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Since you're making the trip to Imaging USA, why not take things a step further? Enhance your photography business and broaden your scope and take some classes outside of your focus to learn new techniques and be more. Each track comes complete with live hands-on and demo sessions to see the skills you'll be learning in action!
People often describe Imaging USA as the Mall of America for photographers. This great mix of attendees, exhibitors and connected (well-respected) speakers from around the country forms the backbone of an expanding and evolving photographic industry and we're proud to be a part of it with you!
Mixing and matching is a great way to find new approaches, uncover some easy solutions and get beyond inspired. Many people tend to stick to what's familiar when operating a business. The conference is your platform to safely learn and explore new opportunities, options, products and solutions to take your photography business (and your craft as a whole) to the next level.
Here are the nine distinct areas to explore while at Imaging USA:
Portrait: Tips to skillfully capture the essence of an individual, young and old, male or female. There are different strategies for everyone! Get tips on workflow, post production, editing, client management, posing, lighting and how small tweaks in your process can relate to a big bump in your bottom line.
Senior Portrait: Get the latest posing, marketing and sales techniques in this ever-changing specialty. Get creative tips on working with your clients (and their parents) to boost your buzz and increase sales.
Family/Children Portrait: If newborns, baby packages, children and family portraits are an area you'd like to discover, these courses are right up your alley! Finding quality maternity clients and working with them through the stages of newborns, baby packages, childhood milestones and then start the process all over again. You'll have clients for life!
Wedding: What are the images, albums and products that today's brides are demanding? Learn how to make your brides feel beautiful, maximize your profits, streamline workflows and create the memories for a perfect day!
Business: Pricing, sales, brand and marketing are all essential to making your business soar. Engage with speakers to see how they took their studios to the next level and see how their successes (and failures) can help you up your studio.
Technique: Refresh your fundamentals and gain new skills that will take your images and business to the next level. Watch live shoots, get in depth knowledge about lighting and get the inside track on creating your most dynamic images yet.
Inspiration: Reinvigorate your passion for photography and find new direction for your art and business. It's always important to take time to fall (back) in love with your work--so take the opportunity to kick start your motivation, feed your creative soul and watch how the rest falls into place.
Schools, Sports & Events: See techniques for posing, lighting and workflow for teams and individuals, sports action, dances or events. These are all great opportunities to expand your business, create additional lines of revenue and make customers for life.
Hash It Out: Share your questions, ideas and solutions during these daily, interactive smart talks via tweet, text or in person. Think of it as a group brainstorming where you can be a part of all of the solutions! Commiserate over problems all studios face, find creative solutions and make new friends in the process!
Become an expert in what you do best, but also treat yourself to the opportunity of exploring new terrains. This is the safest place to experiment; approach new techniques and test drive some new ideas! All of this (plus the networking, parties and awards) is only $129 for current PPA Members. Not a Member yet? You can "Join N' Go"- meaning you join PPA and get to attend Imaging USA your first year for free!
For more information on Imaging USA or to register, visit www.imagingusa.org! Early bird pricing is through December 4, 2013.
Use the links below to read other #IUSA14 posts in this series: