all copyright webinar later this month to educate yourself on your rights.

PhotoVision is Now a PPA Member Benefit
DID YOU KNOW? PhotoVision is now a part of PPA! That means the best photography education videos out there, for PPA photographers. 24/7 access to PhotoVision's entire catalogue of 800 videos through online streaming at no cost. Read more for details.

Attention to Detail: Get the Photo Your Client Will Cherish
INSPIRATION: In this heartwarming essay, Jenna Martin shares her wedding story and the image she wishes she had from the day. She gets introspective toward the end and it's something any photographer, especially wedding photographers, can practice. What's the one image you wish you had from your big day? How can you make sure you capture those moments for your clients?

Tips for a Long, Healthy Career
ADVICE: Learning from mistakes is a tried and true method, but chances are someone has already made those errors before you. Use this 40-year professional photography veteran's hindsight to your advantage and check out this post on the five biggest mistakes he's made during his career. Read through and make sure you don't fall victim to any of these shortcomings.

PPA Helps Potentially Harmful Arkansas Bill Get Vetoed
PHOTOGRAPHY LAW: Early this week, PPA was notified of a bill in Arkansas that would be incredibly harmful to the livelihoods of photographers not just in the state, but nationwide. The bill contained unintended and potentially dangerous implications to photographers, but was thankfully vetoed just in the nick of time. Read the full blog to see what this could have meant for photographers and what PPA did to make sure it didn't happen!

Goal Setting with Dr. Julie Connor
MOTIVATION: Past Imaging USA speaker Jeff Shaw has Dr. Julie Connor on this week's podcast to share her tips for dreaming big and achieving them. Dr. Connor travels the world spreading her mission helping people reach their goals. In this podcast she and Jeff discuss aligning tasks and goals with vision and mission, how to get unstuck and making your lifetime goals your habits. 
 

Portrait Retouching Workflow
POST-PROCESSING: Here are some handy tips from Fstoppers to help you spend even less time in front of that dreaded computer screen editing your images! Photographer Jeff Rojas uses a male portrait session to demonstrate his 6-step workflow process that could apply to any portrait session. If you're spending too much time retouching, give these a try!

Give and Receive Critiques with Grace!
CRITIQUING YOUR WORK: Here's a great post full of advice on how to give and receive photography critiques. The author gives tips for both sides and it's a pretty solid way to think of them. Don't forget, critiques are one of the most valuable pieces of photographic competition so make sure you get yours when you enter!

Make Your Subject Pop Off the Background
TECHNIQUE: Does the subject of your image ever get washed out by the background? Don't let it happen again with these helpful tips from The Phoblographer.

The Best Photography-Related April Fools' Day Spoofs
JUST FOR LAUGHS: A round up in a round up?! So meta, John. April Fools' Day came and went Wednesday, hopefully without incident for you all. PetaPixel did us all the favor of gathering the best photography hoaxes. I'm pretty partial to the SteadiKid Baby Carrier. What's your favorite?

 

There you have it, our top blog posts of the week! What blogs do you enjoy? Let us know on theLoop.


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John Owens is PPA's resident wordsmith. Know how they say a picture is worth a thousand words? That's where he comes in. The Connecticut transplant and (still) avid Hartford Whalers fan is an aspiring adventurist/novelist/racer on a lifelong quest to find the best trails, brews and burger.


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By Chris Homer

At PPA, one of our goals is to constantly provide benefits that help photographers Be More
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 as business owners and as artists. With that in mind, we're excited to introduce the newest benefit of being with the largest and strongest photography association - PhotoVision! 

PhotoVision is a premier online library of cinematic HD videos where photographers can learn, be inspired and find solutions from some of the biggest names in the industry. Now that PhotoVision is a part of PPA, members can stream more than 800 videos for FREE! Or if you're more of the DVD type (some of us really like to hold onto DVDs), if you're with PPA you'll also receive 50% off the PhotoVision DVDs. When adding PhotoVision to the existing PPAedu videos, you now have more than 1,100 educational videos at your fingertips to help you work on photography technique and develop your business and business skills... all INCLUDED with your PPA membership! 

Below you'll find previews for the 2015 PhotoVision releases. There's certain to be something for every photographer! Learn all about this new benefit at PPA.com/PhotoVision. Remember, you've got to be with PPA to get the free streaming, but you can also get a PhotoVision-only subscription. It's your choice... Join today




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About the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages. 

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Early this week, an Arkansas PPA affiliate (APPA) notified us of Arkansas Senate Bill 79: the Personal Rights Protection Act. After researching SB-79, PPA's copyright & government affairs department developed serious concerns about what this bill could mean for professional photographers, not just in Arkansas but nationwide.

The proposed bill was full of troublesome ambiguities and vague definitions making it very difficult to comprehend. Based on our understanding, the proposed bill, which was meant to protect privacy, contained unintended, dangerous implications which could be very harmful to photographers, to the point that it would threaten the livelihood of their businesses. SB-79 included clauses that would make it so photographers need a model release for any "person" in the image. This includes anyone in the background. Furthermore, under the law, "persons" even pertains to more than just people. According to the bill, "Person" is defined as an individual or entity including a corporation, company, association, partnership, or any other business entity.

The greater problem with the bill is that a difficult burden of proof would lie upon the infringer, which according to this bill, is, you guessed it, the photographer. For instance, if someone sees himself in the background of an image that was published without his permission, he could sue a photographer and say his privacy was invaded. The photographer would be responsible for defending themselves against the claim by proving the image falls within a very confusing list of "fair uses" or that they had explicit permission from the person to use it (a model release). This could mean expensive legal fees for the photographer--fees these small business owners simply cannot afford. 

By: Lauren Walters

Are you interested in elevating your photographic style? Take a stab and enter your work into a PPA competition where your selected piece will be critiqued by a panel of judges. The judges are well-versed in all things photography. This may seem scary at first, but you'll notice how beneficial the experience is once you witness it for yourself! Competitions are a great way to grow as an artist and take a step closer to earning your PPA degree.

Watch the critique below to shake out some of your nerves. International juror Donna Goodhale critiques William Grace's work titled "A Rose is Rose is a Rose".


Enter the Southeast District Competition today - they're accepting submission right now! Don't wait too long, the competition takes place on April 30th - May 5th. Images that receive an 80+ score at any of the PPA District Competitions also earn an exhibition merit when you submit the same work to the 2015 International Photographic Competition. If you've already participated in your District Competition and are interested in more of a challenge, the International Photographic Competition is accepting submissions beginning May 26th. Challenge yourself to become a better photographer!

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By Sarah Ackerman

As a professional photographer, it can be difficult explaining the difference between you and that kid down the street with a fancy camera. In this latest addition to your See The Difference resources, you'll see how you can use the tools PPA has put together to help you show your clients the advantage of hiring a pro - all while eloquently showing your clients why they need to go with you, a PPA photographer!




Share a few laughs with this lighthearted video and while you're at it, start exploring and using all of the See The Difference resources, logos and graphics. You can get them at all at PPA.com/SeeTheDifference.


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Sarah Ackerman is known around PPA as #Sarah in part because she handles all things social media and in order to differentiate herself from the other Sarah's in the office. Sarah loves improv comedy (think "Whose Line") and routinely performs around Atlanta. When she's not tweeting/facebooking/instagramming all of the action at PPA, she can be found gallivanting around the world or wandering around the woods with her pup, but more than likely she's on stage making people giggle.

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