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Results tagged “Photography Association” from PPA Today

by James Yates
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It's now been six months since the inaugural class of PPA's Business Challenge started on theLoop. Since then a new group has started each month and those participating are making changes that will affect their businesses and their lives as they continue their entrepreneurial journey.  

One of the first things Challenge participants are tasked to do is define their personal idea of success and then create a sales and session projection using the online tool, Square One. It helps point every small business owner in the right direction and kicks off your Challenge-year with a firm understanding of what you need to accomplish in the upcoming months. Here are just a few comments pulled from the Discussion Threads on how things are going for our current participants:

"I did the square one projections for my business.  Wow.  I had to go thru it a few times and it was eye opening.  Not charging enough!!!  This was so helpful... "
Kim B. 


"Just realized I misunderstood net income.  This changes things...  YIKES.  Now I'm getting that crazy scared feeling in the pit of my stomach... This is such a huge kick in the rear.  I did a few breakdowns - with and without (a physical) studio.  (End goal is to have a studio space of my very own, so I wanted to see what needed to be done.)"
Later...
"Happy to report that I finished my projections yesterday.  I did one for a home based studio and one for a retail space.  I figured that my goal would be to aim for the retail space numbers since I want to end up with a studio.  If I fall short and hit my home based numbers, that's ok - just means I landed among the stars, right?  I'd be happy with either number right now, as long as eventually I get to the retail numbers!  :)...And now that I've done my a la carte pricing, I'm seeing clearly how that will help me reach the projection numbers.  It's all starting to come together in my brain." 
Karen C.

"I just used the square one tool, and it really gives me a starting goal for what I need to do.  So far I am working well towards my goals and getting the sales per session mark.  I just need to do more sessions. More sessions will come from more marketing and better time management." 
Jennifer J.

By Chris Homer

Seeking a hearty niche to claim as her own, Alison Miniter, M.Photog.Cr., CPP, turned to the lovers of classic cars. With loads of personal experience attending car shows because of her car-loving husband, Miniter saw an opportunity to provide custom photography to a new audience. 

Learn how Miniter has made a name and a niche in "Driving Sales" on PPMag.com.


ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.


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By Chris Homer

Last week, we broke the news that the long-awaited FAA regulations relating to Unmanned
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 Aircraft Systems (UAS) weighing less than 55 pounds were announced! With the new regulations, if you want to use a small drone in your photography business you must be certified by the FAA. Here are some more details on becoming certified!

According to the new FAA rules, the estimated out-of-pocket cost for an individual to become certified as a remote pilot with a small UAS rating is $150. This will cover the testing fee.

The required aeronautical knowledge test will cover the following subject areas:

- Regulations applicable to small UAS operations

- Airspace classification and operating requirements, maintenance and inspection procedures, and flight restrictions affecting small unmanned aircraft operation

- Official sources of weather and effects of weather on small unmanned aircraft performance

- Small UAS loading and performance

- Emergency procedures

- Crew resource management

- Radio communication procedures

- Determining the performance of small unmanned aircraft

- Physiological effects of drugs and alcohol

- Aeronautical decision-making and judgment

- Airport operations.

You'll be able to take the test at more than 700 FAA-approved testing centers. Get more information from the FAA on certification here

And don't forget you can learn even more about the new FAA regulations for drones during PPA's "It's Legal To Use Drones in My Business, Now What?" webinar on July 12 at 2pm ET.

ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.


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By Chris Homer

As we count down the days to fireworks and hotdogs, take a minute to check out the top
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 photography blog posts for the week of June 20! 

DRONES/UAS NEWS: The FAA has just announced new regulations regarding the operation of drones that will allow photographers to offer this type of photography to their clients, provided you meet some requirements. Check out the news on the PPA blog!

PHOTOGRAPHY CONTRACTS: Contracts can be a tricky thing, especially when dealing with a 'work-for-hire' situation. In this post on Photo District News, lawyers review several editorial photography contracts and break down what some of that confusing language means. You may be surprised! This is a must read for all photographers.

BUSINESS TIPS: If you've ever experienced hard drive failure, you know how stressful it can be to lose all of your images. Help avoid this problem by creating a USB Recovery Drive. Photofocus breaks down the steps in this post. And if hard drive failure still happens to you, don't forget about your PPA member benefit with DriveSavers

TUTORIAL: Whether or not you shoot cityscapes at night, this post from Digital Photography School provides a good tutorial of how to use Luminosity Masks in Photoshop and the results you can get by using them!

BACK TO THE BASICS: Do you understand how the histogram display on the back of your DSLR works and what it can tell you about a photograph you just took? Take a look at these exercises from Picture Correct that will help you understand the histogram! 

by Lindsey Forson

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The FAA has released its long-awaited new rules for small drone operations! These regulations apply to the use of any unmanned aircraft systems (UAS) weighing less than 55 pounds for any reasons other than for hobby or recreational purposes. The rules, of course, apply to operating small drones as a part of your photography business.  

As expected, the finalized rules are very similar to those which were proposed by the FAA in February 2015. According to these new rules, you will no longer be required to obtain an exemption from the FAA and hold a manned aircraft pilot's license to offer drone photography services. Instead, you will be able to become a certified UAS operator (or "Remote Pilot in Command") by passing a computerized knowledge test at an FAA-approved testing center.  

FAA certified small UAS operators will be required to meet specified criteria (age requirement, English language proficiency requirement, health requirements, etc.), follow instructions for maintaining and inspecting the aircraft, and stay within FAA-specified operational limitations (some of which are summarized below).

Operational limitations include (but are not limited to):
- Daylight-only operations
- Operations in Class G airspace only without permission from air traffic control (in Class B,         C, D, or E with permission)
- Maximum altitude of 400 feet above ground level
- Maximum airspeed of 100 mph
- UAS may not operate directly over any person not directly involved in the operation

Read the complete regulations from the FAA here and a summary of the rules here. Stay tuned for more information from PPA!

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Lindsey Forson is PPA's Manager of Government Affairs. She works alongside our CEO to fight for the rights of professional photographers on Capitol Hill and to keep PPA members informed on the issues that affect your businesses. Lindsey helps PPA advocate for stronger copyright protection, improved drone regulations, and other small-business issues affecting the industry. When not on Capitol Hill or at PPA headquarters, you can typically find Lindsey on a soccer field, at an Atlanta restaurant or market, or cheering on the Auburn Tigers!

By Chris Homer 

PPA photographers are a very diverse group of people, but one common thread is their passion for the backup that their peers provide. PPA's YouTube video series, Behind The Camera, features real life professional photographers who share their trials and tribulations, and their relationship with their PPA community. Today it's photographer Walter Eagleton who pitches in.

None of these interviews are scripted or paid for. These are real photographers and members of PPA who value and share the power of their PPA community.

The world of professional photography spreads far and wide, which makes it easy to feel that you have to "go at it alone". PPA's goal is to link professional photographers together, and provide a support system and business backbone to help photographers grow, sustainably.

Watch the video below; there you'll learn how earning a PPA degree has helped Walter to distinguish himself and his business above all his competitors. 


 

Help your photography friends and share this video. The power of being involved and deeply connected goes beyond professional development. It's a support system no one should be left without. You can also view a full playlist of the Behind The Camera Video series on PPA's YouTube channel. Learn more about earning a PPA degree here.


ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.


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by Lindsey Forson

Drone lawyer, Peter Sachs reported on his website (dronelawjournal.com) this morning that he
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 has obtained a summary of the forthcoming small drone regulations from the FAA (for non-hobby and non-recreational use of UAS) which will reportedly be officially released from the FAA tomorrow. Read more from Forbes here. Stay tuned for updates from PPA regarding the new drone regulations beginning tomorrow. 

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Lindsey Forson is PPA's Manager of Government Affairs. She works alongside our CEO to fight for the rights of professional photographers on Capitol Hill and to keep PPA members informed on the issues that affect your businesses. Lindsey helps PPA advocate for stronger copyright protection, improved drone regulations, and other small-business issues affecting the industry. When not on Capitol Hill or at PPA headquarters, you can typically find Lindsey on a soccer field, at an Atlanta restaurant or market, or cheering on the Auburn Tigers!


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by James Yates

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We're stuck right smack-dab in the middle of June and it's getting hot out there! Grab a Popsicle, crank up the a/c and take a look at our top blog posts from around the web for the week of June 13. 

PPA Advocacy Team D.C. Updates Parts 1 &
BE MORE ENGAGED: PPA was back on Capitol Hill fighting for a Small Claims Copyright option. Progress has accelerated! Check out the latest details here. 

SPEAK OUT: Have you joined our Action Team? If not, there's no time to waste. Watch this informative video and lend your voice to this historic movement. 

JOIN UP: PPA Member Randy Van Duinen, M.Photog.M.Artist.Cr., CPP, with a plea for all to join the Grassroots Team. 

PASSION V. PAYCHECK: FStoppers has an intriguing op-ed about doing what you love for a living and the reality that some people may thrive with an unrelated day job, pursuing their dreams in their spare time. Is one better than the other? Several links and opinions offered in this thought-provoking read. 

INSIGHT: The Phoblographer with an article on New York-based photographer Aundre Larrow's tips and tricks that could change how you think about portrait photography.


Be sure to enter your images to the International Photographic Competition (IPC) by June 22 by 5pm EST for the lowest price! 

If you've never entered the IPC before, you'll be surprised to learn that past entrants say entering the competition is one of the best ways to improve your skills as a photographer. That's because images are judged by PPA jurors based on the 12 Elements of a Merit Image. The 12 Elements define what makes an excellent, professional image, so learning how to create while keeping these elements in mind is sure to help you improve as a photographer! And remember, if you aren't continuously improving your skills - you're falling behind other photographers! 

The feedback you can get on the images you enter to the IPC becomes even more valuable if you choose to order critiques on your entries. You'll receive a recording of an IPC Judge giving you dedicated feedback and explaining to you how the elements are present and impact YOUR image. Check out a critique from last year's competition. 

Once you've entered your images, make plans to attend the judging August 1 - 4, 2016 at Gwinnett Technical College in Lawrenceville, GA. Judging is open to the public and free to attend, so come and adsorb all the judges' comments on the entries - you never know what you might learn! And if you can't attend the judging in-person, you can also stream it all online via Stream.theIPC.org

So, get those images entered by June 22 by 5pm EST for the lowest price! Late registration extends until July 7, but you'll have to pay an additional fee. Enter today and see how competition can help you Be More Skillful!

ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.


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by Lindsey Forson

As PPA kicks off Day Two in our nation's capital, we wanted to remind you about THIS FRIDAY (tomorrow) and the free, online event you can take part in: Every Voice Counts - PPA's Grassroots Plan for Small Claims. This informative session is the perfect way to jump on board with us and brush up on what small claims protection is, why we need your help, and what YOU can do to help change policy. Sign up now

Now, for the updates:

4:45pm
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We had another positive meeting with Casey Fitzpatrick, counsel to Congresswoman Mimi Walters (R-CA) from the judiciary committee. Casey's interest in the issue was apparent as he asked detailed questions and gave input regarding how to make the small claims process as successful as possible. Congresswoman Walters has many PPA members in her district, and we hope she will be positively engaged on the issue as legislation is introduced and discussed. We will certainly stay in touch with this office.

That about does it for our D.C. trip this week. Remember, we have reached a critical point in the process where we need YOU to get involved. And not only you. We need you to tell your friends to get involved. And they need to tell their friends. And so on. If you have not already, please sign up now for the Small Claims Grassroots Action Team at PPA.com/Grassroots



2:55pm
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We just had a brief meeting with Bobby Cornett with the office of Congressman Trent Franks (R-AZ). Congressman Franks also came in and spoke with us briefly about his strong support for copyright protection. We brought Bobby up to speed on upcoming legislation. He is looking forward to reviewing finalized legislation. We will remain in contact with this office as the process unfolds.


12:05pm
Excellent meeting with Lauren Soltini. The office of Congresswoman DelBene has been supportive of the idea of copyright small claims for quite some time. Lauren was excited to hear that legislation is in the works. She is confident that the Congresswoman will be eager to support small claims legislation when introduced.

We are headed to a lunch meeting with Keith Kupferschmid, CEO of the Copyright Alliance, to discuss the legislative process for small claims, strategy, and how the Alliance can continue to be supportive and involved.



10:55am
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We had a great meeting with Jeff Wieland in the office of Congressman Marino this morning. Congressman Marino is one of the key republicans on the judiciary committee when it comes to championing IP rights and protection. It is very important that he is on board with copyright small claims. And fortunately, the office has been very receptive to the idea.

We brought Jeff up to speed on the progress unfolding related to small claims legislation. We hope that Congressman Marino will choose to sign on to a small claims bill as a co-sponsor once the legislation is finalized (which will happen within the next week or two).

Our next meeting is with Lauren Soltini in the Office of Congresswoman DelBene (D-WA). Congresswoman DelBene had a strong voice on the committee and within her party related to property rights, including intellectual property. We will report back soon!



9:00am
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Late yesterday, PPA's Advocacy Team met with Linda Shim, the chief of staff to Congresswoman Chu (D- CA), who is personally drafting copyright small claims legislation. Congresswoman Chu is planning to distribute a discussion draft of her bill to stakeholders next week, and will formally introduce the legislation before the upcoming July recess.  

Congresswoman Chu and Linda Shim have worked so closely with PPA and other visual arts associations along the way to ensure that the proposed legislation will create an effective process for visual artists. The legislative process has not been, and will not be, without complications because of all of the stakeholders, lawmakers, and government officials involved, but Congresswoman Chu is such a strong champion to be leading the charge for small creators' rights. We are very fortunate to have her 100% on board!

We talked through some very specific details of the legislation regarding how exactly the small claims process will be administered. There will likely be some changes made to the legislation once the office of Congresswoman Chu consults with her republican counterpart on the bill (once confirmed) and considers input from other stakeholders. Please stayed tuned for when the bill is introduced, at which time we will share the full text and work to educate the Grassroots Action Team on its details. Linda was extremely excited to hear about PPA's Grassroots Action Plan. She reconfirmed that strong grassroots support is exactly what sets up a bill for success - so please get involved; every voice counts!

Our first meeting today is with Jeff Wieland in the office of Congressman Marino (R-PA). Congressman Marino is a known supporter of intellectual property rights and has a strong voice on the judiciary committee. He previously introduced a Copyright Office Modernization bill, which PPA supports, alongside Congresswoman Chu. We hope to secure his support for copyright small claims during this meeting.

Stay tuned for more updates from the Hill! If you have not already, be sure to visit PPA.com/Grassroots to join our Copyright Small Claims Grassroots Action Team!

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Lindsey Forson is PPA's Manager of Government Affairs. She works alongside our CEO to fight for the rights of professional photographers on Capitol Hill and to keep PPA members informed on the issues that affect your businesses. Lindsey helps PPA advocate for stronger copyright protection, improved drone regulations, and other small-business issues affecting the industry. When not on Capitol Hill or at PPA headquarters, you can typically find Lindsey on a soccer field, at an Atlanta restaurant or market, or cheering on the Auburn Tigers!
by James Yates

The International Photographic Competition (IPC) is now open. Have you entered your images? IPC gives photographers the opportunity to improve their work through competition and critiques from some of the most noted photographers in the business. Entering the International Photographic Competition has many benefits, including:

Engage with the passionate and supportive photographic competition community 
Improve your best work (Raise your hand if you want to get better!)
Earn the admiration and recognition of your peers
Ultimately improve your business

Your images will be evaluated based on the 12 Elements of a Merit Image. You'll receive a recording of an IPC Judge giving you dedicated feedback and explaining to you how the elements are present and impact YOUR image. By competing and getting your images critiqued, you'll learn what you do well as a photographer, as well as identify the areas in which you may need improvement. It's an amazing learning experience!

Entering your work in a competition can be scary for first-timers. So, to make it a little easier, here's an actual critique from last year's International Photographic Competition. This image is "DENIA" by Jamie Mezquida and is being judged by International Juror James Wyant, M.Photog.Cr..

Take a look back and see how constructive criticism from the judges and application of their feedback can improve your work as a photographer.



We hope this critique will give you a better understanding of what the judges are looking for when scoring your images. Enter your images into the International Photographic Competition today! Registration is open from now until June 22, 2016. Late registration extends to July 7, with an additional fee. Be sure to enter your images by 5 pm EST on June 22 to avoid paying the extra fee! The IPC judging dates are July 31-August 4, 2016 and you can stream it live at Stream.theIPC.org. Be sure to request a critique so you can receive some personalized feedback on your works of art. Familiarize yourself with the rules for the Photographic Open and Photographic Artist categories today at www.PPA.com/IPC!

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James Yates is an Atlanta-based writer/actor and the Communications Specialist at Professional Photographers of America (PPA). A graduate of Georgia State University, James has worked in the non-profit sector his whole life and is proud to be able to help artists achieve their goals. In his spare time he can be found walking his dogs on the Beltline or partaking in the nightly theater and comedy scene in the ATL.


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Registration is already up and running for Imaging USA 2017! For all you first timers that are preparing to be amazed by the excitement of the world's largest (and best) photography convention, this post is for you! If you haven't discovered already, Imaging USA offers a range of opportunities for first timers to connect and build relationships with seasoned photographers. 
If you are new to PPA, you can even participate in the New Members reception. It's free and it's your chance to start making lifetime friends with other photographers. Nearly 1,500 new members come to Imaging USA each year. Here are some useful tips to conquer your first Imaging USA like a champ!

Meet New People- Try to meet at least five new people every day during your time at Imaging (so bring those business cards!)
Wear Comfortable Shoes- You're going to be doing a lot of walking\
Pack Light- No need to bring anything more than what is absolutely necessary
Look for Orange- Ask PPA staff if you need any help. We'll be wearing bright orange button downs and will be happy to answer any questions. 
Attend the Parties- Plan on attending the opening and closing night parties. They are a blast!
Use a Water Bottle- Stay hydrated. Bring a water bottle with you to save money and the environment
Stay in the Official Hotels- PPA has negotiated discounted rates for Imaging USA attendees. Stay close to the action and have a blast!
Rest Up!--Classes start early on Sunday, so come to San Antonio Saturday night and rest up...or party ;) 

We hope you find these tips helpful while preparing for this awesome experience. Have any more questions about Imaging USA 2017? Head over to www.ImagingUSA.org. Want to register and take advantage of the early bird special? Go to www.ImagingUSA.com/Register!



by Lindsey Forson

4:15pm
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(pic to the right: the view from Congressman Nadler's office)

We had a very productive meeting with Lisette Morton and David Greengrass who are counsel to the IP Subcommittee of the Judiciary Committee. All of the committee counsel will play an important role as legislation progresses, so it is important that we keep them in the loop. Since the Judiciary Committee has undergone a comprehensive review of copyright law and processes over the past several years, any copyright legislation that is introduced will be part of a larger process and discussion about copyright reform.

During this meeting, we updated David and Lisette on the recent progress toward small claims legislation and made our case to them as to why this issue is of extreme importance to small-business creators across the country and should be treated with individual attention. They were very responsive and helped us think through some important points. We got to have a quick conversation with the congressman on the way out.

Our next meeting is with the Linda Shim, the Chief of Staff to Congresswoman Chu, who is currently finalizing copyright small claims legislation for introduction. This will likely be a longer and more involved meeting, so we will send out an update in the morning before tomorrow's meetings.



2:30pm
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We have just wrapped up our first meeting of the day with Congressman Lamar Smith (R-TX; Chairman of the Science Committee and Judiciary Committee member) and his counsel, Curtis Philp. PPA has an interesting connection with Congressman Smith in this fight for copyright small claims. Congressman Smith was the Chairman of the Intellectual Property Subcommittee (of the Judiciary) in 2006 when PPA CEO, David Trust, first testified on copyright small claims during a subcommittee hearing. For more than a decade, Congressman Smith has been intrigued by the same idea PPA had been lobbying for - the creation of a small claims enforcement option as a way to repair the current inequities of the copyright system which negatively impact small business owners. Congressman Smith is eager to be an ally to small-business creators throughout the process of working to make copyright small claims a reality. We are grateful for his support, and look forward to working with his office as the legislative process progresses. 

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We are now headed into a meeting with the office of Congressman Nadler (Ranking Member of the IP Subcommittee of the Judiciary Committee).









9:05 am: 
PPA is back on Capitol Hill this week working on copyright small claims legislation.  
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We will be working with drafters of the legislation to discuss specific details and ensure that forthcoming copyright small claims legislation is as favorable as possible for professional photographers.  
We will be seeking original co-sponsors for copyright small claims legislation.  
We will also be meeting with key staffers of the House Judiciary Committee to discuss the legislative process and how we can best set up a copyright small claims bill for success.  

PPA's advocacy team is currently in Washington, D.C. doing our part to make copyright small claims a reality, but we have reached a critical point in the process where we need you to get involved. If you have not already, please sign up now for the Small Claims Grassroots Action Team at PPA.com/Grassroots. And stay tuned to PPA Today for updates from the Hill!

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Lindsey Forson is PPA's Manager of Government Affairs. She works alongside our CEO to fight for the rights of professional photographers on Capitol Hill and to keep PPA members informed on the issues that affect your businesses. Lindsey helps PPA advocate for stronger copyright protection, improved drone regulations, and other small-business issues affecting the industry. When not on Capitol Hill or at PPA headquarters, you can typically find Lindsey on a soccer field, at an Atlanta restaurant or market, or cheering on the Auburn Tigers!
By Autumn Rice
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The House Judiciary Committee is hard at work on small claims copyright legislation. In the meantime, it's important we all learn about this important issue, the process, and the possible result. In order to gain support for the small claims copyright legislation, PPA is holding an information session about the bill. 

Please register to attend for free: Every Voice Counts - PPA's Grassroots Plan for Copyright Small Claims on Jun 17, 2016 2:00 PM EDT at: 

This is important! It will help you better understand your role in PPA's Copyright Grassroots Action Plan. We will walk you through a quick and simple way to contact your congressional representatives at the right times. This presentation will explain in further detail the first call to action for the Grassroots Action Team - soliciting co-sponsors for the copyright small claims legislation! 

Don't miss out on this opportunity to learn how you can be a part of this historic change.
This online event is open to all, so please register and spread the word!

You can also support by joining the Copyright Grassroots Action Team. It only takes a few seconds to sign up! By joining the Team, you will receive news on the latest from Capitol Hill and alerts when it's time to contact your congressmen.

Until Friday... Please share!

By Chris Homer

The beach is a popular vacation destination for families. And Kansas Pitts, who's based in Santa Rosa Beach, Florida, has seen more than her share of them. Her studio thrives on these sun-soaked vacationers, many of whom return year after year for family portraits.

Pitts concentrates on keeping vacationing families stress-free with sunset photo sessions take just 30 minutes. She's also found ways to expedite the sales and ordering sessions to make purchasing easy. 

Learn about Pitts and her booming beach photography business in "Golden Hour" on the PPmag.com website.


ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.


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by Amanda Arnold
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What? You thought copyright law protects you?

Not so much. Copyright law is great for the big creators--the motion pictures companies, rock stars--but it does precious little for high-volume creators like professional photographers, for whom each piece of work has a relatively low monetary value. Here's why: In order to battle an infringer, you have to take your case to federal court. Federal court is expensive--like $345,000 expensive for the average copyright case cost. In fact, you'd have a hard time getting an attorney to touch a copyright infringement case unless damages are likely to exceed $30,000 ... at a minimum.

The average copyright infringement against a photographer is valued at less than $3,000. That's a lot of money for a photographer, who on average makes $35,000 a year. And yet it's not near enough to take down an infringer.

Sound unfair? And illogical? It is. That's why the nation's largest nonprofit association of working photographers is bucking for change. And the time to act is now.

For more than 20 years, Professional Photographers of America has been active in getting copyright law reformed. One of PPA's priorities is seeing the creation of a small claims process for copyright so photographers can go after infringers. And finally--just this month--lawmakers are drafting legislation to put this copyright small claims process in place.

Exciting news? Yes! End of the journey? No! The bill won't make it from draft to legislation without co-sponsors--lots of them. And it won't get co-sponsors without the voices of tens of thousands--yes, tens of thousands--of photographers and other visual arts creators pleading for them to act ASAP. So here's what we need you to do:

Go to PPA.com/Grassroots right now and sign up to receive updates on the bill. At some point in the near future you will receive a notification to begin contacting your local and state representatives about the bill. Don't worry--the Grassroots Action Team website will make this process very easy. You'll simply plug in your ZIP code to find the appropriate lawmakers in your area to contact, and then you'll shoot off an email directly from the website. Or make a few phone calls. Simple and effective.

Share PPA's "Understanding Small Claims" video. Not just once, not twice--up to 10 times on your social media feeds. Remember, tens of thousands of photographers' voices are needed in this initiatve, so this video needs to go viral to make that impact.  

Tune in to PPA's upcoming webinars on copyright. These webinars will get you up to speed on copyright reform and explain what actions you need to take to mobilize in support of a small claims process. Visit ppa.com/advocacy for an updated list of webinar topics and times. 
This could be the most significant copyright change in your lifetime. Be a part of it!


Amanda Arnold is the associate editor of Professional Photographer.
By James Yates

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New York City-based fashion, portrait, and commercial photographer Jeff Rojas saw an opportunity and went for it. He noticed there were plenty of classes and workshops on how to photograph women, but, men? Not so much. Now, Rojas teaches other photographers how to get the best results from male subjects. His less-is-more philosophy, including attention to styling, dealing with men's insecurities (hello, receding hairlines) and the difference between directing and posing have made him internationally renowned at the age of 27. 

Read about Jeff and how he gets the best from his male subjects in, "Manly Pursuits," on the newly redesigned PPmag.com website.

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James Yates is an Atlanta-based writer/actor and the Communications Specialist at Professional Photographers of America (PPA). A graduate of Georgia State University, James has worked in the non-profit sector his whole life and is proud to be able to help artists achieve their goals. In his spare time he can be found walking his dogs on the Beltline or partaking in the nightly theater and comedy scene in the ATL.
By Chris Homer

If you've been paying attention to PPA's YouTube channel, you'll have noticed that PPA has been releasing a series, Behind The Camera Videos, featuring real photographers who discuss their experience running a photography studio and how PPA has helped them along the way. In one of our most recent videos, photographer Lisa Thayer shares the impact attending Imaging USA had in her career!

Many professional photographers have struggled with the feeling of having to 'go it alone'. It can be tough out there without a support system of other professional photographers to rely on. That's where the power of the PPA community comes in! Watch the video below to learn how this photographer built her own network of mentors by attending PPA's annual conference, Imaging USA!


We hope you'll share this video with other photographers to help show how the PPA network can help photographers' careers. You can also view a playlist with all the videos in the Behind The Camera Videos series. And if you haven't registered for Imaging USA - January 8 -10, 2017 in San Antonio, TX - you can register now!


ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.


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By Chris Homer

As you prepare for your summer photo shoots, take a minute to enjoy our top blog posts of the
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 week! You never know what you might be able to incorporate into your business. 

TAKE YOU BLOG TO THE NEXT LEVEL: Do you ever post video blogs (vlogs)? If so, take a look at this post from Fstoppers. You'll get some tips for how to structure your videos to maximize how many times your video is viewed and get the most engagement with your audience! 

PHOTOSHOP NEWS: If you've ever had to straighten an image in Photoshop using the rotation feature, this news of the upcoming content-aware crop feature should make you very happy! See a sneak peek of it on Popular Photography and see how it can make your life as a photographer easier. 

TECHNIQUE: Using light painting can create some very dynamic images! If you want to start using this technique, check out these tips for getting the best results on Picture Correct. 

TECHNIQUES TO TRY:  Are you looking for some new photography challenges this summer? The PhotoShelter blog has put together a list of suggestions that are perfect to try out during the summer months. Try one out and expand your skills!

STUDIO SPACE: If you've never considered renting a studio space, take a look at this post from Fstoppers. It gives some reasons and situations where having your own studio space can come in handy, especially if you've only been shooting outdoors!

by James Yates

Here comes summer! Before you head out to the beach, have you made sure you're still on track with your business and creative goals for the year? Take a moment to check in on theLoop for some education and inspiration from your fellow photographers! Here's a roundup of the top theLoop discussions from the month of May. 

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Advice on Nikon F/4 zoom lens vs F/2.8

A new member wants advice on which lens to use. Are the heavier, more expensive options the way to go? Lots of advice given on this thread!

More Lens Advice: Sigma or Nikon?

A wedding and portrait photographer needs advice on lens options. Let's see what the Loopers had to say in this thread. 

Fast Recycle Flash/Strobe for Portable Use

A mountain biking-event photographer wants Loopers thoughts on options for something small and quick enough to pack into the woods. Lots of good advice here! 

Thumbtack? 

There's another long thread discussing the merits (or lack thereof) of Thumbtack. See what your fellow Loopers have to say about the consumer service website. 

Windows 10 Upgrade

Did anyone experience compatibility issues when upgrading to Windows 10? Long discussion on the subject found here! 

Need Recommendations for Anti-Theft Camera Straps

theLoop is a much better place to get product advice than those random Amazon reviews! This photographer is traveling to Italy and needs to know which camera strap will keep her protected. 

Variable ND Filter

One Looper asks: "Here's the conundrum: is there a well built, good quality and pretty accurate ND filter (preferably variable) that doesn't sacrifice image quality?" Read the feedback on this thread. 

Remember to check out theLoop, a safe and protected online community where PPA members can discuss a range of photography topics. Not a PPA member? Join here!


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James Yates is an Atlanta-based writer/actor and the Communications Specialist at Professional Photographers of America (PPA). A graduate of Georgia State University, James has worked in the non-profit sector his whole life and is proud to be able to help artists achieve their goals. In his spare time he can be found walking his dogs on the Beltline or partaking in the nightly theater and comedy scene in the ATL.



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